Welcome!

Cognitive Computing Authors: Zakia Bouachraoui, Liz McMillan, Stackify Blog, Elizabeth White, Yeshim Deniz

News Feed Item

Quantivo and Webtrends Partner to Deliver Industry-Leading Customer Behavior Analytics Solution

Partnership Enables Online Businesses to Rapidly Uncover and Act on Key Behaviors That Drive Revenue

SAN MATEO, CA and PORTLAND, OR -- (Marketwire) -- 06/10/09 -- Quantivo, the leader in on-demand behavioral analytics, and Webtrends, a global provider of world-class data collection and analysis, today announced a new partnership that will enable Webtrends customers to quickly gain deep insights into the online behaviors of their site visitors. Through this partnership, joint customers can effortlessly extend their existing Webtrends Analytics with Quantivo's market-leading on-demand behavioral analytics to better understand, segment, and convert web traffic into revenue dollars.

"Quantivo is thrilled to be working closely with Webtrends to answer a strong market demand for advanced web analytics," said Brian Kelly, CEO of Quantivo. "Online businesses are always looking for the best way to attract more visitors and how to convert visits to revenue. This partnership provides Webtrends' customers with ad-hoc discovery to determine the segments and patterns in their web activity that will quickly increase revenues."

"As data continues to grow exponentially, so does the need for web data analysis and deep insights into online behavior," stated James McDermott, vice president partnerships at Webtrends. "By leveraging Webtrends Open Exchange, Quantivo can quickly impact our clients' thirst to uncover more and more actionable insight from their web data. This partnership is another great example of the value that the Webtrends network brings to our marketplace and in turn our customers."

Webtrends Open Exchange brings together world-class technology partners to improve customer relationships and boost overall marketing results. Through this Open Exchange partnership and in just a few days, leading web-centric companies can be up and running on Quantivo's powerful, flexible, on-demand analytics to gain deeper visibility into their online data, and find value within behavioral patterns around website content, advertisements, e-commerce transactions, and more.

Quantivo is offering Webtrends customers a no risk trial, allowing web analysts and marketers to experience this unprecedented view of online interactions for free. For more information, visit http://www.quantivo.com/solutions/quantivo-for-webtrends.php.

About Quantivo

Quantivo is pioneering a fundamentally new approach to behavioral analytics. For the first time, corporate decision-makers can quickly uncover behavioral patterns across any aspect of their customer interactions and act on these timely insights to increase customer acquisition, retention, up-sells, cross-sells and web monetization. By combining large-scale analytics with rapid SaaS delivery, Quantivo is the only company that puts impactful revenue-generating insights directly into the hands of a wide set of executives and analysts for applications such as market basket and loyalty analysis, merchandising and marketing optimization and online analytics. For more information, visit www.quantivo.com.

About Webtrends

Webtrends is a trusted analytics advisor in the business of collecting, analyzing, delivering and ultimately transforming data into understanding. Webtrends delivers the industry's most recognized search engine marketing, visitor intelligence, and analytics solutions to enable companies to understand their customers, drive engagement, and enhance marketing and brand awareness. Thousands of global organizations, including Microsoft, Reuters, General Mills and Ticketmaster have chosen Webtrends business solutions and client services expertise to optimize their customers' online experiences. Webtrends was the first web analytics company, founded over 15 years ago.

Webtrends is a registered trademark of Webtrends Inc. in the United States and other countries. All other trademarks and registered trademarks are the properties of their respective owners.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Media Contact:
Barbara Reichert
Reichert Communications, LLC
415-248-0230 ext. 7012
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

IoT & Smart Cities Stories
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
AI and machine learning disruption for Enterprises started happening in the areas such as IT operations management (ITOPs) and Cloud management and SaaS apps. In 2019 CIOs will see disruptive solutions for Cloud & Devops, AI/ML driven IT Ops and Cloud Ops. Customers want AI-driven multi-cloud operations for monitoring, detection, prevention of disruptions. Disruptions cause revenue loss, unhappy users, impacts brand reputation etc.
Atmosera delivers modern cloud services that maximize the advantages of cloud-based infrastructures. Offering private, hybrid, and public cloud solutions, Atmosera works closely with customers to engineer, deploy, and operate cloud architectures with advanced services that deliver strategic business outcomes. Atmosera's expertise simplifies the process of cloud transformation and our 20+ years of experience managing complex IT environments provides our customers with the confidence and trust tha...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility. As they do so, IT professionals are also embr...
The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get tailored market studies; and more.
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility.
Today's workforce is trading their cubicles and corporate desktops in favor of an any-location, any-device work style. And as digital natives make up more and more of the modern workforce, the appetite for user-friendly, cloud-based services grows. The center of work is shifting to the user and to the cloud. But managing a proliferation of SaaS, web, and mobile apps running on any number of clouds and devices is unwieldy and increases security risks. Steve Wilson, Citrix Vice President of Cloud,...