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API Journal Authors: Pat Romanski, Matthew McKenna, Elizabeth White, Kevin Benedict, Anders Wallgren

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Steve Jobs & the New iPhone?

Heading towards WWDC the Apple rumor mill starts to spin faster

After an announcement a few days ago from Apple, it seems certain now that Steve Jobs will not be giving the keynote at WWDC in San Francisco, rather this position will be filled by  Philip Schiller (pictured), Apple’s senior vice president of Worldwide Product Marketing, along with a team of Apple executives. The Press Release also said that WWDC will... 'offer in-depth sessions on both iPhone™ OS 3.0, the world’s most advanced mobile operating system,  and Mac OS® X Snow Leopard™, an even more powerful and refined version of the world’s best desktop operating system and the foundation for future Mac® innovation".

What is now circulating through the Apple reporter/blogger community, is the rumor that Steve Jobs will be the only person that could announce the availability of a new iPhone  device, so do not expect it at WWDC. That will definitely be a disappointment for some attendees, but to be sure the buzz of the event will still be there!

Following on from that, is that the new iPhone availability announcement will probably be made when Steve returns.  So the Apple rumor mill starts to spin faster & the speculation is that Steve will return sometime in July and during his comeback press call, will announce the new device. Check out all of the views on Google

I'm one of the folks that hope that Steve comes back refreshed and well, ready to retake the helm. What better way for him to make a great re-entrance, than to set all the iPhone  rumors straight?

If you thought that the iPhone 3.0 announcement was big news a few months ago, then think again, as if this announcement takes place, you will be hearing about it  everywhere! All we can do now is wait!

BTW Are you going to WWDC for the first time? If so, check out Jeff LaMarche's great blog posting here on surviving & enjoying WWDC.

More Stories By Ian Thain

As one of the Sybase Technical Evangelists, Ian regularly addresses technical audiences all over the world and his sessions are always very well attended. He also writes education classes, whitepapers, demos and articles for various Sybase products and publishes regularly in Journals such as SYS-CON's PBDJ and International Developer Magazine. He is also the Sybase Unwired Platform & PocketBuilder Evangelist and works closely with the team in Dublin, CA and Concord, MA on new features and demonstrations for the products. In his customer-facing Evangelist role, Ian is very involved with the design, production and testing of Enterprise class Unwired Solutions, that have been implemented using Sybase's Unwired tools for Sybase customers around the globe. In addition, Ian is a dedicated technical expert continually working with Sybase's key partners and clients to enhance the capabilities of the Unwired solutions that Sybase can offer to its customers. Ian can also be found on Twitter @ithain

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