Welcome!

Cognitive Computing Authors: Zakia Bouachraoui, Pat Romanski, Yeshim Deniz, Liz McMillan, Elizabeth White

Related Topics: Release Management , Microservices Expo, Cognitive Computing

Release Management : Article

Cloud Computing Expo - Google Chrome & Browser War III

Google said Chrome will initially run only on Windows Vista and XP

With Chrome, Google gets to scare the bejesus out of Microsoft by revitalizing Netscape’s old browser-as-platform threat and keep Firefox around as a fallback position in case Chrome doesn’t catch on or is slow in catching on, all the while maintaining the goodwill of the “community.” Firefox currently holds ~18% of the market to Microsoft’s ~75%.

Google has come out from behind the Firefox browser that it's been pumping money into - and profiting royally from - to take direct aim at Microsoft with a browser of its very own.

The widgetry is called Google Chrome and Google Chrome, like all of Google's non-search widgetry, is a beta.

Presumably that means it's going to be like Google's apps and be interminably in beta since Google's own blog says the timing is "a bit early," well, at least a day earlier than intended as a result of a hair-trigger mailroom that on Monday FedEx'd a 38-page comic book - yes, a comic book - memorializing the new browser's features to Google's nearest and dearest. (http://blogoscoped.com/google-chrome/)

Making the best of things, Google said Chrome will initially run only on Windows Vista and XP. The Mac and Linux versions haven't reached beta status yet forcing Google co-founder Sergey Brin, who uses a Mac, to run Chrome on VMware.

Advertised as being built from scratch and a "rethink" of the browser made more suitable for the modern web, Chrome was released Tuesday afternoon in 122 countries and 43 languages. Google described it as "clean and fast" so people "forget" they're on a browser.

Google said, "It gets out of your way and gets you where you want to go."

It was only a few days ago that Google - the "do no evil" company - re-upped its financial arrangement with Mozilla, which was scheduled to end this November. It extended the deal three years until November of 2011.

It's been Google's millions - hundreds of millions by now - that have kept Firefox alive and Google has presumably reaped billions from Firefox' Google defaults in return.

But Google apparently wants to be its own gatekeeper - the browser is the threshold to search, isn't it?

The Wall Street Journal reports that Google is concerned that IE8 could hurt its search business by, say, preventing it from collecting information relevant to its booming advertising business and offering a more Microsoft-centric search bar.

With Chrome Google gets to scare the bejesus out of Microsoft by revitalizing Netscape's old browser-as-platform threat and keep Firefox around as a fallback position in case Chrome doesn't catch on or is slow in catching on, all the while maintaining the good will of the "community."

Firefox, which might have started asking for more money and which Google said it expects to come to resemble Chrome - (perhaps it really means disappear into Chrome) - currently holds ~18% of the market to Microsoft's ~75%.

Google has been seriously working on the "GBrowser" project for two years, give or take, ever since it poached some prime Mozilla talent for the cause. Since then the widgetry has reportedly been through at least one serious rewrite and goodness knows how many UI iterations.

Chrome is open source and Google has set up an open source project called Chromium so developers can pile on. The beta is, after all, according to Google "only step one." It's using a permissive BSD license.

The mojo includes a new JavaScript rendering engine called V8 that's supposed to speed up the fancy new rich interactive AJAX applications (RIA) being written for the web - and web apps are, of course, a threat to Microsoft, especially ones Google may have up its sleeve.

V8, by the way, which was written by a bunch of Danish coders, is supposed to be able to run in any browser to accelerate JavaScript by a factor of 100, and speed for Google translates into more searches.

It's supposed to enable a whole new class of web applications but not all web apps are JavaScript.

Chrome also includes Google Gears so applications can run offline - one might expect integration with Google Talk, Gmail, Google Calendar etc. - and it's based on Webkit, the KDE-owing open source application framework used by Apple's Safari browser and Google's Android OS. Google said it picked Webkit so developers wouldn't have to learn still another technology.

Chrome borrows a so-called privacy or "porn mode" from Microsoft called Incognito in Google-speak that will hide where the machine you're using has been (cops everywhere should love that one) - but won't mean the sites you visit won't know you've been there.

Chrome's tabs, borrowed from Firefox, appear above the address bar and are supposed to be the prime navigational element.

Each tab runs its own process, so each is a separate browser, sandboxed for stability and security. A problem in one tab won't bring the whole browser down.

And Chrome's so-called Omnibox, its address bar-cum-search bar, is supposed to make useful search suggestions, in part based on the sites you've been to, and your most visited sites should appear as thumbnails.

Google claims Chrome doesn't load the dice for Google Search but Omnibox is obviously going to push users into more searches.

Observers like the rehabilitated Henry Blodget and Lehman Brothers analyst Doug Anmuth take Chrome for a cloud operating system that Blodget says Google will pay PC makers to install on stripped-down machines and over time create a serious threat to Windows and the Microsoft monopoly.

And according to Google's blog Chrome is "not just a browser, but also a modern platform for web pages and applications."

At a webcast press conference Tuesday Brin unconvincingly denied the idea that Chrome is an "operating system for web apps" but not that it couldn't be.

Google wouldn't talk about the number of developers it's had working on Chrome but vice-president of product management Sundar Pichai described it as "a huge investment for us."

The Journal's ace product reviewer, the revered Walt Mossberg, who said he had been playing with Chrome for the last week, comparing it to other browsers, described it as "rough around the edges" and lacking some common browser features like a simple command for e-mailing links and pages.

He also said that its bold new stripped-down design, which leaves behind most menus and toolbar icons, would "require some adjustment on the part of users" and that despite Google claims of being faster than a speeding bullet it was actually slower than Firefox or Safari at launching web pages.

Bottom line - Mossberg likes Microsoft's new IE8, out last week in a second beta, better than Chrome.

See www.google.com/chrome.

More Stories By Maureen O'Gara

Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
Moroccanoil®, the global leader in oil-infused beauty, is thrilled to announce the NEW Moroccanoil Color Depositing Masks, a collection of dual-benefit hair masks that deposit pure pigments while providing the treatment benefits of a deep conditioning mask. The collection consists of seven curated shades for commitment-free, beautifully-colored hair that looks and feels healthy.
The textured-hair category is inarguably the hottest in the haircare space today. This has been driven by the proliferation of founder brands started by curly and coily consumers and savvy consumers who increasingly want products specifically for their texture type. This trend is underscored by the latest insights from NaturallyCurly's 2018 TextureTrends report, released today. According to the 2018 TextureTrends Report, more than 80 percent of women with curly and coily hair say they purcha...
The textured-hair category is inarguably the hottest in the haircare space today. This has been driven by the proliferation of founder brands started by curly and coily consumers and savvy consumers who increasingly want products specifically for their texture type. This trend is underscored by the latest insights from NaturallyCurly's 2018 TextureTrends report, released today. According to the 2018 TextureTrends Report, more than 80 percent of women with curly and coily hair say they purcha...
We all love the many benefits of natural plant oils, used as a deap treatment before shampooing, at home or at the beach, but is there an all-in-one solution for everyday intensive nutrition and modern styling?I am passionate about the benefits of natural extracts with tried-and-tested results, which I have used to develop my own brand (lemon for its acid ph, wheat germ for its fortifying action…). I wanted a product which combined caring and styling effects, and which could be used after shampo...
The platform combines the strengths of Singtel's extensive, intelligent network capabilities with Microsoft's cloud expertise to create a unique solution that sets new standards for IoT applications," said Mr Diomedes Kastanis, Head of IoT at Singtel. "Our solution provides speed, transparency and flexibility, paving the way for a more pervasive use of IoT to accelerate enterprises' digitalisation efforts. AI-powered intelligent connectivity over Microsoft Azure will be the fastest connected pat...
There are many examples of disruption in consumer space – Uber disrupting the cab industry, Airbnb disrupting the hospitality industry and so on; but have you wondered who is disrupting support and operations? AISERA helps make businesses and customers successful by offering consumer-like user experience for support and operations. We have built the world’s first AI-driven IT / HR / Cloud / Customer Support and Operations solution.
Codete accelerates their clients growth through technological expertise and experience. Codite team works with organizations to meet the challenges that digitalization presents. Their clients include digital start-ups as well as established enterprises in the IT industry. To stay competitive in a highly innovative IT industry, strong R&D departments and bold spin-off initiatives is a must. Codete Data Science and Software Architects teams help corporate clients to stay up to date with the mod...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Druva is the global leader in Cloud Data Protection and Management, delivering the industry's first data management-as-a-service solution that aggregates data from endpoints, servers and cloud applications and leverages the public cloud to offer a single pane of glass to enable data protection, governance and intelligence-dramatically increasing the availability and visibility of business critical information, while reducing the risk, cost and complexity of managing and protecting it. Druva's...
BMC has unmatched experience in IT management, supporting 92 of the Forbes Global 100, and earning recognition as an ITSM Gartner Magic Quadrant Leader for five years running. Our solutions offer speed, agility, and efficiency to tackle business challenges in the areas of service management, automation, operations, and the mainframe.