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Cognitive Computing Authors: Zakia Bouachraoui, Pat Romanski, Yeshim Deniz, Liz McMillan, Elizabeth White

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American Greetings Encourages Everyone to Appreciate and Celebrate Friendship

CLEVELAND, Aug. 22, 2014 /PRNewswire/ -- True friends are confidants, partners-in-crime, memory makers, support systems and just simply make life better.  So often, we rely on these special relationships, but we don't always remember to acknowledge our friends for their significant roles in our lives.  In addition to the many digital options for expressing gratitude to friends, consumers can find a large selection of paper cards in the American Greetings card aisle at their favorite retailer to share everything from encouragement and support to a laugh over a special memory. However you want to say it and whenever you want to share it, American Greetings has the perfect card to remind your pals how important they are.

Stay connected with digital choices, such as sending ecards and paper cards from AmericanGreetings.com, justWink and Cardstore. justWink is the fresh and bold brand that lets you connect anytime, anyplace with the website and free app for sending digital cards via text, email, Facebook and Twitter (don't forget to add a mobile gift card!) or custom paper cards via traditional mail. Cardstore is the popular custom greeting card brand that offers beautifully designed and personalized cards that we print and mail for you – just add your own photos and message and we'll take care of the rest!

Don't forget to encourage your little ones to appreciate their buddies – because even the youngsters know the importance of friendship – with a "homemade" card made with the new Creatacard iPad app.  Your child's drawing is just a card waiting to be sent with the free app that connects them with the important people in their lives with the exclusive capability to have their artwork brought to life as a professionally printed greeting card.

Consumers can find these friendship collections, in addition to a great selection of fresh and inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending e-cards can share American Greetings cards online from www.americangreetings.com. For more information on American Greetings, please visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram

About American Greetings Corporation

For more than 100 years, American Greetings Corporation has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $2 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit www.corporate.americangreetings.com.

SOURCE American Greetings Corporation

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