|By Marketwired .||
|July 24, 2014 04:59 AM EDT||
COLOGNE, GERMANY -- (Marketwired) -- 07/24/14 -- All of the leading thinkers, the most important brands, the relevant trends and issues -- the dmexco Conference 2014 will bring together the digital stars from all over the world for a summit meeting in Cologne. On the newly designed and expanded stages of the dmexco 2014 Conference Center this September, visitors will experience visionaries and decision-makers from all continents and from all areas of the global digital economy. They'll experience the world's biggest advertisers, the most important agency networks, the leading technology specialists, marketers and media companies, as well as creative and visionary masterminds. In line with this year's dmexco motto, "Entering New Dimensions", brand and marketing managers can take the next development step into a new era. You can already find initial speaker highlights online at http://www.dmexco.de/2014/en/Highlights.html. The complete programme of the dmexco Conference 2014 will soon be available online.
More than 450 leading thinkers from all over the world making presentations on six stages in the course of two days -- the dmexco Conference 2014 will break all previous records. In discussion rounds with top-class participants, novel formats and strategic-visionary keynote speeches, top international managers will generate new momentum and present potential and strategies for digital business. The first speaker highlights of the dmexco Conference 2014 will include the sector's crème de la crème -- the most important thinkers and top brands of the digital economy, including an even more refined concentration of high-calibre representatives of the global advertising industry: Pieter Nota (EVP, CEO of Consumer Lifestyle and Member of the Executive Committee Philips), Bonin Bough (VP Global Media and Consumer Engagement Mondelez), Joseph K. Gross (CMO Allianz), Tom Buday (Head of Marketing and Consumer Communication Nestlé), Martin Riley (CMO Pernod Ricard and President of WFA), Steven Althaus (Global Director Brand Management & Marketing Services BMW Group), Richard Lee (CMO Greater China PepsiCo), Caroline Taylor (CMO IBM Europe), Blasco de Felice (CMO L´Oréal Europe), Michael I. Roth (Chairman & CEO Interpublic), Yannick Bolloré (Chairman & CEO Havas), Jerry Buhlmann (CEO Dentsu Aegis Network; Executive Officer Dentsu Inc.), Matt Seiler (Global CEO IPG Mediabrands), Laura Desmond (Global CEO Starcom Media Vest), Rishad Tobaccowala (Chief Strategy & Innovation Officer Vivaki), Rob Norman (Global Chief Digital Officer GroupM), Prashant Kumar (President Asia IPG Mediabrands), Mainardo de Nardis (CEO OMD), Michael Kassan (Founder & President MediaLink), Anke Schäferkordt (Co-CEO RTL Group and Managing Director Mediengruppe RTL Deutschland), Lee Brown (CRO Tumblr), Carolyn Everson (VP Global Marketing Solutions Facebook), Brad Rencher (SVP & GM Digital Marketing Adobe), Kirk Perry (President Brand Solutions Google), Jonah Peretti (CEO BuzzFeed), Andrew Creighton (President Vice Media), Ajaz Ahmed (Chairman & Co-Founder AKQA) and David Shing (Digital Prophet Aol).
Further highlights: This year an Oscar winner will be standing on the dmexco stage: the Visual Effects Agency Framestore, which received an Oscar in the category "Best Visual Effects" for the film "Gravity". In addition, Brian Wong, the 23-year-old CEO of Kiip, will be coming to dmexco in Cologne for the second time; he is one of the world's most renowned young entrepreneurs and digital stars. The conference programme is focusing the limelight more strongly on Asia this year, as represented by Richard Lee, CMO Greater China PepsiCo, and other Asian participants. And in a German premiere, Disney's Maker Studios are presenting a YouTube network that is being hailed in the USA as the next generation of media companies. Finally, as part of the World of Experience at dmexco, Google is presenting the Google House as well as selected content on the conference stage in order to show visitors what daily life in a digital world can already look like today.
On the completely redesigned and expanded stages of the Conference Center of dmexco 2014, visitors will experience two days of innovative conference formats, such as the exclusive Fireside Chats, controversial Showdowns, the entertaining Hot Chair, the visionary Five Prophets and exciting Spotlight Interviews. In line with this year's motto, "Entering New Dimensions", all of the current and future-oriented themes and trends will be discussed at the dmexco Conference 2014. Here is an initial brief overview: dmexco will launch participants directly into a new era at the very start of the first conference day at the Opening Summit (10:45 a.m., 10 September, Congress Hall), which will be devoted to exploring this year's motto. Renowned decision-makers and visionaries from major digital brands and agencies, such as David Shing (Digital Prophet AOL) and Rishad Tobaccowala (CIO Vivaki), will take a close look at the new possibilities and dimensions of future approaches to addressing consumers. The Content Summit will focus on "The Break Through of Native Ads and Branded Content", with speakers including Andrew Creighton (President Vice Media) (12:30 p.m., 10 September, Congress Hall). Finally, the five Digital Prophets led by Brian Wong (CEO Kiip) will take a visionary look at the near future in their presentation "Future in Five: Five Thought leaders, Five Minutes, Five Predictions" (4:50 p.m., 11 September, Debate Hall). Ajaz Ahmed (Chairman & Co-Founder AKQA) will take a highly creative look at the key strengths of successful business models in his keynote speech "Limitless - The Six Strengths of Leadership That Endures" (10:15 a.m., 11 September, Congress Hall). Once again this year, a special focus of international interest will be the keynote speeches of the dmexco Conference, where selected top speakers will offer their personal assessments. You can already find initial speaker highlights online at http://www.dmexco.de/2014/en/Highlights.html. The complete programme of the dmexco Conference 2014 will soon be available online.
Christian Muche, dmexco Director Business Development, Strategy & International and Frank Schneider, dmexco Director Marketing, Sales & Operations: "Our declared goal is to represent all of the relevant innovations, technologies and trends and to systematically network the increasingly expanding segments of the economy. In the process we want to bring together the best thinkers of the global digital industry at dmexco. The Conference, in combination with the Expo, offers the perfect stage for this project. And this year it will once again be available at the very highest level! Our lineup of participants was already incomparable, but once again we've managed to make it even better. In addition, we're delighted to be able to offer our visitors in 2014 a completely redesigned conference experience with even more space and comfort. dmexco is thus underlining its role as one of the few significant worldwide digital events with a genuine business background that has successfully occupied a leading position at the global level. Today dmexco occupies an influential position not only in Europe but also in the USA and increasingly in the Asian region. As far as we know, there is no comparable show anywhere in the world that offers this kind of variety and quality -- and in addition is produced free of charge for the visitors."
The complete programme of the dmexco Conference 2014 will soon be available online (www.dmexco.com/program). Interested decision-makers from the marketing, technology, creative and media sectors who wish to experience it live can register now, free of charge, for dmexco 2014 at http://dmexco.de/2014/en/Tickets.html.
dmexco is the international leading expo & conference for the digital economy. Comprising a unique combination of an exposition and a conference, it stands for innovative and future-oriented marketing in the midst of a global growth market. Placing a clear focus on marketing, media, and technology, dmexco in Cologne is the global No. 1 industry meeting platform for valuable knowledge transfer and direct business transactions. dmexco, which is organized by Koelnmesse, offers trade visitors the broadest range of business trends, growth strategies, product innovations, and creative excellence in diverse forms and is furthermore free of charge. As the central hub for all thought leaders from digital brands, advertisers, and marketers, all types of agencies, and media owners, dmexco is connecting the global digital economy.
All further information on dmexco 2014 (September 10 & 11 in Cologne) as well as photos, videos, and statements on dmexco 2013 are posted at www.dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco and www.youtube.com/dmexcovideo.
Tel. +49 40 679 446 53
Fax +49 40 679 446 11
e-mail [email protected]
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
May. 4, 2016 12:15 AM EDT Reads: 1,106
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
May. 3, 2016 11:00 PM EDT Reads: 1,275
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
May. 3, 2016 11:00 PM EDT Reads: 1,200
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
May. 3, 2016 10:45 PM EDT Reads: 757
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
May. 3, 2016 10:00 PM EDT Reads: 1,203
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
May. 3, 2016 10:00 PM EDT Reads: 1,312
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
May. 3, 2016 09:45 PM EDT Reads: 323
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
May. 3, 2016 08:45 PM EDT Reads: 1,275
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
May. 3, 2016 08:30 PM EDT Reads: 1,197
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
May. 3, 2016 08:00 PM EDT Reads: 1,039
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
May. 3, 2016 05:00 PM EDT Reads: 318
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
May. 3, 2016 04:15 PM EDT Reads: 320
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
May. 3, 2016 03:15 PM EDT Reads: 1,179
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
May. 3, 2016 02:30 PM EDT Reads: 950
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
May. 3, 2016 12:30 PM EDT Reads: 1,171
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.
May. 3, 2016 12:15 PM EDT Reads: 1,590
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
May. 3, 2016 12:00 PM EDT Reads: 1,367
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
May. 3, 2016 09:45 AM EDT Reads: 1,453
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
May. 3, 2016 07:00 AM EDT Reads: 1,106
SYS-CON Events announced today that Fusion, a leading provider of cloud services, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Fusion, a leading provider of integrated cloud solutions to small, medium and large businesses, is the industry's single source for the cloud. Fusion's advanced, proprietary cloud service platform enables the integration of leading edge solutions in the cloud, including cloud...
May. 2, 2016 10:00 AM EDT Reads: 2,692