Welcome!

API Journal Authors: Elizabeth White, Liz McMillan, Pat Romanski, Yeshim Deniz, Rishi Bhargava

News Feed Item

Alpine Electronics Restyles the Aftermarket by Shipping the First Audio/Video/Navigation System with a 9-inch Screen

Alpine Electronics is restyling mindsets and vehicle dashboards with the new X009 series Audio/Video/Navigation (AVN) system with a 9-inch screen, which is the largest size in the aftermarket. The X009-GM, designed for GM trucks and SUVs, is the first model in the series and is now shipping. The X009U for custom applications is also now available.

Alpine Electronics is restyling mindsets and vehicle dashboards with the new X009 series Audio/Video ...

Alpine Electronics is restyling mindsets and vehicle dashboards with the new X009 series Audio/Video/Navigation (AVN) system with a 9-inch screen, the largest size in the aftermarket. (Photo: Business Wire)

“Truck and SUV owners lead active lives and depend on their vehicles for work and play,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “The X009-GM is a revolutionary product with an oversized screen, advanced technology and superior aesthetics that delivers a premium in-vehicle experience.”

Accompanying the launch of the X009 series is the new “Alpine Restyle” product, marketing and sales strategy. After conducting extensive research, the company found that the truck and SUV vehicle platform, along with the lifestyles lived by the owners of these vehicles, provided the best opportunity for innovation with the X009 series. Various external and internal activities are underway to reach these vehicle owners through social media programs, advertising, consumer events and in-store displays. The Alpine Restyle strategy was recently shared with authorized Alpine retailers at a launch event, where attendees learned why and how they should target these consumers.

“The Alpine Restyle focus on trucks and SUVs provides opportunities for our business by forcing us to think less traditionally and giving us the chance to expose our customers to new items that they otherwise might not even know existed,” said Derek Kenney, owner of Sound in Motion in Allston, Massachusetts.

“Alpine’s new Restyle program gives us a 360-degree solution for these unique truck owners. Our shop caters to this customer already, so this makes it easier, more profitable, and it gives us their toys to work on,” said Joe Roberts, owner of Roberts Mobile Electronics in Louisville.

Custom Designed External Keys for Various Trucks and SUVs

Totally unique to the X009 series are external keys that integrate into the factory radio’s outer bezel. The keys are custom designed with ergonomics and the Alpine style in mind, matching the lighting color and style of specific truck and SUV models. The X009-GM consists of the 9-inch AVN system and custom external key set for 2007-2013 GM trucks and 2007-2014 GM SUVs with the low-radio dash style. The X009-GM’s external keys are backlit in the same green hue used on the factory dash. Additional versions of the X009 AVN system packaged with external key sets for other trucks and SUVs will be introduced later this year.

Included iDatalink® Maestro Module

The X009-GM retains many factory vehicle controls through the included iDatalink Maestro module and vehicle-specific T-harness. Features that can be retained include: OnStar™ from GM, factory audio amplification, rear seat entertainment system, rearview camera, SiriusXM, and steering wheel controls. Additional vehicle functions that are accessible through the Maestro module include vehicle gauges, tire pressure, “check engine” warnings, and factory parking sensor integration (retained features and customized vehicle information vary by vehicle model). The iDatalink Maestro module is also compatible with the X009U but is sold separately.

TuneIt® 2.0 Sound Tuning and Sharing App

The X009-GM and X009U can be used with TuneIt 2.0, Alpine’s exclusive smartphone app for in-vehicle sound tuning. TuneIt 2.0 also notifies the user of incoming activity on his or her Facebook wall through a pop-up message on the screen, displaying the name and photo of the sender. If the user chooses to accept the notification, TuneIt 2.0 will play the message back via text-to-speech and the user can “Like” the message through the press of a button. When the vehicle is parked, the user can view posted photos and messages on the screen.

Audio Features

The X009-GM and X009U can control various audio sources for a wide range of entertainment choices. Both models have a built-in HD Radio™ receiver and offer Pandora® control from iPhone® and Android™ smartphones. They are “Made for iPod and iPhone” compatible and have rear USB access. They are also compatible with SiriusXM satellite radio when used with the SiriusXM Connect Vehicle Tuner Kit (sold separately, subscription required).

Video, Navigation and Phone Features

The 9-inch screens on the AVN systems are full WVGA high-resolution displays with crisp, detailed picture quality. The Independent Dual Zone feature lets drivers use a source in the dash while the back seat passengers enjoy a separate video on the rear seat screen (optional screen sold separately). The models also have an HDMI input to allow video playback from smartphones or other HDMI-equipped devices.

Navigation features include pre-loaded maps of the United States and Canada, 3D depiction of major landmarks, buildings and terrain details, and free lifetime traffic service. Bluetooth® wireless technology is built-in and includes secure simple pairing (SSP), call waiting, and icons for phone battery and cellular signal level.

Enhanced “My Favorites” Customizable Settings

Both AVN systems have the popular “My Favorites” feature, which lets users customize quick-access screens with up to 80 shortcuts to their most used features. Two separate users can each design up to 10 Favorites page profiles of eight shortcuts per page. Shortcuts can be created for audio sources, navigation commands and phone settings, and they are easily added through the touch of a button on the corresponding source page. If a front or rearview camera is installed in the vehicle, the camera images can be also manually selected on the My Favorites screen.

Pricing and Availability

The X009-GM has an SRI of $3,000. The X009U has an SRI of $2,700. Both models are available now at authorized Alpine retailers. Visit www.alpine-usa.com for a store locator.

PANDORA, the PANDORA logo, and the Pandora trade dress are trademarks or registered trademarks of Pandora Media, Inc., used with permission. Sirius, XM, SiriusXM and all related marks and logos are trademarks of Sirius XM Radio Inc. and its subsidiaries. “HD Radio” is a trademark of iBiquity Digital Corporation. iPod®, iPhone®, and Made for iPod® and iPhone® are trademarks of Apple, Inc., registered in the U.S. and other countries. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Alpine Electronics, Inc. is under license. Android is a trademark of Google Inc. iDatalink is a trademark of Automotive Data Solutions, Inc. GM and OnStar are registered trademarks of General Motors Corporation. Other trademarks and trade names are those of their respective owners.

About Alpine Electronics

Alpine Electronics is an automotive electronics manufacturer that provides consumers and leading auto makers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies.

Alpine’s R&D and manufacturing facilities in Japan, China, Europe and North America ensure that all products address the real world requirements of drivers in each market. The company is committed to developing safe, comfortable and eco-friendly automotive electronics products.

For more information about Alpine’s aftermarket products, visit www.alpine-usa.com.

Reach us on:
Facebook: http://www.facebook.com/AlpineElectronics and Twitter: http://twitter.com/alpineusa

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
WebRTC adoption has generated a wave of creative uses of communications and collaboration through websites, sales apps, customer care and business applications. As WebRTC has become more mainstream it has evolved to use cases beyond the original peer-to-peer case, which has led to a repeating requirement for interoperability with existing infrastructures. In his session at @ThingsExpo, Graham Holt, Executive Vice President of Daitan Group, will cover implementation examples that have enabled ea...
SYS-CON Events announced today that ReadyTalk, a leading provider of online conferencing and webinar services, has been named Vendor Presentation Sponsor at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today’s increasingly digital and mobile workforce. By combining intuitive, innovative tec...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
As ridesharing competitors and enhanced services increase, notable changes are occurring in the transportation model. Despite the cost-effective means and flexibility of ridesharing, both drivers and users will need to be aware of the connected environment and how it will impact the ridesharing experience. In his session at @ThingsExpo, Timothy Evavold, Executive Director Automotive at Covisint, will discuss key challenges and solutions to powering a ride sharing and/or multimodal model in the a...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
SYS-CON Events announced today that Roundee / LinearHub will exhibit at the WebRTC Summit at @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LinearHub provides Roundee Service, a smart platform for enterprise video conferencing with enhanced features such as automatic recording and transcription service. Slack users can integrate Roundee to their team via Slack’s App Directory, and '/roundee' command lets your video conference ...
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...