|By Marketwired .||
|July 8, 2014 11:23 AM EDT||
SAN JOSE, CA -- (Marketwired) -- 07/08/14 -- Propelics, a leader in enterprise mobile strategy and delivering world class mobile apps, and industry mobile market research analyst Maribel Lopez, of Lopez Research LLC, announce the launch of the first enterprise mobile expert community as part of The Mobile Research Council (MRC). This community will create a forum for technical and business leaders from Fortune 1000 companies focused on driving innovation and business value with mobile software and solutions. Many large enterprises are already thriving members of this community.
The MRC was formed in late 2013 to assist organizations who are launching enterprise mobile. These organizations are able to communicate across businesses, the shared learnings within enterprise mobility, and have access to mobile experts. The council members receive easy access to the community along with Lopez Research market research and strategic advisory services.
The three tiers of membership are:
1. Community. Those subscribed to this tier have access to the community of other enterprises who have launched or are launching an enterprise mobile strategy. Monthly MRC Member Roundtable Calls will take place exploring hot mobile topics and issues. Community members also receive a weekly MRC Newsletter, featuring best practices and advice on driving innovation and business value with mobile.
2. Professional Community. Those subscribed to this tier have access to the community of other enterprises who have launched or are launching an enterprise mobile strategy. Monthly MRC Member Roundtable Calls will take place that explore hot mobile topics and issues. Community members also receive a weekly MRC Newsletter, featuring best practices and advice on driving innovation and business value with mobile software and solutions. In addition, companies receive 10 Hours of Lopez Research analyst inquiry time as well as 2 Day On-site Mobile Strategy Innovation Session from Propelics.
3. Elite. This level combines the Community + Professional membership options. In addition, members receive 1 week of Propelics Mobile Strategy Kickstart, 40 Hours of Propelics proven methodology, tools and advisory and 10 additional hours of Lopez Research analyst inquiry time.
According to Maribel Lopez, "Over half of the companies we interviewed globally plan to deploy 5 or more mobile apps within the next year. Companies are looking for guidance and best practices for this journey. The MRC will help members to quickly and effectively deliver high-impact mobility to employees, partners and customers. Unlike other analyst or industry groups, MRC has no sales angle or vendor bias. Members benefit from insider access to real-world mobile experience, and gain privileged access to market intelligence and resources that would otherwise be difficult to attain."
"Propelics is excited to partner with Lopez Research to make research and advisory services actionable, enabling organizations to change customer interactions, identify new business models, and create a competitive advantage through enterprise mobility. The new tiers of membership provides a flexible pricing model and a customize approach," according to Adam Bookman, Partner at Propelics.
This service is available immediately. For more information, see www.mobileresearchcouncil.com.
Propelics is a leading provider of Enterprise Mobile Strategy Services, Mobile Advisory Services, and Mobile Application Services to some of the world's largest brands. Headquartered in San Jose, the company has over 60 years of combined leadership experience working with customers to enable their mobile strategy. For more information, visit www.propelics.com or connect with us on Facebook, Twitter, Google+, LinkedIn and Vimeo.
About Lopez Research LLC
Lopez Research provides market research, visionary keynotes, strategic consulting services and partnership development services. We believe the future of mobile is about delivering Right-time Experiences, which are apps and services that deliver the right information, to the right person, at the right time on the device of their choice. Our founder, Maribel Lopez, is the author of the upcoming John Wiley & Sons book called Right-time Experience. The Lopez Research team examines the capabilities, devices, networks and systems that enable today's pervasive, connected communications landscape. We research and interpret how technologies such as mobility, big data, and cloud computing will change business practices and existing market. Our coverage areas are mobility, semantic and contextual services and the Internet of things.
Lopez Research customers are leading software vendors, device manufacturers, networking vendors and service providers. We also assist business IT leaders and CMOs in evaluating solutions and understanding the impact of mobile technologies on their business. For more information, visit www.lopezresearch.com or connect with us on Facebook, Twitter, and Google+.
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