Welcome!

Cognitive Computing Authors: Yeshim Deniz, Elizabeth White, Pat Romanski, Liz McMillan, Zakia Bouachraoui

News Feed Item

Launch.it Partners with CE Week 2014 to Create a Publication of Exhibitor News for Attendees and Media to Find, Discover and Share

CE Week, the consumer electronics (CE) industry’s annual mid-year event, today announced its continued partnership with Launch.it, the Event News and Social Engagement Platform, to power their conference news publication – CE Week News. This news platform will provide all participating exhibitors with the ability to write, manage and socialize their news content (press release, fact sheet, brochures, videos, etc.) by providing attendees and media with a central location to visually search and find all the news from the show. Taking place citywide, CE Week 2014 is scheduled June 23-27 in New York City, with the CE Week Exhibits and Conference Program scheduled June 25-26 at the Metropolitan Pavilion/Altman Building.

Through this partnership, all participating exhibitors will have access to the following tools:

  • Social media news release for maximum sociability and engagement
  • In-depth analytics (page views, time on page, downloads, etc.)
  • Wiki-like environment to make updates to your story on the fly
  • Media can opt-in to follow your company to get real-time news updates
  • An action box to engage readers to find investments, media contacts, etc.
  • Facebook comments for insight and virility
  • Rich multi-media tags for enhanced engagement and discoverability
  • “Buy it” and “Trial it” buttons to drive users directly to “your” point-of-purchase
  • Customized tweets for precise messaging and branding

“CE Week is the CE industry’s official mid-year meet up. With over 130 exhibitors displaying the latest technology innovations to the industry’s top media, analysts and retailers, it is a must-attend event. Through our partnership, we will ensure that all the news from the show can easily be found, discovered and shared by the attendees and media,” said Trace Cohen, President and Co-Founder of Launch.it.

The CE Week News platform can be read at http://www.ceweekny.com/press-releases and will continually be updated with news prior to, during and after the show. All news is FREE to view, read and share.

For more information, or to register for CE Week 2014, visit CEWeekNY.com. Follow CE Week 2014 on Facebook, Google+, Instagram, YouTube, LinkedIn and Twitter and use the official CE Week hashtag, #CEWeek.

For more information about how to publish all your company news in the publication, please email Trace Cohen at [email protected]

About CE Week

CE Week is the consumer electronics (CE) industry’s official weeklong, citywide event in New York City. The official mid-year meeting, conference and new technology showcase includes the event headquarters, CE Week Exhibits, which is the site of CE Week’s largest exhibition hall and conference program. CE Week is organized in association with the Consumer Electronics Association (CEA)® by Martin Porter & Associates and Consumer Technology Publishing Group/NAPCO, publisher of Dealerscope, Technology Integrator and the Technology Tell Network.

About Launch.it

The Launch.it "Event News and Social Engagement Platform" is currently being used by conferences and events to create a central location for all their exhibitor and partner news. Essentially, we are digitizing the press kits and flash drives that conference organizers spend hours preparing and distributing and replacing it with an online social environment that has analytics, and directly engages the attendees and media through Launch.it’s customer-facing site with search capabilities. The best part is that the exhibitors do this all themselves! So for less effort, events make more money because Launch.it does a revenue share with them, as the exhibitors pay a fee to be a part of the Launch.it platform.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...