Welcome!

Cognitive Computing Authors: Kevin Benedict, Kevin Jackson, Rajeev Kozhikkattuthodi, Yeshim Deniz, Liz McMillan

News Feed Item

Hootsuite Launches Custom Education Program to Accelerate Social Media Success Across Enterprises

Hootsuite's new offering addresses growing digital skills gap across organizations and provides customized social media training solutions

LONDON, ENGLAND -- (Marketwired) -- 06/04/14 -- Editors Note: There is a photo associated with this press release.

To empower enterprises in staying ahead of today's rapidly changing digital landscape, Hootsuite, the world's most widely used social relationship platform, today announced the launch of its Custom Education Program from Connect via Hootsuite: London. Hootsuite Custom Education offers organizations tailored social media training programs to develop employee competencies, increase employee engagement online, build brand advocacy and mitigate social risk. By empowering a workforce to effectively and responsibly engage on social channels, businesses can maintain competitive advantage while accelerating key business objectives using social media.

"While many organizations are realizing the power of social engagement, 77% of companies consider missing digital skills to be the key hurdle to their social transformation(ii)," says Jeanette Gibson, vice president of community and customer experience, Hootsuite. "Empowering your employees to be confident and knowledgeable is critical to the success of a social business and staying ahead of the competition; Hootsuite's Custom Education Program enables senior leaders to tailor training for their organization based on specific business needs."

Hootsuite Custom Education programs offer:


--  Flexible Learning Packages
    --  Senior leaders have the ability to customize curriculums based on
        skill levels and business needs
    --  Content is available for a la carte customization from Hootsuite's
        extensive library of educational content from Hootsuite University
        and The Newhouse-Hootsuite Advanced Social Media Strategy
        Certification, addressing specific needs of organizations and
        ensuring baseline knowledge among employees on social media best
        practices

--  Tailored content and curriculum
    --  Clients work alongside our industry-leading experts to design
        comprehensive and customized lessons, based on their company's top
        priority education objectives

--  Easy-to-use, Scalable Training Platform
    --  Clients deploy private e-learning platforms with easy on-boarding
        and user interface, dynamic assessments, and strong analytics to
        measure the business impact of education

Hootsuite Enterprise customers are already implementing Hootsuite Custom Education across their workforce, including global publisher Wiley.

"I'm thrilled that Wiley partnered with Hootsuite because of their expertise in the social space and the flexibility of the program," says Clay Stobaugh, senior vice president and chief marketing officer, Wiley. "We were able to mix the great content from Hootsuite University and the Newhouse-Hootsuite Advanced Social Media Strategy Certification with our corporate need to provide a comprehensive skillset for our global colleagues."

As innovation leaders in social media education, Hootsuite's education solutions unlock the productive potential of employees, allowing companies to thrive in a rapidly changing business landscape where every individual has the power to communicate and collaborate on a massive scale. Over 11,000 professionals have earned their Hootsuite Certification, and Hootsuite has educated 60,000+ professionals and businesses through Hootsuite University and The Newhouse-Hootsuite Advanced Social Media Strategy Certification. Hootsuite has also worked with over 300 global higher education institutions, empowering students with digital skills for today's workforce.

To learn more about powering social media success in the enterprise through education, sign up now for Hootsuite's live webinar, "Accelerate Your Social Transformation: Social Media Education for Employees," on Wednesday, June 11, 2014 at 11:00 a.m. EST. The webinar will feature insights from Michelle Lockett, social marketing director, corporate marketing at Wiley; Dr. William J. Ward, social media professor at Syracuse University; and Jeanette Gibson, vice president of community and customer experience at Hootsuite.

(ii) "The Digital Talent Gap: Developing Skills for Today's Digital Organizations", Capgemini Consulting, 2013

More information:


--  Webinar: https://socialbusiness.hootsuite.com/webinar-accelerate-your-
    social-transformation.html
--  Blog Post: http://blog.hootsuite.com/hootsuite-custom-education
--  Landing Page: http://hootsuite.com/custom-education
--  Media Kit: http://media.hootsuite.com/media-kit

About Hootsuite

Hootsuite is a social relationship platform for businesses and organizations to collaboratively execute campaigns across social networks such as Twitter, Facebook, LinkedIn and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security and comprehensive analytics for end-to-end measurement and reporting. To learn more, visit http://www.hootsuite.com.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140603-blog-header.jpg.

Contacts:
Hootsuite
Cher Lee
Senior Communications Manager
media@hootsuite.com
https://twitter.com/_CherLee_
www.hootsuite.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"DX encompasses the continuing technology revolution, and is addressing society's most important issues throughout the entire $78 trillion 21st-century global economy," said Roger Strukhoff, Conference Chair. "DX World Expo has organized these issues along 10 tracks with more than 150 of the world's top speakers coming to Istanbul to help change the world."
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence...
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, discussed new ways of thinking and the approaches needed to address the emerging challenges of security i...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, discussed the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information.
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Calligo, an innovative cloud service provider offering mid-sized companies the highest levels of data privacy and security, has been named "Bronze Sponsor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalised support service from its globally located cloud plat...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.