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Act-On Software Announces #iheartmktg NYC

East Coast User Conference to Spotlight Modern Marketing Best Practices for SMBs

BEAVERTON, OR -- (Marketwired) -- 05/30/14 -- Act-On Software, the leading marketing automation provider for small and mid-size companies, today announced the details of its #iheartmktg NYC user conference, expected to bring together hundreds of Act-On customers and partners for a 1-day, high-intensity educational workshop. #iheartmktg NYC will be held on Friday, June 6th from 8:00am-6:30pm at the W Hotel New York. This is a regional event for users on the east coast, dedicated to expanding marketers' skill sets and delivering maximum value on their Act-On investment.

#iheartmktg is the premier event for the modern marketer, assembling the best minds in digital marketing and customer experience. #iheartmktg provides modern marketers with the opportunity to learn from experts and their peers, share insights, network face-to-face, and contribute to the growth of marketing automation.

Conference attendees will learn from industry leaders, hear customer success stories, and discover ways to improve campaign performance. Industry analyst and business thought leader Michael Krigsman will keynote the event and discuss ways to forge relationships in the digital era, and the role marketers play throughout the customer lifecycle.

This year's conference will feature six rapid fire tracks to address all stages of the customer lifecycle: attract, capture, nurture, convert, expand and report. There will also be three interactive sessions devoted to customers, partners, and prospects, aimed at showcasing how Act-On users drive real-world success through the power of marketing automation. Act-On customers will take center stage throughout the conference and share their use cases and lessons learned.

Registration is free, but seats are limited. Reserve your spot today!

About Act-On
Act-On is a leading provider of integrated marketing automation software, helping 2000+ companies to tie inbound, outbound, and nurturing programs together -- across email, web, mobile, and social. Users achieve superior return on marketing investment through sophisticated demographic and behavioral data that increases engagement throughout the customer lifecycle, reduces the cost of acquisition, and strengthens loyalty. Act-On's fresh approach to marketing automation gives sales and marketing professionals full functionality without the complexity other systems impose, and makes campaign creation and program execution easier and faster. Act-On offers a best-in-class professional services team, dedicated customer support, and the APEX ecosystem of partners to provide clients with the tools they need to achieve marketing success.

Converse with us on Twitter, circle us on Google+ and get to know our company on LinkedIn and Facebook. For marketing best practices and tips, read our Marketing Action blog. Use #ActOnSW and #iheartmktg to join the social conversation.

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