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API Journal Authors: Liz McMillan, Christopher Keene, Rishi Bhargava, Pat Romanski, Elizabeth White

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Full Scale Media Inks Partnership Deal with PR Newswire

Full Scale Media, a public relations and social media firm, partners with PR Newswire to provide its clients with press release and content distribution.

NEW YORK, April 22, 2014 /PRNewswire/ -- Public relations and social media firm, Full Scale Media, has just inked a partnership deal with PR Newswire, the industry leader in press release distribution. Clients of Full Scale Media will now have the opportunity to distribute their messages to PR Newswire's extensive syndication network of more than 5,500 online points, including some of the Internet's largest news sites and search engines such as: AOL, MSNBC, Yahoo! News and Google News.

Full Scale Media

Client's will access PR Newswire's online network, with the Web News Release Plus offering, which drives online visibility and discoverability by:  

  • Posting client press releases to PRNewswire.com, where it will be pulled into Yahoo! News, Google News and made available to search engines. 
  • Syndicating content on PR Newswire's online network to thousands of Web sites. 
  • Appearing in PRNewswire.com RSS feeds and site search. 
  • Display of an accompanying image on www.prnewswire.com with every press release.

Clients will also receive ReleaseWatch™, a complimentary email report with the links to where a client press release has appeared, including AOL, Forbes, Marketwatch, Hoovers, and Yahoo!. 

"We are happy to align ourselves with a brand like PR Newswire, which is widely known for its unsurpassed influence and reach in the press release distribution space. Full Scale Media set out to create a progressive approach to public relations, and we are changing the game by distributing our clients' news through our own cooperative news distribution channel, in partnership with PR Newswire," states Jared Kugel, Full Scale Media's President and Head of Business Development.

"PR Newswire is pleased to offer one of its distribution options to Full Scale Media's clients, said Tim Griffin, Vice President, Distribution, PR Newswire. "A good content distribution strategy can help clients achieve their goals for online visibility and discoverability."

About Full Scale Media
Full Scale Media (www.fullscalemedia.com) is a full service public relations and social media firm, with industry expertise and media relationships accrued from nearly two decades of combined experience. Full Scale Media's triumphs have been significant across all media platforms.

The Full Scale Media team has refined an integrative approach to placing brands and personalities into the media fold with much success and longevity. Full Scale Media offers a customized blend of today's multi-media platforms for the benefit of each client's growth and image. The firm's traditional Public Relations and media outreach campaigns are complimented with Digital Media Marketing services that are both cutting edge and innovative in order to create well rounded, successful PR campaigns.

Full Scale Media is one of the few Public Relations Firms to seamlessly integrate Publicity, Corporate Responsibility Strategies & Community Relations, Strategic Alliances with Tastemakers, Social Media and Digital Media. Additionally, FSM's expertise in Online Brand Reputation Management is unmatched throughout the industry.

About PR Newswire        
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

Logo - http://photos.prnewswire.com/prnh/20140417/76234

SOURCE Full Scale Media

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