| By Business Wire |
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| April 21, 2014 01:28 PM EDT |
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Beyond the Arc:
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What:
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In conjunction with this year’s Finovate Spring conference on April
29 and 30, the Bank Innovators Council will host its Lab Day for
bankers and entrepreneurs interested in developing new marketing,
customer experience and technology strategies. Co-sponsored by
Beyond the Arc, the event will provide participants with the
insight, resources and partners they need to successfully implement
new initiatives for their organizations.
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Bankers attending the Lab Day event will explore new methods of
resolving critical challenges facing their institution, by
leveraging the latest technology offerings available. Fintech
entrepreneurs will gain valuable input to make their offerings more
relevant to today’s banks.
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Who:
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Steven Ramirez, CEO of Beyond
the Arc, will facilitate sessions on customer experience and
financial technology. He is an expert in assisting companies to
better understand the customer lifecycle, and in using Big Data to
drive marketing and customer engagement.
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Steven can address critical questions facing financial marketers
such as:
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How can banks build loyalty and improve customer retention?
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Is it possible to reduce operational risk while still delivering
customer experience excellence?
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Does mobile impact all customer segments, including high net worth
and small business?
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When:
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April 28, 2014, 1:00 p.m. – 5:00 p.m. PT
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Where:
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The Tech Museum of Innovation
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201 South Market Street
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San Jose, Calif. 95113
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Contact:
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To schedule an interview with Ramirez before or during Finovate
Spring, or to request written articles, please contact:
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David Jones at 678-781-7238 OR
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Stephen Sprayberry at 678-781-7207
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About Beyond the Arc
Beyond the Arc helps clients to differentiate themselves by improving
customer experience or deploying data science and analytics. The
company’s social media data mining helps clients improve their customer
experience across products, channels and touchpoints. For more
information about Beyond the Arc visit www.beyondthearc.com
or call 1-877-676-3743. Insights on social media, financial services and
more are shared on their blog,
or follow them on Twitter at @beyondthearc
or on Google+ https://plus.google.com/u/0/102562721511624065839/.
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.
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