|By Kevin Benedict||
|April 8, 2014 09:23 AM EDT||
Over the last six months I met with a wide range of customers and prospects in order to understand how they understand enterprise mobility, and especially to learn whether they see it as a business opportunity or just another piece of technology. It’s no secret that the past few years have seen a debate between two paradigms: whether to write specific code for different devices, or to take a wider approach. The rapid advances in mobile technology have led to a world where there is no single accepted approach, but history looks to be repeating itself from the desktop world, and I believe that application development platforms are the way forward.
In general, the company I work for has two types of customer: ISVs, who develop solutions and typically have some investment in a certain paradigm or technology; and end users across industries from financial services in banking and insurance, through logistics, leisure and more, who may have a preference for one internal environment but who have usually ended up with a mix of technologies. This range makes their perspectives on mobile technologies varied and fascinating.
I have written a lot on the application technologies war, mostly focusing on HTML5. What I’m seeing in the market is that people who have been convinced to develop specific code for each device are sticking with this route, as are those who have chosen to use HTML5 web apps. However neither of these approaches is completely issue-free.
Regardless of whether you choose to code natively or use HTML5, there are both pros and cons. Organisations using HTML5 for mission-critical applications find that they suffer from delays caused by the need to deploy patches; while custom code has proved to be very expensive in terms of time and effort needed to support the multiple versions needed for different mobile ecosystems and device types and keep them all up to date. Just take a look at the iOS and Android Facebook clients for an example of this. The question is, how to move forward?
Once upon a time…
I have long been an advocate of using a mobile business platform in order to build applications with true multi-platform and multi-channel capability, and this is not a choice between developing HTML5 or native applications. Platforms can do both, and which you choose is a deployment, not a development, question. This is not about generating code, rather, it is about pre-packaged functionality that can be configured through a development process and activated across any platform, whether native or HTML5.
Handy component pieces
The real advantage of using platforms is that they provide a uniform approach to develop, deploy and manage applications. From collecting data and processes from multiple sources, whether these are located on premise or in the cloud, traditional enterprise systems or social media, and reusing it in an auditable and governable way, to consumption of data services and user interface across multiple devices. For example, you can set policies to ensure that certain data or applications can only be accessed in certain countries, or only when an employee is working from home, via geofencing.
Platforms have the ability to encode auditability and governance automatically into your applications, going beyond the user interface. You can determine policies for how the application should handle data when there is no connectivity, such as underground or on trains. Offline access needs to be built in, as does security. Today’s enterprise mobile users are carrying out tasks that would previously only have been available behind the firewall, so it’s increasingly important that security is built in at the device, application and user levels. Platforms enable all of this, not as a patch-based solution but as a single-stack solution to enable features to be easily built in.
I have written many times about the benefits of platforms, but I find that their benefits are often misunderstood. Especially in organisations where there is a strong understanding of HTML5, mobility experts fall into the trap of believing that just because they can make HTML do what they want that this is all their solution needs. For example, just because you can fire a HTML wrapper at a problem doesn’t mean that this is the easiest solution to maintain, upgrade or deploy to multiple devices.
The real benefits of platforms lie in the ways they enable you to predictably develop, manage and experience your applications, such as allowing you to concentrate on service consumption and provisioning at all levels and across all your applications. Rapid development is also a benefit, as the pre-packaged functionality in the platform allows you to reduce your development time by up to 80%, thus reducing your time to market as well as costs. Likewise, this rapid, agile development allows end users to participate in all stages of development, ensuring that the resulting applications are better adapted to user requirements and market needs. As most platform vendors incorporate the latest mobile technology into their platform via updates, allowing you to use it without researching the technologies in great detail, it becomes easy to keep your applications up to date. This has always been a benefit of using platforms, but it is especially noticeable with mobile due to the rapid evolution of the technology, especially when it comes to security, data standards, and ecosystems.
To examine why platforms are so important, let’s take a trip to “ancient history”, or as you might know it, about 20 years ago and the early days of ecommerce on the web. When websites first became important business tools they were written directly in HTML, and while there were some very impressive efforts, overall this trend led to sites that were little more than an online version of the company’s paper catalogue or brochure. This also led to pages becoming increasingly complicated as revisions were made or new technologies adopted. Consider that in the space of a few years customers started to expect embedded media, secure payment, live stock levels, mapping and online reviews: trying to code all of this into a page by HTML was very complicated.
The solution to the ever-increasing complexity of webpages was to use platforms which allowed new technologies to be implemented as standard objects, rather than having to write everything from scratch, to the point that today webpages resemble a Lego model rather than a hand-written essay. For example, if you want to create a blog site, using platforms such as WordPress or Eblogger is an obvious choice, while Magneta, Shopify and Voluta easily handle the complexities of an e-commerce website, and for a CMS there is a plethora of choices such as Drupal, Squarespace, and Movable. Platforms can also be easily updated to cope with new requirements, thus simplifying maintenance, while custom HTML or Java is used to customise rather than create. Remember that the purpose of mobile apps is not just to present information, but to be able to reuse existing business logic behind a new user interface.
Is the past relevant to mobile?
I believe that the picture in mobile today is very similar in that while many organisations have used HTML or Java to create a mobile experience, but today they are finding that it is no longer enough to wrap these around a page to make a mobile app.
The challenge is that users are trying to do far more on mobile now. Mobile apps don’t just need to present data to a user in an attractive way: users need to be able to update that data, and the more we do, the more important it becomes to ensure the right data gets to the right people, when they want it. Today’s mobile apps need to be able to set intelligent policies regarding who can access what data, they need to have security built in, along with management tools. As users increasingly rely on mobile, offline access becomes critical, and apps need to be updated rapidly as demands change, in a world where “rapid” could mean “within 30 minutes”.
Further, as users try to complete more of their computing tasks on mobile, the mobile experience needs to grow far beyond the cut-down “mobile interfaces” we have come to expect. Mobile users are expecting to have all their workflows at their fingertips, and the logical, integrated processes that result are no less at home on desktop. This means that it makes no sense to separate mobile apps as a standalone page: because we need a template, the full business logic and workflows, mobile is moving beyond a “look and feel” issue. What we are moving towards is a world where collaborating and sharing data is enabled by seamless processes, making users quicker and more effective.
This look at the past shows that many organisations today are just dealing with a thin layer of what mobility is all about. Yes, you can easily design HTML pages yourself, but it is hard to upgrade the look and feel, maintain the applications or assign and control user rights. Learn from the dotcom era and content websites, and move toward using a platform today, to better manage your logic, processes and data in a maintainable way for the long run.
The industry has already acknowledged the key role of platforms in its mature desktop web technology: now it’s time to learn from the past, embrace platforms in mobile and avoid a future disaster.
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
Aug. 28, 2015 03:00 AM EDT Reads: 336
The Internet of Things (IoT) is about the digitization of physical assets including sensors, devices, machines, gateways, and the network. It creates possibilities for significant value creation and new revenue generating business models via data democratization and ubiquitous analytics across IoT networks. The explosion of data in all forms in IoT requires a more robust and broader lens in order to enable smarter timely actions and better outcomes. Business operations become the key driver of IoT applications and projects. Business operations, IT, and data scientists need advanced analytics t...
Aug. 28, 2015 12:30 AM EDT Reads: 329
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and analyzed? As an area of investment, how might a retail company move towards an innovation methodolo...
Aug. 27, 2015 06:15 PM EDT Reads: 382
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of streaming data in the cloud with an enterprise grade SLA. It features built-in integration with Azur...
Aug. 27, 2015 05:45 PM EDT
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Aug. 27, 2015 02:45 PM EDT Reads: 381
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
Aug. 27, 2015 02:15 PM EDT
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Aug. 27, 2015 01:00 PM EDT Reads: 285
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, will explore examples of brands transforming their businesses by t...
Aug. 27, 2015 11:30 AM EDT
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
Aug. 27, 2015 10:00 AM EDT Reads: 122
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes about through a Communications Platform as a Service which allows for messaging, screen sharing, video...
Aug. 27, 2015 06:15 AM EDT Reads: 521
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevOps to advance innovation and increase agility. Specializing in designing, imple...
Aug. 26, 2015 08:00 AM EDT Reads: 160
Akana has announced the availability of the new Akana Healthcare Solution. The API-driven solution helps healthcare organizations accelerate their transition to being secure, digitally interoperable businesses. It leverages the Health Level Seven International Fast Healthcare Interoperability Resources (HL7 FHIR) standard to enable broader business use of medical data. Akana developed the Healthcare Solution in response to healthcare businesses that want to increase electronic, multi-device access to health records while reducing operating costs and complying with government regulations.
Aug. 26, 2015 07:00 AM EDT
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Aug. 3, 2015 06:45 PM EDT Reads: 779
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducted a live demonstration of how quickly application development can happen when the need to comply wit...
Aug. 2, 2015 11:15 AM EDT Reads: 539
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Aug. 1, 2015 10:00 AM EDT Reads: 468
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
Jul. 30, 2015 07:30 PM EDT Reads: 1,557
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with APIs within the next year.
Jul. 30, 2015 02:30 PM EDT Reads: 268
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...
Jul. 30, 2015 12:00 PM EDT Reads: 2,216
In his keynote at 16th Cloud Expo, Rodney Rogers, CEO of Virtustream, discussed the evolution of the company from inception to its recent acquisition by EMC – including personal insights, lessons learned (and some WTF moments) along the way. Learn how Virtustream’s unique approach of combining the economics and elasticity of the consumer cloud model with proper performance, application automation and security into a platform became a breakout success with enterprise customers and a natural fit for the EMC Federation.
Jul. 30, 2015 09:00 AM EDT Reads: 2,308
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of profound change in the industry.
Jul. 29, 2015 03:00 PM EDT Reads: 1,437