Click here to close now.


API Journal Authors: Pat Romanski, Jason Bloomberg, Liz McMillan, Elizabeth White, Carmen Gonzalez

Blog Feed Post

Turning Points In Life

The TwinsThis is a post about little things having huge impacts.

It’s hard to have a macro perspective on life when you have a short frame of reference against which to measure it, so what happened 20 years ago was harder to understand than it is today. Things can happen in your life that you know, in some form or fashion, will have long term impacts on your life, both personally and professionally, but you really can’t grasp the magnitude of what those changes may be. We all hope for positive influences in our lives, and for each year to be better than the one that came before it. These ephemeral occurrences come and go, some are nothing more than daily life happening, and some are the cause of people or persons. Malice can certainly be a part of the equation, as can Dickensian benevolence. These are not the topics on my mind today.

In a day full of jokes and internet memes which continue to bore, I reflect on a seemingly innocuous decision 20 years ago today that completely & unquestionably altered the direction of my life. One person made one decision.

As was related to me by others who were in the room when the decision was made, it was five words that made this difference. Life can sometimes be that simple. One person. Five words. 20 years. It’s time to back up.

In the late winter of 1994, I was wandering the halls one of the engineering buildings on campus at UPenn. I never went into this building, but had to do so for some office hours. As fate would have it, I saw a sign that said something along the lines of “Do you want to have your college tuition paid for?” Well duh.

Turns out that Microsoft was sponsoring a national minority engineering scholarship. Their search was targeted on 10 schools, of which Penn was one. At that point in my college career, I had not as of yet selected my engineering major. I was pretty certain it wasn’t going to be computer science, but the requirements of scholarship were merely that I be working toward an engineering degree. Score.

After the application process, and some phone interviews, I found myself flying out to Seattle for the very first time. I didn’t really know much about Microsoft. I had learned how to program in Visual Basic the previous summer working for a mortgage bank, but that’s all I knew about the company. The day I landed is still quite vivid in my mind. I was driving north on I405 in a rented car, amazed by the beauty of the place. I was bummed that I was going to miss Penn playing UF in the NCAA tournament, but it seemed a fair trade for a full day of interviews for a potential shot at a full scholarship.

The interview process at MSFT is legendary, and in 1994 it was far less humane that it is today. I remember walking out of the 6 hours of torture feeling completely rattled and drained. As a 19 year old, I had never experienced that kind of mental taxation. In reality, it was all a blur. These days, I don’t remember much about that day, but there were two questions which I do remember from two different interviewers. One was “design Bill Gate’s bathroom.” The other was “explain calculus to me.”

I remember thinking that this was a very odd question. Odd and quite unfair. I had never had to teach anything before. I just remember staring at the interviewer and thinking “well, I’m f@cked.” But I answered. In talking to the interviewer many years later about it, this was the answer that sealed it for me. I honestly have no recollection of what I said, and if asked to repeat that today, not a chance I do anything resembling an adequate job.

The interviewer was J. Forrest Tucker. He’s the guy on the left in the photo at the top of the post. Jay is the person to whom I referred at the top of this post. I am not sure I would have pursued hi-tech as a field had it not been for his decision. I would have likely followed the herd from my class and joined an investment bank or a consulting firm. In all likelihood, I would not have pursued product management as a vocation. I am an entrepreneur at heart, but given my upbringing, it would likely have taken me a lot longer to decide that it was better to not play it safe; to believe in myself and venture out on my own, or find entrepreneurial ventures to which I could align myself. I would not have ended up in Seattle. I would not have become best friends with Alex, roommate and non-blood Uncle to my children. I would not have met my wife. There’s so much that came from 1 man, with 5 words, 20 years ago.

J. was just a guy doing his job. It’s unlikely he woke up the morning of April 1st, and thought to himself, “I am going to dramatically alter the life course of someone today.” As it turns out, 4/1/1994 was the day that we were supposed to hear from Microsoft about the status of our interview and application for the full scholarship. It was Spring Fling on Penn’s campus, and I was trying to not think about this thing hanging over my head, but couldn’t do it. I remember calling MSFT at 5pm EST, as I hadn’t heard anything. I was told that they hadn’t had their debrief yet, and that I had to wait. So I did what any sensible college age kid does when the biggest parties of the year are going on just outside his door, with young college kids drinking and reveling. I fell asleep. I’m not sure how or why, I just did. And I awoke to the piercing sound of my phone ringing. Not the fun gentle tones we have on our mobiles; this was the banshee shriek of a wall plugged radio shack clanger.

“Is Brandon there?”
“This is.”
“Hey, it’s J. from Microsoft.”
“How’s it going?”
“Well, I have good news and bad news.”
[internal thought: fuck] “Ok…”
“The good news is we would like to offer you a position for the summer at Microsoft.”
…silence for eons…
“The bad news?”
“Looks like it’s going to cost us a little over $30,000 to get you here.”

What I didn’t know, and only found out many, many years later was the role J. played in making this happen. You see, it turns out the scholarship was designed for technical talent. As a business minded individual with strong technical skills, the likely position for me was assistant product manager. The other 3 recipients that year all took SDE or QAE positions. I was best suited for a decidedly non-technical role. So there was debate in the room about what to do with me. When it came time to vote, as it was relayed to me, J. started and ended the voting with 5 words. “He gets it. Next candidate.” And with that. My. Life. Changed.

The Fellas

It was a pretty remarkable summer that followed, and the 5 gentlemen in this photo on the left are all still friends. We made up the bulk of the African American interns that summer at MSFT. Keith is at Google now. Adam is over at Chef (aka OpsCode). Alex is here with me at Amazon. Leon moved back to Michigan a few years back and we miss him, but that’s what Facebook is for I guess. Ian is still over at MSFT. It’s hard to believe that this photo is 20 years old.

The message in all of this is really aimed at the younger readers of this blog. Those who may find their way from Hacker News, or perhaps from the tweets, or maybe even if this gets shared on Facebook. You never know where your life will take you. You never know what impacts anyone will have. But when you do find out that someone has helped you, and this is especially true if they did it knowing full well that you may never know they were your benefactor, you thank them. You thank them when you find out. You thank them when you share stories about how you got to where you are. Then you make sure you are worthy of the faith that person put in you and live up to those expectations. And finally, you perform service to others as a way of paying it forward.  Like I said, I am pretty sure J. didn’t wake up thinking he would be single pivot point around which much of my life would hinge, but he was. Yes, he was in control of a rather substantial outcome, but even small acts can have hugely positive outcomes.

If you know someone who has done a J. for you, pick up the phone and call them. Thank them.

Thank you J. You brought Adam, Alex, Leon and I together with a Knicks game, and you brought me to Microsoft because of an explanation of calculus.

Read the original blog entry...

More Stories By Brandon Watson

Brandon Watson is Director for Windows Phone 7. He specifically focuses on developers and the developer platform. He rejoined Microsoft in 2008 after nearly a decade on Wall Street and running successful start-ups. He has both an engineering degree and an economics degree from the University of Pennsylvania, as well as an MBA from The Wharton School of Business, and blogs at

@ThingsExpo Stories
Countless business models have spawned from the IaaS industry – resell Web hosting, blogs, public cloud, and on and on. With the overwhelming amount of tools available to us, it's sometimes easy to overlook that many of them are just new skins of resources we've had for a long time. In his general session at 17th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, an IBM Company, broke down what we have to work with, discussed the benefits and pitfalls and how we can best use them to design hosted applications.
Most of the IoT Gateway scenarios involve collecting data from machines/processing and pushing data upstream to cloud for further analytics. The gateway hardware varies from Raspberry Pi to Industrial PCs. The document states the process of allowing deploying polyglot data pipelining software with the clear notion of supporting immutability. In his session at @ThingsExpo, Shashank Jain, a development architect for SAP Labs, discussed the objective, which is to automate the IoT deployment process from development to production scenarios using Docker containers.
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningful and actionable insights. In his session at @ThingsExpo, Paul Turner, Chief Marketing Officer at...
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, demonstrated examples of com...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and technology requirements that will drive the Internet of Things from hype to reality.
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessions, I wanted to share some of my observations on emerging trends. As cyber security serves as a fou...
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now all corporate assets – people, objects, and spaces – can share information about themselves and thei...
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Yet a closer inspection at the data reveals less than half of these cloud projects involve production...
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true change and transformation possible.
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" in this scenario: microservice A (releases daily) depends on a couple of additions to backend B (re...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at, examined how Docker has evolved into a highly effective tool for application delivery by allowing increasingly popular Mobile Backend-as-a-Service (mBaaS) platforms to quickly crea...
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, wil...
PubNub has announced the release of BLOCKS, a set of customizable microservices that give developers a simple way to add code and deploy features for realtime apps.PubNub BLOCKS executes business logic directly on the data streaming through PubNub’s network without splitting it off to an intermediary server controlled by the customer. This revolutionary approach streamlines app development, reduces endpoint-to-endpoint latency, and allows apps to better leverage the enormous scalability of PubNub’s Data Stream Network.