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ProfNet Experts Available on Earth Day, Brain Injuries, Adult Film Industry, More

Also in This Edition: Jobs for Writers and Media Industry Blog Posts

NEW YORK, March 14, 2014 /PRNewswire/ -- Below are experts from the ProfNet network that are available to discuss timely issues in your coverage area. If you are interested in interviewing any of the experts, please contact them via the contact information at the end of the listing. To receive these updates by email, send a note to [email protected] with the industries you cover, and we'll add you to the appropriate edition. 

If you are in need of additional experts, you can also submit a query to the hundreds of thousands of experts in our network. You can filter your request by institution type and geographic location to get the most targeted responses. The best part? It's free! Just fill out the query form to get started.

If you have any questions or need assistance with any aspect of ProfNet, please drop us a note at [email protected].

EXPERT ALERTS

  • Choosing the Appropriate Gifts That Suit You When Creating Your Wedding Registry
  • Social Stigma Associated With Working in the Adult Film Industry
  • Massage, Bodywork, and Natural Health
  • Brain Injury Awareness Month – The Benefits of In-Home Rehab

EXPERT ROUNDUP

  • Earth Day (34 experts)

MEDIA JOBS

  • Business Writer - Boston Globe (MA)
  • Energy Reporter - Houston Chronicle (TX)
  • Metro Reporter - Seattle Times (WA)

OTHER NEWS & RESOURCES

  • Writing After Criticism
  • The Q&A Team: Hanging out with Melissa Carlson
  • Faster Fact-Checking, Part 2: Making Sense of Social Media

EXPERT ALERTS:

Choosing the Appropriate Gifts That Suit You When Creating Your Wedding Registry
Nancy Lee
President
MyRegistry.com
"A wet-dry vacuum? A weather station? A bottle of single malt scotch? This unusual wedding wish list makes me happy because I really feel like how our customers at MyRegistry.com get why we're in business, and they're using us to their fullest potential. There's no cookie-cutter bride."
Lee is available to discuss how to choose appropriate gifts when creating your wedding registry. You will see from her ProfNet profile that she is extremely media savvy and has been published many times on topics such as gift registries, weddings, baby showers, women in business and overall lifestyle topics.
ProfNet Profile: http://www.profnetconnect.com/nancylee
Website: http://www.MyRegistry.com
Media Contact: Allen Cohen, acohen@MyRegistry.[email protected]

Social Stigma Associated With Working in the Adult Film Industry
David Mech
Producer/Director
Shorts & Sandals Entertainment
"The harassment and criticism that Duke University student Belle Knox has experienced as a result of performing in adult films is just another example of America's irrational fear about sex, especially female sexual choice. Now is the time to expand, at the national level, what California, Colorado, North Dakota, New York and 25 other states have already done by passing statutes to protect lawful, off-duty employee/student conduct."
Mech is available to discuss the social stigma associated with working in the adult film industry; state statutes preventing discrimination based on lawful, off-duty employee/student conduct; and human sexual behavior and mate selection from an evolutionary perspective. He has produced a documentary called "Risky Business: A Look Inside America's Adult Film Industry" and written a book "Obscene Thoughts: A Pornographer's Perspective on Sex, Love, and Dating. He has a BA in finance from Michigan State University and an MS in information management from Arizona State University College. He is also a Ph.D. student in computer science at Florida Atlantic University.
Bio: http://www.PornographyExpert.com
ProfNet Profile: http://www.ProfNetConnect.com/David_Mech
Expert Contact: [email protected]

Massage, Bodywork, and Natural Health
Kathy Gruver, Ph.D., LMT
Massage Instructor, Educator and Practitioner
Massage and bodywork has become a mainstay of our current healthy society. Hands-on work helps with circulation, stress, flexibility, mood, detoxification and injury. Says Gruver: "I can think of nothing better than a therapeutic massage for health. In my 23 years of experience I have seen people heal from injuries and illnesses that were baffling their physicians. Stress, headaches, muscle soreness, joint pain, jaw tension, back and neck issues. I have seen massage help them all. Going to a qualified practitioner using the right techniques and learning to communication with them is key to your healing."
Gruver not only has an award-winning massage practice but has also produced an instructional massage DVD. She has taught massage to professionals and laypeople alike and speaks and writes frequently about the benefits of massage, how to find a practitioner and how to communicate with them. She has been working in the massage and natural health field for over two decades and prides herself on her balanced approach of combining safe natural remedies with judicious use of Western medicine. She is an award-winning author and the host of the national TV show based on her first book, "The Alternative Medicine Cabinet" (winner Beverly Hills Book Awards). She has earned her Ph.D. in natural health and has authored two books on stress: "Body/Mind Therapies for the Bodyworker" and, just published, "Conquer Your Stress with Mind/Body Techniques" (finalist for the USA Best Books Award). She has studied mind/body medicine at the famed Benson-Henry Institute for Mind-Body Medicine at Harvard Medical School and pursued further education at The National Institutes of Health. She has been featured as an expert in numerous publications including Glamour, Prevention, Men's Health, Huffington Post, Yahoo.com, Ladies Home Journal, Massage and Bodyworks Magazine, and Massage Magazine. She has written dozens of health and wellness articles and contributing posts. She has also appeared as a guest expert on over 100 radio and TV shows including NPR, SkyNews London, CBS Radio, and Lifetime Television, and has done dozens of educational lectures around the country.
Media Contact: Kathy Gruver, [email protected]

Brain Injury Awareness Month – The Benefits of In-Home Rehab
Jill Dennis-Perez (MS OTR/L, LSVT-c)
Occupational Therapy Clinical Specialist
The Visiting Nurse Service of New York
"A brain injury can happen to anyone, anywhere -- in one instant, an injury can bring a lifetime of physical, cognitive and behavioral challenges. Statistics show that 1.7 million people will sustain a brain injury each year, making it vital that we raise awareness about the various types of care available that can increase their overall quality of life. For those who have suffered from a brain injury, access to in-home rehabilitation services is invaluable, yet many are not even aware that this form of care may be available to them. Occupational therapists, in particular, work with patients within the comforts of their own home to help them resume their normal activities of daily living through a personalized, flexible form of rehab."
Dennis-Perez, an occupational therapy clinical specialist at The Visiting Nurse Service of New York graduated with a master's in occupational science from Ithaca College. She began her career at New York Presbyterian Hospital-Weill Cornell where she developed a strong interest in neurology and vestibular rehabilitation during her role as the occupational therapy clinical specialist on inpatient and outpatient rehabilitation. She has received certifications in Neuro-Ifrah Handling Techniques, LSVT, and Vestibular to provide advanced treatments to the neurological and vestibular populations at VNSNY. She also underwent additional certification and training in upper extremity technologies/robotics including, Bioness, Saebo Flex, and Myomo. Her favorite part of her role at VNSNY is the opportunity to mentor and provide clinical support to advance other clinicians' skill sets.
Contact: Esha Pai, [email protected]


****************

EXPERT ROUNDUP: Earth Day

Following are 34 experts who are available for quotes on various topics related to Earth Day, April 22. If you need additional experts, you can also submit a query, and can filter your request by institution type and geographic location to get the most targeted responses. The best part? It's free! Just fill out the query form to get started.

Matt Crenshaw
President
Mother Nature Network
"It used to be that green was a color. It then evolved into what we buy, eat and drive. But no one is talking about green -- hybrid cars, fair-trade coffee, farmers markets.  We're talking about green 2.0. Whole Foods has increased same-stores sales by nearly 10 percent year over year, but who are these people?  There's a whole so-called green lifestyle that has emerged that no one has quite put their finger on. Look at the boom of aforementioned farmers markets, where the numbers across the country has jumped near threefold from 2000 to 2012, from 2,863 to 7,864. Many people want to get back to a more simple life. There is a new definition of living well... Blame it on fear and finances, but self-sufficiency is rising. 'Seven Things You Can Make Instead of Buying' has become MNN's top shared image on Pinterest.  A casual Facebook post on how to make your own soap  -- "Your Great-Grandparents Knew How -- You Could Learn Too" -- and 40,000+ readers have clicked on to see how it works.  A guy who has 3 million miles on his Volvo starts a massive discussion among readers on fixing your own car. There is no media company for that kind of person. There is no Oprah. There is no Martha Stewart. There's just this social movement."
Mother Nature Network, is the world's most visited environmental website, founded in 2009 by Chuck Leavell, a noted conservationist who doubles as longtime Rolling Stones keyboardist and musical director. An Atlanta native, University of Georgia grad with a Harvard MBA, Crenshaw is recognized as one of the more influential principals in Web analytics, and thus his principal role at Mother Nature Network is to provide an analytics vision and roadmap. A Web old-timer at 36, Crenshaw maintains a deep knowledge of the digital ecosystem, but he's also a garrulous storyteller with a self-deprecating air and keen sense of the absurd.  He's all the things most senior execs are not:  super-grounded, unassuming and scary-smart in all things "eco."
Media Contact: Dan Beeson, [email protected]

George Basile
Senior Sustainability Scientist and Professor of Practice
Arizona State University, Tempe
"I see sustainability as a huge opportunity space for how we do business – and everything else – better. The first step is to educate yourself on how your everyday decisions can make a difference -- especially in helping to build the future you want, more sustainably. There are literally a zillion things you can do [to be more sustainable]. Everything you do every day, you can try to do it more sustainably.  For example, water is a big challenge right now in California and Arizona. You can and should just use less water, of course, but everything is connected.  So, for example, if you replace a pound of beef with a pound of rice and beans, that saves about 2,500 gallons of water. Or, use less energy. We use about 40 percent of our water in the U.S. to make steam to make electricity. There are great resources on things like water conservation, energy conservation, etc."
Basile is an expert on green business practices, strategic leadership, strategic sustainability, entrepreneurship, emerging technologies, biotechnology, and sustainability science. He is widely published and is a sought-after speaker focusing on creating strategic alignment between business drivers and emerging market needs. He has held teaching positions at Arizona State, Berkeley, and Stanford, and helped develop Green MBA programs in the United States and Sweden. He currently serves on the boards of nonprofit organizations and new ventures, and advises Fortune 500 clients on sustainable business practices and integrated operational and marketing strategies.
Media Contact: [email protected]

Tony Juniper
Senior Associate, Programme for Sustainability Leadership
University of Cambridge
"The monetary value of nature can, and has been, measured. In fact, the services nature provides -- water, pollinating plants, generating oxygen, pollinating insects that produce nearly all of our food and much more -- have an estimated value every year of around double the global gross domestic product (GDP). Yet this colossal contribution to human welfare and prosperity is hardly ever mentioned when countries consider how to create future growth. Politicians cannot afford to ignore the cost of these 'natural' services."
Juniper is a campaigner, writer, sustainability adviser and a well-known British environmentalist. He is also special adviser to the Prince of Wales Charities' International Sustainability Unit and senior associate with the University of Cambridge Programme for Sustainability Leadership (CPSL). His book, "What Has Nature Ever Done for Us?" was published in July 2013 by Synergetic Press. He is available to discuss the economic value of nature.
Website: http://www.tonyjuniper.com
Media Contact: Elena Meredith, [email protected]

Dr. Mark Nelson
Founding Director, Chairman, CEO
Institute of Ecotechnics
"We are wasting the world's dwindling supplies of fresh water by flushing away a very valuable resource, our own human waste!"
In the EPA's 2015 FY budget, $581 million was cut from a fund that helps states build wastewater and drinking water projects -- the same kind of projects Nelson is working on in Iraq and China. He consults on wastewater reuse and recycling using wastewater gardens. He is one of the original Biosphere 2 crew and author of "The Wastewater Gardener: Preserving the Planet One Flush at a Time" (Synergetic Press, June 2014).
Bio: http://www.synergeticpress.com/authors/mark-nelson
Website: http://www.ecotechnics.edu
Media Contact: Elena Meredith, [email protected]

Jeffrey Bennett, Ph.D.
Astronomer, Teacher, Writer
Regarding this year's Polar Vortex, Bennett says: "Perhaps you've heard some people claiming that 'global warming has stopped.' Well, as I like to say, it's easy to argue endlessly as long as you don't let any actual facts get in the way. But the facts are clear, and anyone who claims the data point to a cessation of global warming is simply ignoring the obvious. Consider what you will say to your children and grandchildren who will be living in a world with far worse weather problems unless we act now to do something to help."
Bennett was the first author to send his books to the International Space Station as a part of Story Time From Space, a new reading program created by astronauts and educators. He is an expert on teaching climate change.
Website: http://www.jeffreybennett.com
Media Contact: Elena Meredith, [email protected]

Meghna Tare
Director, Office of Sustainability
University of Texas at Arlington
Tare is available to explain what institutions of higher education (and similar large organizations) can do to become more sustainable and has written columns and been interviewed about a variety of sustainability issues. In a recent interview with the website TriplePundit, Tare explained that UT Arlington's commitment to sustainability was about more than cost savings. She said: "We tap into the 'moral imperative,' based on the concept that everything is part of the puzzle. Students attending a university that places high value on sustainable operations are more likely to take this mindset to their future places of employment where they can help shape the future of environmentally friendly companies." She also talked about the importance of collaboration in that interview: "I have learned from experience that university campuses that tie together multiple areas of sustainability into a comprehensive, holistic plan or roadmap tend to be more successful -- at getting buy-in from the community, funding various initiatives and achieving results and recognition."
Bio: http://www.linkedin.com/in/meghnatare
Media Contact: Traci Peterson, [email protected]

Scott Hite
Head of Architecture and Design
TD Bank
Hite has enterprise-wide responsibility for both retail and corporate design standards in the U.S. and Canada. He also manages the real estate sustainability team that has designed and constructed TD Bank's new energy-efficient locations.  He can speak to anything related to green/sustainable building and real estate, such as material selection decisions (e.g., roofing); electrical power, plug load and management; lighting choices; forward-looking planning and establishment of success metrics; and consumer and employee education.
Media Contact: Ben Murray, [email protected]

Kaayla T. Daniel, Ph.D., CNN
Vice President
Weston A. Price Foundation
Dr. Daniel is vice president of the Weston A. Price Foundation and on the board of directors of the Farm-to-Consumer Legal Defense Fund.  She is known as "The Naughty Nutritionist" because she outrageously and humorously debunks nutritional myths. One of the biggest myths she'd like to debunk is that veg-centric diets are the best for personal and planetary health. She is available to discuss: why the true threat to our environment is not animals, but the globalization and industrialization of agriculture; why animals play critical roles in restoring our soil and growing nutrient-dense vegetables and fruits; how only 11 percent of the planet is well-suited to agriculture; why meat, butter, and other animal products are wrongly blamed for the diseases of modern civilization and why the true culprits are sugar, corn syrup, white flour, liquid and partially hydrogenated vegetable oils, artificial flavorings, preservatives, and other known health hazards of processed, packaged and fast foods; why low-fat diets are neither healthy nor eco-conscious; how the low-fat message serves Big Agra and leads to increased food consumption, more packages, more products, higher profits, ill health and environmental destruction; what people eat when they give up or minimize meat (almost always soy and other vegetarian foods grown and transported from a distance); and what to do instead of Meatless Mondays (commit one day a week to menus in which everything is local, a day of being a "non-barcode" person.
Dr. Daniel's book, "The Whole Soy Story: The Dark Side of America's Favorite Health Food (2005)," has been endorsed by leading health experts, including Drs. Russell Blaylock, David Brownstein, Larry Dossey, Nicholas Gonzalez, Joseph Mercola, Kilmer McCully, Doris J. Rapp, JJ Virgin, and Jonathan Wright. She is coauthor (with Sally Fallon Morell) of "Nourishing Broth: An Old-Fashioned Remedy for the Modern World," scheduled for Fall 2014 publication. She has been a guest on "The Dr. Oz Show," PBS' "Healing Quest," NPR's "People's Pharmacy," ABC's "View from the Bay," and Discovery Channel's "Medical Hotseat," and has shared the stage with Dr. Mark Hyman, JJ Virgin, Gary Taubes, Charles Poliquin, Dr. Joseph Mercola, Joel Salatin, David Wolfe and other prominent health experts.
Website: http://www.drkaayladaniel.com
Expert Contact: [email protected]

Joe Carter
CEO
Snyder Environmental, Inc.
Snyder Environmental, an environmental remediation company based in North Little Rock, Ark., provides the safe and compliant remediation of environmental issues, including asbestos abatement and lead paint removal for commercial businesses. Thus, Carter would be perfect to address the environmental hazards that can be found in the workplace and how to protect yourself from them. He has more than 12 years of entrepreneurial experience in building and leading companies. Under his leadership, Snyder Environmental has twice been named to Inc. Magazine's 500 fastest growing, privately held, for-profit companies in the country. Founded in 2007, Snyder Environmental has done more than 1,600 jobs including marine and maritime asbestos abatement in the south, throughout the U.S. and overseas. He graduated from the University of Arkansas and is currently attending the Harvard Business School's Owner/President Management (OPM) program.
Website: http://www.snyderenvironmental.com
Media Contact: John Goodman, [email protected]

Maya van Rossum
Delaware Riverkeeper Network
Rossum is the spokesperson for and leader of the Delaware Riverkeeper Network (DRN), a 501(c)(3) nonprofit environmental organization and vital force in the preservation, protection, and restoration of the Delaware River Watershed. Rossum heads a team of dedicated staff and volunteers who monitor the river throughout the Watershed's four states --  New York, Pennsylvania, New Jersey, and Delaware -- and who advocate, educate, and litigate for protection, restoration, and change. Rossum is a powerful force in protecting the river against threats, including shale fracking and drilling, dredging, dumping, pollution and detrimental construction. As the Delaware Riverkeeper, she organizes concerned citizens, testifies before state and national governing bodies, overseas all litigation, and keeps a close watch on the Delaware River and all of its tributary streams. She is a lead advocator and litigator against Marcellus Shale drilling and other environmental hazards to the four-state area watershed. She is available to discuss conservation, water, and natural resource preservation.
Website: http://www.delawareriverkeeper.org
Media Contact: Paige Wolf, [email protected]

Paige Wolf
Owner
Paige Wolf Media and Public Relations
Wolf is a publicist, author, and green-living expert who uses her media savvy and personal moxie to promote manageable eco-chic living. She is the owner of Paige Wolf Media and Public Relations, a B Corporation certified eco-friendly PR firm focused on sustainable clientele, and the author of "Spit That Out! The Overly Informed Parent's Guide to Raising Children in the Age of Environmental Guilt." Wolf regularly appears on television as a green-living expert, and she has been featured in publications including Boho, People.com, The Huffington Post, MSN.com, and Forbes.com. She frequently speaks at green-living conferences and expos and has written about green living for several publications.  She is available to discuss realistic green parenting and how to make green living more practical, manageable and affordable.
Expert Contact: [email protected]

Robert Reiley
Professor, Environmental Studies
Kaplan University School of Legal Studies
Reiley has 20 years of experience as an environmental attorney in the government and private sector. His specialties include environmental policy, legal counseling, regulatory development and litigation. He is available to discuss: ways to encourage your employees to participate in Earth Day; daily steps we can take to be more environmentally conscious; causes of environmental issues; and the importance of Earth Day.
Media Contact: Stephanie Schwartz, [email protected]

Steve Sullivan
Senior Curator of Urban Ecology
Peggy Notebaert Nature Museum, Chicago
Sullivan studies the nature in our own backyards. He is the primary investigator of Project Squirrel, one of the museum's signature award-winning citizen science initiatives. When he's not out in the field, you can find him at the museum doing taxidermy for the academy's collection or interacting with members. In fact, trying to "Stump Steve" is a staple of the museum experience. He is a member of the Ecological Society of America, American Society of Mammalogists, Society for the Preservation of Natural History Collection, Chicago Herpetological Society, North American Native Fishes Association, American Society of Ichthyologists and Herpetologists, and the Boy Scouts of America. He is available to discuss how climate changes are shaping the landscape of local flora and fauna, how various species and habitats are coping in today's environment, and what people can do lives to foster a true connection with nature.
Media Contact: Marissa Ellenby, [email protected]

Doug Taron, Ph.D.
Curator of Biology, Vice President of Conservation and Research
Peggy Notebaert Nature Museum, Chicago
Taron has been responsible for all living materials on the grounds at the museum; he manages the internationally renowned Judy Istock Butterfly Haven; oversees the management of the academy's collection; and leads the museum's insect conservation biology research. He is director of the Illinois Butterfly Monitoring Network and president and co-steward of Friends of Bluff Spring Fen. He serves on the Board of International Association of Butterfly Exhibitors and Suppliers and Mayor's Committee for Nature and Wildlife in Chicago. He is a member of the Lepidopterists' Society, The Sonoran Arthropod Studies Institute, The American Association of the Advancement of Science, and the America Alliance of Museums. He is available to discuss how climate changes are shaping the landscape of local flora and fauna, how various species and habitats are coping in today's environment, and what people can do lives to foster a true connection with nature.
Media Contact: Marissa Ellenby, [email protected]

Laurence Lanigan
General Manager
Sol Providers, Wappinger's Falls, N.Y.
Lanigan grew up in NYC and moved to the Hudson Valley as a teen. Upon graduating from Marist College, he worked as an executive with the largest export management company in the United States until he left that position in order to spend time with his newborn daughter. Then he began working for CSI, revitalizing and transforming it into a dynamic and successful telecommunications construction company. Four years ago, Lanigan built Sol Providers as the solar and wind installation arm of parent company CSI. He is available to discuss solar energy.
Website: http://www.SolProviders.com
Media Contact: Carol Bloom Stevens, [email protected]

Jay Black
Director of Sustainability
SL Green Realty Corp.
As the first director of sustainability for SL Green Realty Corp., New York City's largest commercial landlord, Black brings to the post a professional and personal passion, dedication, and focus. Beginning in 2007, he established a market-leading program for carpet and ceiling tile recycling throughout SL Green's construction projects, which has diverted to date more than 3.2 million square feet of materials, totaling 1050 tons of debris from landfills. Other programs include installation of more than 23,000 high-efficiency LED lights at 32 properties; installation of electric vehicle charging stations at suburban offices; and an event for last year's Earth Day to plant 76, 10-foot trees on Randall's Island in conjunction with Bloomberg's "Million Tree Program." For Earth Day this year, SL Green, in conjunction with the Urban Air Foundation and New York Restoration Project, will host "Tenant Action Day," providing stewardship to Highbridge Park's 119-acre urban forest in Northern Manhattan.
A regular on the speaking circuit, Black has presented at Columbia University, NY University's Shack Institute, Cornell University, Yale, Temple Pace Law, IREM, BOMA – NYC and Bisnow. He participates in REBNY's Sustainability Committee and was formerly active in Westchester County Climate Change Action Committee, White Plains Sustainable & Environmental Enhancement Committee, and the Port Chester Architecture Board of Review. His dedication permeates his personal life -- he completed three Ironman triathlon competitions (2.4-mile swim/112-mile bike/24.6-mile run) and he gives back, through triathlons, by raising money for the National MS Society, for which he has raised more than $40,000 since 2008.
Media Contact: Melanie Keenan, [email protected]

Brian Trimble, P.E., LEED AP
Regional VP, Engineering Services and Architectural Outreach
Brick Industry Association (BIA), Reston, Va.
Trimble is an accredited professional in Leadership in Energy & Environmental Design, and has more than 25 years' experience in the masonry industry, assisting design professionals in the design of brick and masonry structures. He is a frequent lecturer to local, regional and national construction industry groups, and has authored many articles and papers on various masonry subjects. He has worked at BIA for more than 19 years, serving in various positions. In addition to his long tenure at BIA, he has worked for a brick manufacturer and the International Masonry Institute. He now leads architectural and builder outreach in the 17-state Midwest/Northeast Region for BIA. Trimble's extensive technical experience includes serving as chairman C12.03 of ASTM International and a past institute director for the Construction Specifications Institute. He is available to discuss building/green building topics, including residential/home building, commercial and industrial building, and green building practices.
Website: http://www.gobrick.com
Twitter: @bricktrimble
Media Contact: Lorelei Harloe, [email protected]

Dr. Stephen "Mitch" Wagener
Professor of Biological and Environmental Sciences
Western Connecticut State University
Wagener teaches ecology, entomology and related courses at WCSU. His research interests include the ecology of soil and aquatic invertebrates, the ecology of our changing climate, and the impact of historical events on the environment. Currently, his research focuses on the ecologies of Lakes Candlewood, Lillinonah and Zoar (in Connecticut), with particular interest in invasive species infesting these lakes. Wagener began life in the Midwest, growing up a barefoot boy in the Ozarks and attending high school in Branson, Mo. -- before it became so famous. After graduating from the University of Missouri with a degree in fisheries and wildlife, he moved to Fairbanks, Alaska, to attend graduate school. He received a master's degree in stream ecology and a doctorate in soil ecology during his 13 years in Alaska. Areas of expertise: the ecological effects of climate change; environmental concerns in local lakes, especially invasive zebra mussels; historic stone walls in New England.
Media Contact: Sherri Hill, [email protected]

Dr. Laurie Weinstein
Professor of Anthropology
Western Connecticut State University
Weinstein received her Ph.D. from Southern Methodist University. She is passionate about teaching anthropology and researching the indigenous peoples of the Americas. She has edited or written many books and articles on such diverse topics as New England Indians and Indians of the Southwest, and women in the military. She can address Native American relationships to the earth, including Native American horticulture. She is currently running the Jane Goodall Center at WCSU, which maintains active ties to the Jane Goodall Institute in Washington, D.C.  The JGC, working with the Connecticut Northeast Organic Farmers Association and permaculture guru Ryan Harb (UMass, Amherst), is embarking on a project to plant a community permaculture garden. She can discuss Native American horticulture, along with permaculture and her work with Jane Goodall.
Media Contact: Sherri Hill, [email protected]

Paige Goff
Vice President, Sustainability and Business Communications
Domtar
Goff is responsible for managing sustainability communications for Domtar, the world's most sustainable pulp and paper company. The key to her role is understanding and applying the current trends and strategies related to environmental, regulatory and social sustainability to Domtar's business practices and products, while managing the relationships among environmental non-governmental organizations (NGO) and customers. Goff has 14 years' experience in the paper industry and joined Domtar in 2004. She has a master's degree in business administration. She is available to discuss the importance of knowing where your paper comes from, and the environmental and social impacts that result; Domtar's industry-leading sustainability platform, designed to increase sustainability throughout the organization; responsible sourcing; partnership engagement; NGO relations (key Domtar partners include the Rainforest Alliance and the WWF); sustainable supply chains and the importance of transparency; sustainable forestry; how Forest Stewardship Council certification supports environmental responsibility; the state of American agriculture; and issues facing small landowners.
Bio: http://www.triplepundit.com/2013/10/women-csr-paige-goff/
Expert Contact: Jessica McHugh, [email protected]

Tom Szaky
Founder and CEO
TerraCycle
As a college sophomore, Szaky left Princeton University in 2003 to found TerraCycle, a company that enables consumers to collect non-recyclable waste, from used juice pouches to used cigarettes, to be reused, upcycled or recycled into thousands of various products and materials. TerraCycle has won over 200 environmental and social awards for its work, and the company has grown in size every year since its inception, making the Inc. 500 list for the fastest-growing companies in America three times. Today, TerraCycle has partnerships with virtually all major CPG companies, from Kimberly-Clark to Kraft Foods; operates in 25 countries; has over 50 million people engaged in its waste collection programs; collected over 5 billion pieces of non-recyclable waste; and donated over $8 million dollars to charities. Szaky is a seasoned interviewee, having been featured in virtually every major media outlet, including "60 Minutes" and "Oprah," and he blogs for Treehugger, Huffington Post and the New York Times, among others.  He has personally won more than 50 awards for entrepreneurship, and in 2007 he published his first book, "Revolution in a Bottle," and is publishing his second, "Outsmart Waste," in early 2014. He is also the star of the National Geographic Channel TV show "Garbage Moguls," and will soon be seen in the reality series "TerraCycle," which will air in the fall of 2014 on Participant Media's Pivot TV cable network. He is available to discuss top sustainable packaging trends in 2014; top recycling and waste management trends in 2014; challenges with getting people to recycle; consumer tips on how to throw away less and recycle more; barriers to expanding recycling systems; finding ways to recycle almost anything, even cigarette butts; why modern packaging creates a waste dilemma; and how companies can prepare for packaging taxes or extend producer responsibility laws.
Media Contact: Albe Zakes, [email protected]

John Vucetich
Associate Professor of Wildlife Ecology
Michigan Technological University
Vucetich leads the wolf-moose predator-prey study at Isle Royale National Park, the longest running predator-prey study in the world (began in 1958). He opposes wolf hunts and favors repopulating the inbred and dying wolf population of Isle Royale, an extremely controversial stand that the National Park Service has delayed weighing in on. He is available to discuss wolves of Isle Royale National Park, wolf hunting, public policy on repopulating national parks with wolves, and endangered species listings.
Website: http://www.mtu.edu/news
Media Contact: Jennifer Donovan, [email protected]

W. Charles Kerfoot
Professor of biological sciences
Michigan Technological University
Kerfoot has studied invasive quagga mussels in Lake Michigan and the ecology of lakes large and small. He is credited with founding the new specialty of "resurrection ecology." He heads the Lake Superior Ecosystem Research Center and won Michigan Tech's Research Award for 2013. He is available to discuss invasive species in the Great Lakes.
Website: http://www.mtu.edu/news
Expert Contact: [email protected] or +1-906-487-2791
Media Contact: Jennifer Donovan, [email protected], +1-906-487-4521 or cell: +1-906-281-7530

Andrew Storer
Professor and Insect Ecologist, School of Forest Resources and Environmental Science
Michigan Technological University
Storer is leading research and prevention efforts to find environmentally sustainable ways to combat the emerald ash borer, an invasive Chinese beetle that is killing ash trees in 13 states and Canada. He is available to discuss the emerald ash borer.
Website: http://www.mtu.edu/news
Media Contact: Jennifer Donovan, [email protected]

David Shonnard
Robbins Professor of Chemical Engineering, Director of Sustainable Futures Institute
Michigan Technological University
Shonnard heads several bioenergy initiatives, including international ones funded by the National Science Foundation. His work led Michigan Tech to be named a Center of Energy Excellence by the State of Michigan. He has researched ethanol and biodiesel made from woody biomass, as well as the "life cycle" of bioenergy -- from growing and harvesting the right plants to conversion processes, transportation and distribution. He is available to discuss bioenergy, biofuels from trees and other woody biomass.
Website: http://www.mtu.edu/news
Media Contact: Jennifer Donovan, [email protected]

Sharon H. Kneiss
President and CEO
National Waste & Recycling Association
"Americans are doing tremendously well in growing recycling into a mainstream, effective system of handling resources. Yet, we need to balance our desire to continually grow recycling participation rates with the emphasis that Americans need to recycle "smarter" -- they need to be educated on recycling the right items in order to keep our nation's recovery systems efficient and make sure quality commodity products that can be sold at market (the whole point of recycling in the first place!) is the end result of our curbside recycling programs."
Kneiss has more than 30 years of business, management and advocacy experience relating to environmental policy at the federal and state levels. She served as vice president, products division with the American Chemistry Council (ACC); in a management capacity at the American Forest & Paper Association; and in policy advocacy roles at Chevron Corporation, Hercules Inc. and the American Petroleum Institute. She has a bachelor of science in chemistry from the University of Scranton and a master of business administration from the University of Pittsburgh. The National Waste & Recycling Association, formerly known as the Environmental Industry Associations, is the national trade association representing America's private sector waste and recycling industry.
Kneiss is available to speak to any sustainability issues for which reporters will need the perspective of the waste and recycling industry.
Website: http://www.wasterecycling.org
Media Contact: Parker Wishik, [email protected]

Anne Germain
Director, Waste and Recycling Technology
National Waste & Recycling Association
"As many Americans engage in the annual ritual of Spring Cleaning, questions may arise on how to best dispose of some items in your home that seem too dangerous to simply toss in a trash can—paint and chemicals, medication, batteries and even fluorescent light bulbs. While modern landfills are designed to accept these materials, a better option may be available in your community.  These could include household hazardous waste disposal, pharmaceutical take back programs and battery and electronic waste recycling."
Germain has two decades of technical experience in the field and previously served as the international president of the Solid Waste Association of North America and the engineering and technology chief for the Delaware Solid Waste Authority. The National Waste & Recycling Associations, formerly known as the Environmental Industry Association, is the national trade association representing America's private sector waste and recycling industry.
Germain is available to discuss spring cleaning and how to safely and effectively dispose of "helpful" hazardous waste from your home.
Website: http://www.wasterecycling.org
Media Contact: Parker Wishik, [email protected]

Chaz Miller
Director, Policy and Advocacy
National Waste & Recycling Association
"The waste stream continues to evolve, getting lighter as products and packaging get lighter. Disposal, however, has been in a slow but steady decline for two decades. Does new data presented by the EPA, which indicates recycling volume is down, really mean that recycling participation is on the downswing? In actuality, the latest numbers tell us more about changes in the materials we use in our daily lives—and the impacts of those changes on what we do with our stuff when we don't want it anymore—than they do about Americans' recycling habits."
A longtime industry veteran, Miller has worked at the Environmental Protection Agency's Office of Solid Waste, the glass packaging industry, and this association on a variety of waste and recycling issues. The National Waste & Recycling Association, formerly known as the Environmental Industry Associations, is the national trade association representing America's private sector waste and recycling industry.
Miller is available to discuss how the composition and makeup of America's waste stream has changed over time, and the impact of these changes on waste management and recycling rates.
Website: http://www.wasterecycling.org
Media Contact: Parker Wishik, [email protected]

Mick Dalrymple
Senior Sustainability Scientist, Global Institute of Sustainability
Practice Lead, Sustainability Solutions Services, Walton Sustainability Solutions Initiatives
Arizona State University, Tempe
Dalrymple is a seasoned leader, manager, communicator, and educator in the sustainability movement. Since 2001, he has shaped national programs, standards, public policy and public awareness regarding green building and sustainability. He frequently authors articles and serves as a media source and public speaker on sustainability topics. The Business Journal of Phoenix named him Green Pioneer in 2009 for his national and local contributions to the sustainability movement. He is available to discuss energy efficiency, zero net energy, energy codes, STAR community index, and sustainability planning.
Media Contact: Michelle Schwartz, [email protected]

Emily Talen
Senior Sustainability Scientist, Global Institute of Sustainability
Professor, School of Geographical Sciences and Urban Planning, College of Liberal Arts and Sciences
Arizona State University, Tempe
Dr. Talen is a published author, focused on new urbanism and sustainable cities. She is the founding co-editor of the Journal of Urbanism and serves on the editorial boards of Open Urban Studies Journal and Urban Morphology. She teaches urban design, principles of urbanism, mapping urbanism, urban geography and new urbanism. She is available to discuss urban design, walkable cities, new urbanism, sustainable cities, urban codes, urban development, urban infrastructure, and urban form.
Media Contact: Michelle Schwartz, [email protected]

Mark Bowles
Founder and Co-Inventor
ecoATM
Bowles is the founder and co-inventor of the revolutionary technology behind ecoATM, the first and only nationwide network of automated electronic recycling kiosks located in shopping malls and select Walmart stores. By providing cash payments for unwanted mobile phones, tablets and MP3 players that would otherwise end up in landfills, ecoATM has recycled more than 500,000 pounds of devices in its four-year history -- that includes more than 2 million individual devices, 70,000 pounds of copper and over 1,500 pounds of silver.
Bowles, a successful green entrepreneur, is available to discuss the recycling of electronic waste, and the expansion of the green movement from recycling paper and plastic to the modern-day need for e-cycling. He can also provide advice to consumers and businesses on easy, eco-friendly ways to dispose of devices such as mobile phones and tablets.
Media Contact: Natasha Ratliff, [email protected]

Mark LeChevallier, Ph.D.
Director of Innovation and Environmental Stewardship
American Water, Voorhees, N.J.
"No one would argue that water conservation isn't a good thing. Yet, in the U.S., water pollution has typically been more of an issue than supply -- until now. Unbelievably, an estimated 36 states could be facing water shortages as early as next year. Climate change, and population growth and redistribution to arid areas, are two reasons. Plus, despite a reduction in household consumption, overall usage in the U.S. is increasing, and people continue to take water service for granted. Case in point: The average American uses 135 gallons of water per capita per day -- 3-4 times that of a German or British citizen."
Dr. LeChevallier is known around the industry for his talent for making complex scientific concepts more easily understandable to the general public. He has been dedicated to advancing the science of water for more than 30 years through participation in national research foundations, including conducting nearly $1.5 million of research on the topic of water reuse and planning. He has also served as principal investigator or co-investigator on nearly 60 research grants totaling over $25.5 million. Additionally, he has served on a variety of professional committees at the local and national level, including several for AWWA and U.S. EPA. He is available to discuss such issues as: key impacts on our water resources and supply; the need to change our nation's mindset on the value of water; how water can either enable or limit economic development; and how everyone can help reduce daily water use through simple measures.
Media Contact: Adam Leiter, [email protected]

Karin Wadsack
Project Director, Institute for Sustainable Energy Solutions
Northern Arizona University
Wadsack serves as project director for NAU's Institute of Sustainable Energy Solutions and has more than 10 years of experience in renewable energy, climate change and environmental policy, as well as international development, business and project management. She can speak to anything related to utility-scale renewable energy, energy education and state/tribal/federal environmental policy.
Media Contact: Jessica Chen, [email protected]

Adam Werbach
Co-founder and Head of Product
Yerdle
Werbach is an environmental activist, author and entrepreneur. He became the youngest person ever elected as national president of the Sierra Club at the age of 23 in 1996 and is the author of the books "Act Now, Apologize Later" and "Strategy for Sustainability: A Business Manifesto." He is a frequent contributor to The Atlantic, serving as the magazine's online "sustainability expert," and he can provide valuable insight on the green movement. His most current project, yerdle, is a new type of store where users can give and get things for free. Accessible via the iOS app, the store houses thousands of items all donated by other yerdle users or brand partners, like Patagonia, and are available to other members in exchange for yerdle credits, instead of cash. Yerdle's mission is to eliminate 25 percent of new merchandise sales by making it easy for people to find what they need from others willing to lend it or give it away.
Media Contact: Emily Pomilio, [email protected]

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  • WRITING AFTER CRITICISM. If you're a writer, you've most likely received criticism, constructive or not, and have had to do some rewriting to finalize a piece for publication and make an editor happy. But sometimes the criticism comes from the most difficult editor you'll ever meet -- you. http://prn.to/1oMPhm0
  • THE Q&A TEAM: HANGING OUT WITH MELISSA CARLSON. Have you ever wondered what goes on behind the scenes at a TV station? Melissa Carlson, anchor and reporter for KRNV News 4, gives viewers the opportunity to find out by using Google+ Hangouts On Air (HOA) while being live on air Monday thru Friday. Find out how Carlson is embracing social media and using it to connect with her viewers: http://prn.to/1kKfjcl 
  • FASTER FACT-CHECKING, PART 2: MAKING SENSE OF SOCIAL MEDIA. Social media often gets blamed for inaccurate reporting and spreading misinformation. Twitter, Instagram, Facebook, and other social networks can be helpful, so long as they're used responsibly: http://prn.to/1qzt3Yq

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@ThingsExpo Stories
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money! Speaker Bio: Esmeralda Swartz, CMO of MetraTech, has spent 16 years as a marketing, product management, and busin...
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Open Innovation Center. Can you elaborate on your commitment to keep the platform open? Jacopo Lenzi: Samsung recognizes that true, accelerated innovation cannot be driven from one source, but requires a...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, a...
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at Internet of @ThingsExpo, Robin Raymond, Chief Architect at Hookflash Inc., will walk through the shifting landscape of traditional telephone a...
BSQUARE is a global leader of embedded software solutions. We enable smart connected systems at the device level and beyond that millions use every day and provide actionable data solutions for the growing Internet of Things (IoT) market. We empower our world-class customers with our products, services and solutions to achieve innovation and success. For more information, visit www.bsquare.com.
SYS-CON Events announced today that Matrix.org has been named “Silver Sponsor” of Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Matrix is an ambitious new open standard for open, distributed, real-time communication over IP. It defines a new approach for interoperable Instant Messaging and VoIP based on pragmatic HTTP APIs and WebRTC, and provides open source reference implementations to showcase and bootstrap the new standard. Our focus is on simplicity, security, and supporting the fullest feature set.
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic • Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it’s a mix of architectural style...
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to meet its business strategy quickly and effectively. SOA Software’s technology helps businesses to accelerate their digital channels with APIs, drive partner adoption, monetize their assets, and achieve a...
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
SYS-CON Events announced today that Utimaco will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Utimaco is a leading manufacturer of hardware based security solutions that provide the root of trust to keep cryptographic keys safe, secure critical digital infrastructures and protect high value data assets. Only Utimaco delivers a general-purpose hardware security module (HSM) as a customizable platform to easily integrate into existing software solutions, embed business logic and build s...
Connected devices are changing the way we go about our everyday life, from wearables to driverless cars, to smart grids and entire industries revolutionizing business opportunities through smart objects, capable of two-way communication. But what happens when objects are given an IP-address, and we rely on that connection, sometimes with our lives? How do we secure those vast data infrastructures and safe-keep the privacy of sensitive information? This session will outline how each and every connected device can uphold a core root of trust via a unique cryptographic signature – a “bir...
Internet of @ThingsExpo Silicon Valley announced on Thursday its first 12 all-star speakers and sessions for its upcoming event, which will take place November 4-6, 2014, at the Santa Clara Convention Center in California. @ThingsExpo, the first and largest IoT event in the world, debuted at the Javits Center in New York City in June 10-12, 2014 with over 6,000 delegates attending the conference. Among the first 12 announced world class speakers, IBM will present two highly popular IoT sessions, which will take place November 4-6, 2014 at the Santa Clara Convention Center in Santa Clara, Calif...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at Internet of @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, will discuss how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.

SUNNYVALE, Calif., Oct. 20, 2014 /PRNewswire/ -- Spansion Inc. (NYSE: CODE), a global leader in embedded systems, today added 96 new products to the Spansion® FM4 Family of flexible microcontrollers (MCUs). Based on the ARM® Cortex®-M4F core, the new MCUs boast a 200 MHz operating frequency and support a diverse set of on-chip peripherals for enhanced human machine interfaces (HMIs) and machine-to-machine (M2M) communications. The rich set of periphera...

SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers.
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce the value of the network in helping organizations to maximize their company’s cloud experience.
The Internet of Things (IoT) is making everything it touches smarter – smart devices, smart cars and smart cities. And lucky us, we’re just beginning to reap the benefits as we work toward a networked society. However, this technology-driven innovation is impacting more than just individuals. The IoT has an environmental impact as well, which brings us to the theme of this month’s #IoTuesday Twitter chat. The ability to remove inefficiencies through connected objects is driving change throughout every sector, including waste management. BigBelly Solar, located just outside of Boston, is trans...
SYS-CON Events announced today that Matrix.org has been named “Silver Sponsor” of Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Matrix is an ambitious new open standard for open, distributed, real-time communication over IP. It defines a new approach for interoperable Instant Messaging and VoIP based on pragmatic HTTP APIs and WebRTC, and provides open source reference implementations to showcase and bootstrap the new standard. Our focus is on simplicity, security, and supporting the fullest feature set.
Predicted by Gartner to add $1.9 trillion to the global economy by 2020, the Internet of Everything (IoE) is based on the idea that devices, systems and services will connect in simple, transparent ways, enabling seamless interactions among devices across brands and sectors. As this vision unfolds, it is clear that no single company can accomplish the level of interoperability required to support the horizontal aspects of the IoE. The AllSeen Alliance, announced in December 2013, was formed with the goal to advance IoE adoption and innovation in the connected home, healthcare, education, aut...