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Personal Cloud Market - Global Advancements, Business Models, Technology Roadmap, Forecasts & Analysis (2013 - 2018)

LONDON, Feb. 4, 2014 /PRNewswire/ -- Reportbuyer.com just published a new market research report:

Personal Cloud Market - Global Advancements, Business Models, Technology Roadmap, Forecasts & Analysis (2013 – 2018)

Cloud computing which has been making headlines in the tech world has evolved a lot during the 2000's. 'Personal Cloud' is a relatively new concept which offers a truly personalized experience to an individual user using cloud. In today's digital world, users are keen on storing and managing their personal data via multiple devices, while ensuring secure access to the same. Personal cloud promises to be a perfect solution for this by enabling users to store data remotely, while making it securely accessible. Personal cloud provides seamless integration across multiple devices by offering real time synchronization. Above all a user can also share their data stored in cloud with other users as well.

This report provides insights on key market players, future scope, drivers, restraints and challenges of the market. The report focuses on evaluating global advancements, adoption trends, business models, market forces, technology roadmap, forecasts & analysis (2013-2018). We have profiled leading companies that provide Personal cloud services (Pure play personal cloud service providers and NAS device manufacturers). Key players include Amazon, Apple, Box, Buffalo Technology, Drobo , Dropbox, Egnyte, Google, Iomega, LiveDrive, Microsoft, Mozy, Pogoplug, Polkast, Seagate Technology, Sugarsync, Symform, Syncplicity, Western Digital and Wuala.

This report categorizes the global market in terms of market revenues and also for forecasting the revenues and analyzing the trends in each of the following markets and sub-markets:

On the basis of Revenues

Direct Revenues
Indirect Revenues

On the basis of Deployment Models

Individuals
Small Business
Medium Business

On the basis of Types of Hosting

Provider Hosting
User Hosting

On the basis of Geographies

North America (NA)
Europe (EU)
Middle-East Africa (MEA)
Asia-Pacific, incl. Japan (APAC)
Latin America (LA)

1 INTRODUCTION 20

1.1 KEY TAKE-AWAYS 20
1.2 REPORT DESCRIPTION 20
1.3 MARKETS COVERED 21
1.4 STAKEHOLDERS 22
1.5 FORECAST ASSUMPTIONS 22
1.6 RESEARCH METHODOLOGY 23

2 EXECUTIVE SUMMARY 24

3 MARKET OVERVIEW 26

3.1 PERSONAL CLOUD: OVERVIEW 26
3.2 PERSONAL CLOUD: EVOLUTION 27
3.3 WHAT IS HOT 28
3.3.1 ULTRA VIOLET AND KEYCHEST 28
3.3.2 CLOUD OPERATING SYSTEM (OS) 28
3.3.3 WHITE-LABEL SOLUTIONS 29
3.4 MARKET DEFINITION 29
3.5 MARKET SEGMENTATION 30
3.6 PERSONAL CLOUD: OVERALL MARKET SIZE 31
3.7 MARKET DYNAMICS 32
3.7.1 DRIVERS 32

3.7.1.1 Data generation and access 32
3.7.1.2 Disaster recovery and contingency planning 33
3.7.1.3 Remote access 33
3.7.1.4 Bring Your Own Device (BYOD) and mobile workforce 33
3.7.2 RESTRAINTS 34
3.7.2.1 Privacy issues 34
3.7.2.2 Data security 34
3.7.2.3 Internet and bandwidth 34
3.7.2.4 Vendor lock-in and interoperability 35
3.7.3 OPPORTUNITES 35
3.7.3.1 Creating awareness 35
3.7.3.2 Business tie-ups with electronic device manufacturers 35
3.7.3.3 Making personal cloud appealing to business users 35
3.8 PERSONAL CLOUD: ECOSYSTEM 36
3.9 PERSONAL CLOUD: VALUE CHAIN ANALYSIS 38

4 PERSONAL CLOUD: MARKET SIZE AND FORECAST
BY REVENUES 39


4.1 BY DIRECT REVENUES 39
4.1.1 OVERVIEW 39
4.1.2 MARKET SIZE AND FORECAST 39
4.2 BY INDIRECT REVENUES 44
4.2.1 OVERVIEW 44
4.2.2 MARKET SIZE AND FORECAST 44

5 PERSONAL CLOUD: MARKET SIZE AND FORECAST
BY SIZE OF DEPLOYMENT 49


5.1 OVERVIEW: PERSONAL CLOUD BY DEPLOYMENT 50
5.2 BY INDIVUDUALS 53
5.2.1 OVERVIEW 53
5.2.2 MARKET SIZE AND FORECAST 53
5.3 BY SMALL BUSINESS 57
5.3.1 OVERVIEW 57
5.3.2 MARKET SIZE AND FORECAST 57
5.4 BY MEDIUM BUSINESS 62
5.4.1 OVERVIEW 62
5.4.2 MARKET SIZE AND FORECAST 62

6 PERSONAL CLOUD: MARKET SIZE AND FORECAST
BY TYPES OF HOSTING 67


6.1 OVERVIEW OF TYPES OF HOSTING 68
6.2 PERSONAL CLOUD: PROVIDER HOSTING (HOSTED FROM PROVIDER'S PREMISES) 70
6.2.1 OVERVIEW 70
6.2.2 MARKET SIZE AND FORECAST 70
6.3 PERSONAL CLOUD HOSTED FROM USER'S PREMISES 75
6.3.1 OVERVIEW 75
6.3.2 MARKET SIZE AND FORECAST 75

7 PERSONAL CLOUD: MARKET SIZE AND FORECAST
BY GEOGRAPHIES 80


7.1 OVERVIEW OF PERSONAL CLOUD GLOBALLY 81
7.2 NORTH AMERICA (NA) 82
7.2.1 OVERVIEW 82
7.2.2 MARKET SIZE AND FORECAST BY TYPES OF REVENUES 83
7.2.3 MARKET SIZE AND FORECAST BY SIZE OF DEPLOYMENT 86
7.2.4 MARKET SIZE AND FORECAST BY TYPES OF HOSTING 90
7.3 EUROPE (EU) 92
7.3.1 OVERVIEW 92
7.3.2 MARKET SIZE AND FORECAST BY TYPES OF REVENUES 94
7.3.3 MARKET SIZE AND FORECAST BY SIZE OF DEPLOYMENT 97
7.3.4 MARKET SIZE AND FORECAST BY TYPES OF HOSTING 100
7.4 APAC 102

7.4.1 OVERVIEW 102
7.4.2 MARKET SIZE AND FORECAST BY TYPES OF REVENUES 104
7.4.3 MARKET SIZE AND FORECAST BY SIZE OF DEPLOYMENT 107
7.4.4 MARKET SIZE AND FORECAST BY TYPES OF HOSTING 111
7.5 MEA 113
7.5.1 OVERVIEW 113
7.5.2 MARKET SIZE AND FORECAST BY TYPES OF REVENUES 115
7.5.3 MARKET SIZE AND FORECAST BY SIZE OF DEPLOYMENT 118
7.5.4 MARKET SIZE AND FORECAST BY TYPES OF HOSTING 122
7.6 LATIN AMERICA (LA) 124
7.6.1 OVERVIEW 124
7.6.2 MARKET SIZE AND FORECAST BY TYPES OF REVENUES 126
7.6.3 MARKET SIZE AND FORECAST BY SIZE OF DEPLOYMENT 128
7.6.4 MARKET SIZE AND FORECAST BY TYPES OF HOSTING 132

8 PERSONAL CLOUD: BUSINESS CASE AND MODELS 134

8.1 CURRENT BUSINESS MODELS 134
8.1.1 PERSONAL CLOUD HOSTED FROM PROVIDER PREMISES (DATA CENTER) 134
8.1.1.1 Overall approach 134
8.1.1.2 Key features and pricing 135
8.1.1.3 Analyst insights 135
8.1.2 PERSONAL CLOUD HOSTED FROM USER PREMISES 136
8.1.2.1 Overall approach 136
8.1.2.2 Key features and pricing 136
8.1.2.3 Analyst insights 137
8.2 BUSINESS CASE FOR PLAYERS IN THE ECOSYSTEM 137
8.2.1 CLOUD STORAGE PROVIDERS 137
8.2.2 TELCOS 138
8.2.3 CONSUMER ELECTRONIC MANUFACTURERS 138

9 PERSONAL CLOUD: GO-TO-MARKET (GTM) AND
PRICING STRATEGIES 140


9.1 MARKET LIFECYCLE MANAGEMENT 140
9.1.1 PLOTTING THE CHASM 140
9.1.2 STRATEGY AND INSIGHTS 142
9.2 PRICING STRATEGIES 144
9.2.1 FREEMIUM OVERVIEW 144
9.2.2 FREE USERS VS. PAID USERS 144
9.2.3 IS THIS MODEL PROFITABLE? 144
9.2.4 PRICING MODELS FOR FUTURE 145

10 COMPETITIVE LANSCAPE 146

10.1 COMPETITOR ECOSYSTEM 146
10.2 SERVICE/FEATURE COMPARISON 147
10.3 MERGERS AND ACQUISITIONS (M&A) 149
10.4 VENTURE CAPITAL (VC) FUNDING 150
10.4.1 OVERVIEW 150
10.4.2 CAPITAL FUNDING TRENDS 150

11 COMPANY PROFILES 153
(MnM View, Overview, Products & Services, Financials, SWOT Analysis and Strategy & Analyst Insights)*

11.1 AMAZON 153
11.2 APPLE 155
11.3 BOX, INC. 157
11.4 BUFFALO TECHNOLOGY 159
11.5 DROBO, INC. 161
11.6 DROPBOX, INC. 163
11.7 EGNYTE, INC. 165
11.8 GOOGLE, INC. 166
11.9 IOMEGA CORP 168
11.10 LIVE DRIVE INTERNET LTD. 170
11.11 MICROSOFT 171
11.12 MOZY, INC. 173
11.13 POGOPLUG 174
11.14 POLKAST 175

11.15 SEAGATE TECHNOLOGY PLC 176
11.16 SUGARSYNC, INC. 177
11.17 SYMFORM, INC. 179
11.18 SYNCPLICITY 180
11.19 WESTERN DIGITAL CORP. 181
11.20 WUALA 183
*Details on MarketsandMarkets View, Overview, Products & Services, Financials, SWOT Analysis and Strategy & Analyst Insights might not be captured in case of unlisted companies.
11.21 OTHER KEY PLAYERS 185
11.21.1 ADRIVE 185
11.21.2 CLOUDMAGIC 185
11.21.3 D-LINK CORPORATION 185
11.21.4 ELEPHANT DRIVE, INC. 186
11.21.5 EVERNOTE CORPORATION 186
11.21.6 FUNAMBOL, INC. 187
11.21.7 SYNOLOGY 187
11.21.8 OPENDRIVE 188
11.21.9 UBUNTU TECHNOLOGY PTY LTD. 188
11.21.10 WYSE TECHNOLOGY, INC. 188

LIST OF TABLES

TABLE 1 FORECAST ASSUMPTIONS FOR PERSONAL CLOUD MARKET 22
TABLE 2 PERSONAL CLOUD MARKET SIZE, 2013-2018 ($BILLION) 25
TABLE 3 PERSONAL CLOUD MARKET SIZE, 2013-2018 ($BILLION) 31
TABLE 4 PERSONAL CLOUD MARKET, BY DIRECT REVENUES,
2013-2018 ($BILLION) 39
TABLE 5 PERSONAL CLOUD MARKET, BY DIRECT REVENUES, BY GEOGRAPHIES, 2013-2018 ($BILLION) 41
TABLE 6 PERSONAL CLOUD MARKET, BY INDIRECT REVENUES,
2013-2018 ($BILLION) 44
TABLE 7 PERSONAL CLOUD MARKET, BY INDIRECT REVENUES,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 46
TABLE 8 PERSONAL CLOUD MARKETN SIZE, BY DEPLOYMENT,
2013-2018 ($BILLION) 50
TABLE 9 PERSONAL CLOUD MARKET SIZE, BY DEPLOYMENT, 2013-2018, Y-O-Y 51
TABLE 10 PERSONAL CLOUD MARKET SIZE, BY INDIVIDUALS,
2013-2018 ($BILLION) 53
TABLE 11 PERSONAL CLOUD MARKET SIZE, BY INDIVIDUALS, BY GEOGRAPHIES, 2013-2018 ($BILLION) 54

TABLE 12 PERSONAL CLOUD MARKET Y-O-Y, BY INDIVIDUALS,
BY GEOGRAPHIES, 2013-2018 55
TABLE 13 PERSONAL CLOUD MARKET SIZE, BY SMALL BUSINESS,
2013-2018 ($BILLION) 58
TABLE 14 PERSONAL CLOUD MARKET SIZE, BY SMALL BUSINESS,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 59
TABLE 15 PERSONAL CLOUD MARKET Y-O-Y, BY SMALL BUSINESS,
BY GEOGRAPHIES, 2013-2018 60
TABLE 16 PERSONAL CLOUD MARKET SIZE, BY MEDIUM BUSINESS,
2013-2018 ($BILLION) 62
TABLE 17 PERSONAL CLOUD MARKET SIZE, BY MEDIUM BUSINESS,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 64
TABLE 18 PERSONAL CLOUD MARKET Y-O-Y, BY MEDIUM BUSINESS,
BY GEOGRAPHIES, 2013-2018 64
TABLE 19 PERSONAL CLOUD MARKET SIZE, BY HOSTING, 2013-2018 ($BILLION) 68
TABLE 20 PERSONAL CLOUD MARKET SIZE, BY HOSTING, 2013-2018, Y-O-Y 69
TABLE 21 PERSONAL CLOUD MARKET SIZE, BY PROVIDER HOSTING,

2013-2018 ($BILLION) 71
TABLE 22 PERSONAL CLOUD MARKET SIZE, BY PROVIDER HOSITNG,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 72
TABLE 23 PERSONAL CLOUD MARKET, BY PROVIDER HOSTING,
BY GEOGRAPHIES, 2013-2018, Y-O-Y 73
TABLE 24 PERSONAL CLOUD MARKET SIZE, BY USER HOSTING,
2013-2018 ($BILLION) 75
TABLE 25 PERSONAL CLOUD MARKET SIZE, BY USER HOSITNG,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 77
TABLE 26 PERSONAL CLOUD MARKET, BY USER HOSTING, BY GEOGRAPHIES, 2013-2018, Y-O-Y 78
TABLE 27 PERSONAL CLOUD MARKET SIZES, BY GEOGRAPHIES,
2013-2018 ($BILLION) 81
TABLE 28 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY NA,
2013-2018 ($BILLION) 83
TABLE 29 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY NA,
2013-2018 ($BILLION) 84
TABLE 30 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 85

TABLE 31 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 86
TABLE 32 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 87
TABLE 33 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 89
TABLE 34 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 90
TABLE 35 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY NA, 2013-2018 ($BILLION) 91
TABLE 36 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY EUROPE,
2013-2018 ($BILLION) 93
TABLE 37 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 94
TABLE 38 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 95

TABLE 39 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 97
TABLE 40 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 98
TABLE 41 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 99
TABLE 42 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 100
TABLE 43 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 101
TABLE 44 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY APAC,
2013-2018 ($BILLION) 103
TABLE 45 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 104
TABLE 46 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 105

TABLE 47 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 107
TABLE 48 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 108
TABLE 49 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 110
TABLE 50 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 111
TABLE 51 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY APAC, 2013-2018 ($BILLION) 112
TABLE 52 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY MEA,
2013-2018 ($BILLION) 114
TABLE 53 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY MEA,
2013-2018 ($BILLION) 115

TABLE 54 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 116
TABLE 55 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 118
TABLE 56 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 119
TABLE 57 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 121
TABLE 58 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 122
TABLE 59 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY MEA, 2013-2018 ($BILLION) 123
TABLE 60 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY LA,
2013-2018 ($BILLION) 125
TABLE 61 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY LA,
2013-2018 ($BILLION) 126
TABLE 62 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y,
BY LA,2013-2018 ($BILLION) 127

TABLE 63 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 128
TABLE 64 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 129
TABLE 65 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 130
TABLE 66 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 132
TABLE 67 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY LA, 2013-2018 ($BILLION) 133
TABLE 68 SERVICE/FEATURE COMPARISON 147
TABLE 69 MERGERS AND ACQUISITIONS 149
TABLE 70 CAPITAL FUNDING TRENDS 151

LIST OF FIGURES

FIGURE 1 PERSONAL CLOUD OVERVIEW 27
FIGURE 2 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, 2013-2018 ($BILLION) 32
FIGURE 3 PERSONAL CLOUD ECOSYSTEM 36
FIGURE 4 PERSONAL CLOUD VALUE CHAIN 38
FIGURE 5 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y,
2013-2018 ($BILLION) 40
FIGURE 6 PERSONAL CLOUD MARKET DIRECT REVENUE, BY GEOGRAPHIES,
2013-2018 ($BILLION) 42
FIGURE 7 PERSONAL CLOUD MARKET DIRECT REVENUE, BY GEOGRAPHIES,
2013-2018, Y-O-Y 43
FIGURE 8 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y,
2013-2018 ($BILLION) 45
FIGURE 9 PERSONAL CLOUD MARKET INDIRECT REVENUE, BY GEOGRAPHIES, 2013-2018 ($BILLION) 47
FIGURE 10 PERSONAL CLOUD MARKET INDIRECT REVENUE, BY GEOGRAPHIES, 2013-2018, Y-O-Y 48
FIGURE 11 PERSONAL CLOUD MARKET SIZE, BY DEPLOYMENT,
2013-2018 ($BILLION) 52

FIGURE 12 PERSONAL CLOUD MARKET SIZE, BY DEPLOYMENT, 2013-2018, Y-O-Y 52
FIGURE 13 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY INDIVIDUALS,
2013-2018 ($BILLION) 54
FIGURE 14 PERSONAL CLOUD MARKET, BY INDIVIDUALS, BY GEOGRAPHIES,
2013-2018 ($BILLION) 56
FIGURE 15 PERSONAL CLOUD MARKET INDIVIDUAL REVENUE, BY GEOGRAPHIES, 2013-2018, Y-O-Y 56
FIGURE 16 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY SMALL BUSINESS, 2013-2018 ($BILLION) 58
FIGURE 17 PERSONAL CLOUD MARKET, BY SMALL BUSINESS, BY GEOGRAPHIES, 2013-2018 ($BILLION) 60
FIGURE 18 PERSONAL CLOUD MARKET, BY SMALL BUSINESS, BY GEOGRAPHIES, 2013-2018, Y-O-Y 61

FIGURE 19 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY MEDIUM BUSINESS, 2013-2018 ($BILLION) 63
FIGURE 20 PERSONAL CLOUD MARKET, BY MEDIUM BUSINESS, BY GEOGRAPHIES, 2013-2018 ($BILLION) 65
FIGURE 21 PERSONAL CLOUD MARKET, BY MEDIUM BUSINESS, BY GEOGRAPHIES, 2013-2018, Y-O-Y 66
FIGURE 22 PERSONAL CLOUD MARKET SIZE, BY HOSTING, 2013-2018 ($BILLION) 69
FIGURE 23 PERSONAL CLOUD MARKET, BY HOSTING, 2013-2018, Y-O-Y 70
FIGURE 24 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY PROVIDER HOSTING, 2013-2018 ($BILLION) 71
FIGURE 25 PERSONAL CLOUD MARKET, BY PROVIDER HOSTING,
BY GEOGRAPHIES, 2013-2018 ($BILLION) 73
FIGURE 26 PERSONAL CLOUD MARKET, BY PROVIDER HOSTING,
BY GEOGRAPHIES, 2013-2018, Y-O-Y 74
FIGURE 27 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY USER HOSTING,
2013-2018 ($BILLION) 76
FIGURE 28 PERSONAL CLOUD MARKET, BY USER HOSTING, BY GEOGRAPHIES, 2013-2018 ($BILLION) 78
FIGURE 29 PERSONAL CLOUD MARKET, BY USER HOSTING, BY GEOGRAPHIES, 2013-2018, Y-O-Y 79
FIGURE 30 PERSONAL CLOUD MARKET, REVENUES VS. Y-O-Y, BY GEOGRAPHIES, 2013-2018 ($BILLION) 82

FIGURE 31 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY NA,
2013-2018 ($BILLION) 83
FIGURE 32 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY NA,
2013-2018 ($BILLION) 84
FIGURE 33 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 85
FIGURE 34 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 87
FIGURE 35 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 88
FIGURE 36 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE
(MEDIUM BUSINESS) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 89
FIGURE 37 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY NA, 2013-2018 ($BILLION) 91
FIGURE 38 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY NA, 2013-2018 ($BILLION) 92

FIGURE 39 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y (%), BY EUROPE,
2013-2018 ($BILLION) 93
FIGURE 40 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 95
FIGURE 41 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 96
FIGURE 42 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 97
FIGURE 43 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY EUROPE, 2013-2018 (BILLION) 98
FIGURE 44 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 99
FIGURE 45 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 101

FIGURE 46 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY EUROPE, 2013-2018 ($BILLION) 102
FIGURE 47 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY APAC,
2013-2018 ($BILLION) 103
FIGURE 48 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY APAC,
2013-2018 ($BILLION) 105
FIGURE 49 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 106
FIGURE 50 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 108
FIGURE 51 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y (%), BY APAC, 2013-2018 ($BILLION) 109
FIGURE 52 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 110
FIGURE 53 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY APAC, 2013-2018 ($BILLION) 112
FIGURE 54 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY APAC, 2013-2018 ($BILLION) 113
FIGURE 55 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY MEA,

2013-2018 ($BILLION) 114
FIGURE 56 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY MEA,
2013-2018 ($BILLION) 116
FIGURE 57 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 117
FIGURE 58 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 119
FIGURE 59 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 120
FIGURE 60 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (MEDIUM BUSINESS) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 121
FIGURE 61 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY MEA, 2013-2018 ($BILLION) 123
FIGURE 62 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY MEA, 2013-2018 ($ BILLION) 124
FIGURE 63 PERSONAL CLOUD MARKET SIZE VS. Y-O-Y, BY LA,
2013-2018 ($BILLION) 125
FIGURE 64 PERSONAL CLOUD MARKET DIRECT REVENUE VS. Y-O-Y, BY LA,
2013-2018 ($BILLION) 127

FIGURE 65 PERSONAL CLOUD MARKET INDIRECT REVENUE VS. Y-O-Y, BY LA,
2013-2018 ($BILLION) 128
FIGURE 66 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (INDIVIDUALS) VS.
Y-O-Y, BY LA, 2013-2018 ($BILLION) 129
FIGURE 67 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE (SMALL BUSINESS) VS. Y-O-Y, BY LA, 2013-2018 130
FIGURE 68 PERSONAL CLOUD MARKET DEPLOYMENT REVENUE
(MEDIUM BUSINESS) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 131
FIGURE 69 PERSONAL CLOUD MARKET HOSTING REVENUE (PROVIDER HOSTING) VS. Y-O-Y, BY LA, 2013-2018 ($BILLION) 132
FIGURE 70 PERSONAL CLOUD MARKET HOSTING REVENUE (USER HOSTING) VS.
Y-O-Y, BY LA, 2013-2018 ($BILLION) 133
FIGURE 71 PERSONAL CLOUD: CHASM 140
FIGURE 72 PERSONAL CLOUD: CROSSING THE CHASM 142
FIGURE 73 PERSONAL CLOUD: COMPETITOR ECOSYSTEM 146

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Personal Cloud Market - Global Advancements, Business Models, Technology Roadmap, Forecasts & Analysis (2013 – 2018)
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@ThingsExpo Stories
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
There is no doubt that Big Data is here and getting bigger every day. Building a Big Data infrastructure today is no easy task. There are an enormous number of choices for database engines and technologies. To make things even more challenging, requirements are getting more sophisticated, and the standard paradigm of supporting historical analytics queries is often just one facet of what is needed. As Big Data growth continues, organizations are demanding real-time access to data, allowing immediate and actionable interpretation of events as they happen. Another aspect concerns how to deliver ...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect at GE, and Ibrahim Gokcen, who leads GE's advanced IoT analytics, focused on the Internet of Things / Industrial Internet and how to make it operational for business end-users. Learn about the challenges posed by machine and sensor data and how to marry it with enterprise data. They also discussed the tips and tricks to provide the Industrial Internet as an end-user consumable service using Big Data Analytics and Industrial Cloud.
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, addressed the big issues involving these technologies and, more important, the results they will achieve. Rodney Rogers, chairman and CEO of Virtustream; Brendan O'Brien, co-founder of Aria Systems, Bart Copeland, president and CEO of ActiveState Software; Jim Cowie, chief scientist at Dyn; Dave Wagstaff, VP and chief architect at BSQUARE Corporation; Seth Proctor, CTO of NuoDB, Inc.; and Andris Gailitis, C...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it's a mix of architectural styles ...
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, data security and privacy.
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the real benefits to focus on, how to understand the requirements of a successful solution, the flow of ...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Performance is the intersection of power, agility, control, and choice. If you value performance, and more specifically consistent performance, you need to look beyond simple virtualized compute. Many factors need to be considered to create a truly performant environment. In his General Session at 15th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, discussed how to take advantage of a multitude of compute options and platform features to make cloud the cornerstone of your online presence.
In this Women in Technology Power Panel at 15th Cloud Expo, moderated by Anne Plese, Senior Consultant, Cloud Product Marketing at Verizon Enterprise, Esmeralda Swartz, CMO at MetraTech; Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems; Seema Jethani, Director of Product Management at Basho Technologies; Victoria Livschitz, CEO of Qubell Inc.; Anne Hungate, Senior Director of Software Quality at DIRECTV, discussed what path they took to find their spot within the technology industry and how do they see opportunities for other women in their area of expertise.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Wearable devices have come of age. The primary applications of wearables so far have been "the Quantified Self" or the tracking of one's fitness and health status. We propose the evolution of wearables into social and emotional communication devices. Our BE(tm) sensor uses light to visualize the skin conductance response. Our sensors are very inexpensive and can be massively distributed to audiences or groups of any size, in order to gauge reactions to performances, video, or any kind of presentation. In her session at @ThingsExpo, Jocelyn Scheirer, CEO & Founder of Bionolux, will discuss ho...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
“With easy-to-use SDKs for Atmel’s platforms, IoT developers can now reap the benefits of realtime communication, and bypass the security pitfalls and configuration complexities that put IoT deployments at risk,” said Todd Greene, founder & CEO of PubNub. PubNub will team with Atmel at CES 2015 to launch full SDK support for Atmel’s MCU, MPU, and Wireless SoC platforms. Atmel developers now have access to PubNub’s secure Publish/Subscribe messaging with guaranteed ¼ second latencies across PubNub’s 14 global points-of-presence. PubNub delivers secure communication through firewalls, proxy ser...
We’re no longer looking to the future for the IoT wave. It’s no longer a distant dream but a reality that has arrived. It’s now time to make sure the industry is in alignment to meet the IoT growing pains – cooperate and collaborate as well as innovate. In his session at @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine the key ingredients to IoT success and identify solutions to challenges the industry is facing. The deep industry expertise behind this presentation will provide attendees with a leading edge view of rapidly emerging IoT oppor...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics is e...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.