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Hong Kong Fashion Week, World Boutique Welcome 1,800+ Exhibitors

Source: HKTDC


Fair Highlights Include Nordic Style, Fashion Extravaganza

Hong Kong, Jan 13, 2014 - (ACN Newswire) - Nearly 1,850 exhibitors from 29 countries and regions are taking part in the HKTDC Hong Kong Fashion Week for Fall/Winter and HKTDC World Boutique, Hong Kong. The twin fairs opened this morning and continue through 16 January, at the Hong Kong Convention and Exhibition Centre.

The fairs have attracted a number of first-time exhibitors. At Fashion Week, they include Australia, the Philippines and the United States, along with the Nordic countries of Denmark, Finland, Iceland, Norway and Sweden; at World Boutique, Angola, Korea, Myanmar, Spain, Sweden and Thailand are participating for the first time.

Fashion Focus

Fashion Week, Asia's largest fashion fair, features three new product zones: Activewear, Packaging & Design and Wool & Cashmere. Returning areas include Bridal & Evening Wear, Emporium de Mode, offering stylish fashion in an elegant setting, Fashion Gallery, with its high fashion, Garment Mart, focused on mass merchandise, Infant & Children's Wear, Intimate & Swim Wear, Sewing Supplies, and the World of Fashion Accessories.

Group pavilions come from the Chinese mainland, India, Macau, Taiwan, Thailand and the Hong Kong Apparel Society's "Textile Element." The Hong Kong Fur Federation's "Designers Love Fur Collection 2014" display is at the Hall 1C Concourse. The Small-Order Zone is presenting some 1,500 garment racks and showcases from over 120 exhibitors.

Trend Seminars

A series of high-profile fair seminars examines the latest fashion intelligence and trends. Vilislava Petrova, Head of Content for WGSN's APAC region, leads a late-morning seminar today on likely trends in women's wear for spring/summer 2015, followed by Pecler's Paris' men's and women's ready-to-wear, knitwear and accessories collection seminar. Tomorrow afternoon, contemporary Nordic fashion is in the spotlight. A 15 January seminar looks at Veronique Leroy, Parisian designer and VIP judge of the Hong Kong Young Fashion Designers' Contest. Fashion gets personal, with Eddie Lau and Janice Wong talking about their fashion careers, on 14 January and 16 January respectively.

Brand Showcase

A record 300 exhibitors, and more than 650 brands, from 18 countries and regions are participating in the 12th World Boutique, Hong Kong. Allexandre Kangala (Angola), Pascal Piveteau (France), Aquascutum (United Kingdom) and Vivienne Westwood (United Kingdom) are among the international brands and designers on hand. Local brands taking part include 2%, Adlib, Biba, Che Che New York, Dorian Ho, i.t and Moiselle.

Fashion Extravaganza

Fair highlights include the return of Hong Kong Fashion Extravaganza, with tonight's gala evening presenting four internationally celebrated fashion designers: Madrid-based Amaya Arzuaga; Paris-based Calla Haynes; Hong Kong's Henry Lau; and Paris- and Shanghai-based Masha Ma. Ms Ma is presented by W Hotels Worldwide.

Public Tickets on Offer

World Boutique will open to public visitors 18 and over on its last two days (15-16 January). Tickets to the fair can be downloaded at: www.hktdc.com/hkinfashion/voucher

Designer Shows

World Boutique and Fashion Week together feature some 60 events, including house fashion shows spotlighting i.t, 14 January, Moiselle, 15 January, and Vivienne Westwood, 16 January. Winners of the Hong Kong Young Fashion Designers' Contest, 14 January, will be on display at the Hall 1D Concourse during the fair. Other special events include: the Footwear Design Competition Hong Kong, organised by The Federation of Hong Kong Footwear Ltd; the Knitwear Symphony, organised by the Knitwear Innovation and Design Society; and the Redress EcoChic Design Award.

Hong Kong in Fashion

Beyond the fairs, "Hong Kong in Fashion" showcases Hong Kong's role as a fashion hub and lifestyle trendsetter, featuring more than 50 partners, some 170 retail outlets and nearly 50 events. These include the Street Snap Competition, as well as a knitwear display by Caritas Bianchi College of Careers at the apm shopping mall. Showpieces of Hong Kong Fashion Extravaganza designers are on display at K11 Piazza until 23 January.

Websites
Fashion Week: http://hktdc.com/hkfashionweekfw/
World Boutique: http://hktdc.com/worldboutiquehk/
Hong Kong in Fashion: www.hktdc.com/hkinfashion
YDC: http://www.fashionally.com
Hong Kong Fashion Map: http://www.fashionally.com/hkfashionmap

Video
https://www.youtube.com/playlist?list=PLmLc9w39VONeDYfLAhntzxRfXyKb1a8PE

About HKTDC

A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 12 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com. Follow us on Google+, Twitter @hktdc, LinkedIn.

Google+: http://plus.google.com/+hktdc
Twitter: http://www.twitter.com/hktdc
LinkedIn: http://www.linkedin.com/company/hong-kong-trade-development-council

Source: HKTDC

Contact:
HKTDC
Corporate Communication Department
Joe Kainz
Tel: +852 2584 4216
Email: [email protected]




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