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Google Launches ‘Maps Engine Pro’: Like Google Docs for Maps

Google MapsIs the shared map the next big shared file type to revolutionize businesses, the way that the spreadsheet and the document have? Google thinks so, and its betting on enterprise maps in a big way. Google’s new Maps Engine Pro lets businesses import their data onto map, from which they can then analyze it and share the map. Enterprise accounts will cost $5 per user per company. Brian McClendon, vice president of Google Maps, was not shy about his intentions for the new tools. “We believe this will be the new document type, and Google’s adding it to the arsenal,” he said from a room overlooking the Bay Bridge at Google’s San Francisco office. “Every user can and should be a cartographer.” Google hopes that businesses will use Maps Engine Pro to help them chart and plan strategies, as it can be used for plotting not just client or customer addresses, but locations of areas where business is weak or non-existent, potential areas for new locations, or plotting different price regions.

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More Stories By Shelly Palmer

Shelly Palmer is the host of NBC Universal’s Live Digital with Shelly Palmer, a weekly half-hour television show about living and working in a digital world. He is Fox 5′s (WNYW-TV New York) Tech Expert and the host of United Stations Radio Network’s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment.