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Mobile Commerce News Weekly – Week of August 18, 2013

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Facebook, the world's largest social networking company, is planning to test a new mobile payment feature.  It will use payment details added by users to their Facebook account to automatically fill in forms when they make purchases on mobile applications.  Read Original Content

Shopgate, the international mobile commerce platform that offers m-commerce solutions for online shops, has announced they will be partnering with leading sales conversion and website security company, Trust Guard.  Read Original Content

The GSMA has announced speakers for the NFC & Mobile Money Summit 2013 which this year will take place at the Metropolitan Pavilion in New York on the 15th and 16th of October, with additional invitation-only meetings being held on the 14th and 17th of October. The hugely popular complimentary Mobile Money Accelerator classes will again be held before the main conference sessions on the 15th and 16th of October.  Read Original Content

AnyPresence is a mobile development platform that reduces the time and cost of mobile-enabling enterprise business processes, products, and services. It offers organizations the ability to assemble and deploy backend servers, native iOS, native Android, and HTML5 mobile web apps without platform "lock-in". This newsletter is sponsored in part by AnyPresence.

According to a study conducted by Jumio, 65 percent of m-commerce users abandon their carts before completing their transactions. More than half of those people have done so because they have concerns over the mobile security that is involved in providing their sensitive data over their smartphones and tablets in order to complete a purchase.  Read Original Content

Acclaimed daily deals pioneer Groupon has announced that nearly 50 percent of its revenue comes from purchases made from mobile devices.  Read Original Content
According to Medio in 2013 mobile commerce has contributed 17.4 percent of total e-commerce revenues. By 2017 the share will go up to 25 percent.  Read Original Content

Voice recognition software company Nuance Communications is partnering with a Stockholm-based mobile advertising company to produce what it says are the world’s first two-way talking ads.  Read Original Content

CNN has introduced a redesign of its web site that is intended to unify the consumer experience across various screens and to simplify the buying of advertising on mobile devices.  Read Original Content

A mobile advertisement offering ten percent off lunch at a fast food restaurant is more likely to drive customers to the store than a banner ad for a burger displayed on the Web.  Read Original Content

The European Commission has cleared a joint venture between Telefonica and two Spanish banks, CaixaBank and Banco Santander.  The EC looked in particular at the venture’s proposed digital wallet. It said “several competing digital wallet providers already exist or are very likely to emerge in Spain in the near future”.  Read Original Content

The news source CIO has noted that according to survey data from Accenture Interactive, mobile devices are a mainstay with the younger crowd - 72 percent of consumers between ages 20 and 40 use their gadgets to comparison shop while in retail stores.  Read Original Content

According to a Distimo report in the first six months of 2013 both Google Play and the Apple App Store have seen considerable increases in their total revenues. The Apple App store saw a considerably smaller amount of growth at 15 percent than the massive increases that were experienced by Google Play at 67 percent.  Read Original Content

Mobile advertising firm InMobi has released its latest Australian Mobile Insights Report, showing that over 2.74 billion ads were served on the InMobi Australia network in Q2 2013 – 845 million more ads than Q2 2012 – supporting the recent findings from the IAB this week that online has finally overtaken TV as the biggest spending advertising medium.  Read Original Content

Mobile penetration in countries such as Argentina, Brazil, Colombia, Costa Rica and Chile exceeds 100 percent.  Not surprisingly the performance of rich media mobile advertising has exceeded the expectations of practitioners of mobile marketing.  Better and larger touch screen capability, speed, and image definition are generating better and greater interaction and experience between user and brand.  Read Original Content

A growing number of people looking for a new vehicle are turning to apps to help them buy.  If you’re going to be shopping for a car in the near future, the odds are that if you have a smartphone or a tablet, you’ll consider using a mobile commerce app to help you to make your decision.  Read Original Content

Recent Articles by Kevin Benedict

Kevin Benedict on Saving Money by Implementing Enterprise Mobility
Expert Video Series: Digivizer's CEO Emma Lo Russo
Digital Transformations - The Crossroads Model: Winning with Code Halos
Mobile Expert Video Series: Greg Donaldson
Kevin Benedict on Enterprise Collaboration and Business Transformation
The Eight Rs of Enterprise Mobility, Opportunity Costs and Strategic Investments

Whitepapers of Note

Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
mHealth Trends and Strategies 2013

*************************************************************
Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

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