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LINE GAME Downloads Exceed 100M in Just Seven Months

LOS ANGELES, March 13, 2013 /PRNewswire/ -- LINE, the world's leading mobile messaging platform with social network service, today announced that 16 game titles released through its gaming service, LINE GAME, have been downloaded a combined total of more than 100M times in just seven months. With a general increase in users in Taiwan, Thailand and East Asia, and a recent launch in the US, LINE's parent company, NHN Japan, stated that it is aiming to create a global gaming platform.

(Photo: http://photos.prnewswire.com/prnh/20130313/SF76054)

(Logo: http://photos.prnewswire.com/prnh/20130118/SF44696LOGO-a)

Since its launch in July 2012, the LINE GAME service has steadily increased its lineup of games, which offers a rich entertainment experience that can be shared among close friends who are connected with one another via LINE. The gaming system, which enables users to share their scores with their LINE friends according to ranking, as well as allowing friends to battle through games together, has been very well received and within seven months of the service launching, LINE GAME has exceeded 100M downloads.

LINE GAME quickly rose in popularity in Thailand, Taiwan and elsewhere in East Asia as evidenced by the rankings in App Store and Google Play. The 16 LINE GAME titles have claimed the number one spot in both the Free App and Games categories of App Stores in 12 locations, while at Google Play the titles were ranked first in the Free App category at 10 locations and number one in the Games category at 14 locations.

The highest download figures amongst the LINE GAME titles are for LINE POP, which recorded 20M* downloads worldwide as of January 16, 2013 - just 58 days after its release. Similarly, LINE Bubble exceeded the 10M* downloads mark on January 19, 2013 - a mere 28 days after its release.

NHN Japan commented that LINE GAME will continue to focus on expanding its content to provide new and exciting games with the aim of promoting communication between users while aiming to become a global gaming platform.

Further information about LINE GAME
1. App Store / Google Play locations where LINE GAME titles were ranked number one:
Japan, Thailand, Taiwan, China, Hong Kong, Malaysia, Indonesia, Macau, Singapore, Vietnam, Cambodia, Saudi Arabia, Australia, Kyrgyzstan, Algeria

2. Top 5 most downloaded titles:
LINE POP, LINE Bubble, LINE Birzzle, LINE IceQpick, LINE cartoon wars

3. Ratio of downloads:
Japan : Global
45 : 55

4. Other achievements:
LINE POP – 3rd in the world in "Top Game Apps by Monthly Revenue" for December 2012.
http://blog.appannie.com/app-annie-index-january-2013/

*Total download figures for iPhone and Android combined.

For more information about LINE, please visit: http://line.naver.jp/en/.

About LINE
LINE is a smartphone app which allows users to enjoy free calls and messages to one another, both nationally and internationally, regardless of which mobile network provider they are using. Launched in June 2011 by NHN, LINE has more than 100 million users worldwide. It has also been ranked no. 1 in 41 countries in the free app category including Japan, Singapore, Hong Kong, Taiwan, Thailand, Malaysia, Macau, Saudi Arabia, Kuwait, Bahrain, United Arab Emirates, Qatar, Jordan, Israel, Switzerland, Turkey, Ukraine, Cambodia, Kazakhstan, Russia, Belarus and Latvia. LINE carries various unique features such as 'instant translation service' 'Official Accounts' that enable users to interact with famous public figures, 'Timeline and Home' to share recent updates with friends, 'Shake it,' a fun way of exchanging ids and many 'Emoji/Stickers/Emoticons.'

For more information visit: http://line.naver.jp/en/.

About NHN Corporation
NHN Corporation is Korea's premier Internet company, operating the nation's top search portal, Naver (www.naver.com) the leading online game portal, Hangame (www.hangame.com) the nation's largest children's portal, Jr. Naver (jr.naver.com), Korea's first online donation portal, Happybean (happybean.naver.com) and microblog service Me2DAY (http://me2day.net/).Starting from the two business pillars of search and games, NHN has rolled out a wide range of innovative and convenient online services that enable people to enjoy their lives. NHN outgrew the confines of the national borders. Not only did we build a good reputation in Japan but it also set up NHN USA, forging toward becoming a world-class internet company. The key mission is to connect users with the best quality services. For more information visit: http://www.nhncorp.com/nhnen/index.nhn.

Copyright:
© 2013 NHN Corporation. All rights reserved. NHN, LINE logo are trademarks and/or registered trademarks of NHN Corporation in Korea and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability, and specifications are subject to change without notice.

 

SOURCE LINE

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