KANSAS CITY, MO -- (Marketwire) -- 03/05/13 -- Last month, Viral Bolt Media (VBM), sister company to Jennings Social Media Marketing (JSMM), created new video content for a YouTube series, featuring the $6 million construction remodel at Frank Ancona Honda.

Watch Video Now: Kansas City Honda Dealer Frank Ancona Honda Demolishes Dealership To Kick Off Its $6 Million Remodel

Jason Heard, sales manager at Frank Ancona Honda, hosted the video during the live demolition of the dealership. VBM wrote the script; search engine optimized the copy, tags and categories; distributed the video across all social media channels, the e-newsletter and Marketwire's special video embed wire service; pitched the story to key influencers; and provided a high level ROI report.

Here are some of the key ROI results -

• Marketwire Video Press Release Performance: 2,054 total page views
• e-Newsletter ROI: Approximately five times more link clicks than previous e-newsletters
• Video Press Release SEO: The release showed up on 24 Google page results
• Major News Sites Impressions: MarketWatch, 22.8 million monthly visits, and Reuters, 14.4 million monthly visits
• YouTube Views: Pending, but more than 322 in a few weeks

Data was collected over the last several days. Sources ranged from Quantcast to YouTube and Marketwire to Reynolds and Reynolds.

Viral Bolt Media is a YouTube video production and social-sharing company. The business serves as a catalyst for brands that want to intrigue customers with new and exciting products via videos. Services include video production, editing, contests, SEO, SMO, channel strategies and even robust public relations campaigns for YouTube.

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