BOULDER, Colo., Feb 28, 2013 /PRNewswire/ -- Digital marketing and social media agency, Room 214, announced its new service for designing and optimizing YouTube brand channels based on YouTube's new "One Channel" design and "Creator Playbook" best practices.

"Video is the future of marketing because it is the most effective way to visually tell a company's story, demonstrate expertise and showcase an offering. Creating more discoverable video content requires the kind of time and expertise not common among most internal marketing teams," says Jason Cormier, co-founder of Room 214. "We are excited to offer this new specialized service to help organizations not only leverage video content, but the best YouTube has to offer to marketers."

YouTube's "One Channel" and "Creator Playbook" services help organizations better optimize video content and develop distribution strategies that result in more subscribers, views and longer view duration. Room 214 is one of the few digital marketing agencies to have expertise across all facets of digital video, including production, optimization, distribution and advertising. Its extensive resources in-house enable the company to stay on the cutting edge of best practices needed to successfully market brands on YouTube.

To increase the effectiveness of YouTube video marketing, visit Room 214's YouTube Optimization & Design for Brand Channels activation page at:(http://youtube-design-optimization.room214.com/).

About Room 214
Room 214 is a digital marketing and social media agency that helps companies connect with the people who matter most. Brands and partners hire Room 214 to help with: social media research and strategy, content marketing, video production and visual storytelling, social media monitoring and campaign planning, community management and reporting, search engine and conversion optimization, search marketing and online advertising, custom Facebook applications, training, blog development, and mobile-friendly website optimization.

Website: http://www.room214.com
Twitter: @room_214
Facebook: http://facebook.com/room214

Room 214
Kezia Wong
866.624.1851
info@room214.com

SOURCE Room 214