|By PR Newswire||
|February 13, 2013 01:48 PM EST||
CHANTILLY, Va., Feb. 13, 2013 /PRNewswire/ -- BIA/Kelsey today announced the speaker lineup for its upcoming LEADING IN LOCAL: The National Impact conference, which takes place March 18-20, in Boston. The program reflects rapid shifts in the local media and marketing arena, across mobile, social, search, promotions, coupons and deals, native ads and sales transformation.
Headlining the event are Brian Halligan, CEO, HubSpot and Senior Lecturer, MIT; Dan Mason, President and CEO, CBS Radio; Vikram Sharma, CEO, Gannett Digital Marketing Services; David Sharman, SVP and CSO, Dex One; and Cindy Stockwell, EVP and Chief Media Officer, Hill Holliday.
"Local media has become a key channel, not only for local small businesses, but for regional businesses, national franchises and national brands targeting locally," said Peter Krasilovsky, BIA/Kelsey vice president and conference co-chair. "This event provides a front row seat to the next wave of innovation playing out across the $134 billion local media ecosystem."
LEADING IN LOCAL program highlights include:
- Day 1: National marketers are targeting local consumers across core local channels. In a fast-paced SuperForum titled, "National Brands, Local Channels," BIA/Kelsey's industry analysts will weigh in on key opportunities in display, search, social, mobile, video, deals and loyalty, and discuss the sales force transformation required to leverage these opportunities.
- Day 2: A superstar session on new directions in local search will show how the world of search has evolved tremendously, integrating with every marketing channel available to local marketers. The day will conclude with a special session devoted to startups featuring a keynote by David S. Kidder, author of "The Startup Playbook," followed by the presentation of BIA/Kelsey's LOCAL Liftoff Awards to the top startups among LEADING IN LOCAL Future Stars.
- Day 3: Google's Kesh Patel will discuss the search giant's local online and mobile initiatives—homegrown and through partnerships. In addition, a panel of progressive traditional media leaders from The Boston Globe, Gatehouse Media Ventures, Hearst Newspapers and NPR Digital Services will discuss the lessons learned in leveraging their brands and infrastructure to continue leading in local.
About LEADING IN LOCAL: The National Impact
LEADING IN LOCAL attracts a global audience of executive-level decision makers from across the local media landscape, including companies engaged in local search, deals and group buying services, location-based services, local social media, traditional local media, classifieds and vertical media, advertising and marketing agencies, local digital media suppliers, local advertisers, national brands targeting locally and sector-focused investors and financial analysts.
Event sponsors include Acxiom, Avantar, eLocal Listing, First Data, Infogroup, Media Distribution Solutions, Neustar Localeze, ResponseTap, Telmetrics, Universal Business Listing, vSplash, Websplanet, Yext and YP. Association and media partners include the Location Based Marketing Association (LBMA), Topseos, and Visibility Magazine. For more information about LEADING IN LOCAL, including the complete agenda, list of speakers and companies attending, visit http://www.biakelsey.com/LeadingInLocalBoston.
BIA/Kelsey advises companies in the local media space through consulting and valuation services, research, Continuous Advisory Services and conferences. Since 1983 BIA/Kelsey has been a resource to the media, mobile advertising, telecommunications, Yellow Pages and electronic directory markets, as well as to government agencies, law firms and investment companies looking to understand trends and revenue drivers. BIA/Kelsey's annual conferences draw executives from across industries seeking expert guidance on how companies are finding innovative ways to grow. Additional information is available at http://www.biakelsey.com, on the company's Local Media Watch blog, Twitter (http://twitter.com/BIAKelsey) and Facebook (http://www.facebook.com/biakelsey).
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
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The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
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Dec. 19, 2014 05:00 AM EST Reads: 1,924
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Dec. 19, 2014 04:00 AM EST Reads: 1,926
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Dec. 18, 2014 09:45 PM EST Reads: 922
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 18, 2014 11:30 AM EST Reads: 964
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
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Dec. 18, 2014 10:00 AM EST Reads: 1,794
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Dec. 18, 2014 09:00 AM EST Reads: 1,242
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
Dec. 18, 2014 06:00 AM EST Reads: 776
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
Dec. 17, 2014 11:15 PM EST Reads: 1,293
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 11:00 PM EST Reads: 1,357
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 08:00 PM EST Reads: 1,325
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Dec. 17, 2014 06:30 PM EST Reads: 1,236
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
Dec. 17, 2014 11:45 AM EST Reads: 1,457
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Dec. 16, 2014 11:45 PM EST Reads: 1,298
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The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Dec. 15, 2014 10:30 AM EST Reads: 6,871
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Dec. 15, 2014 10:00 AM EST Reads: 1,954
In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect at GE, and Ibrahim Gokcen, who leads GE's advanced IoT analytics, focused on the Internet of Things / Industrial Internet and how to make it operational for business end-users. Learn about the challenges posed by machine and sensor data and how to marry it with enterprise data. They also discussed the tips and tricks to provide the Industrial Internet as an end-user consumable service using Big Data Analytics and Industrial Cloud.
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