Welcome!

Cognitive Computing Authors: Yeshim Deniz, Pat Romanski, Elizabeth White, Liz McMillan, Terry Ray

News Feed Item

Infobright Selected by Canada's Yellow Pages Group to Power Digital Advertising Analytics

Company to Deploy Infopliance, Infobright's High-Performing Analytic Appliance for Fast and Efficient Analysis of Online Data

TORONTO -- (Marketwire) -- 02/12/13 -- Infobright today announced that Yellow Pages Group (YPG), a leading media and marketing solutions company in Canada, has selected Infopliance™ to help power its Yellow Pages Analytics performance reporting tool for digital advertisers. Unveiled in September 2012, Infopliance is the industry's first analytics appliance purpose-built for high-performing, efficient and affordable analysis of machine-generated data, including the massive volumes of information generated online through web and network logs. Infopliance combines Infobright's award-winning analytic engine with storage and compute resources specifically tuned for the rapid deployment of enterprise-scale investigative analytics.

YPG serves more than 300,000 local businesses through a nationwide sales force of media consultants, and also caters to Canada's largest national agencies and advertisers through Mediative, its digital advertising and marketing solutions division. The Yellow Pages 360˚Solution package offers an array of services, including website design and hosting, virtual business profiles, search engine optimization, online and mobile advertising placement and more. Yellow Pages Analytics helps 360˚Solution customers track and better understand the performance of their online campaigns so that they can maximize results and ROI.

"Yellow Pages Group has the largest, most comprehensive database of businesses in Canada. As a result, we're generating very large volumes of data for our clients on a daily basis. We selected Infopliance to support our digital advertising analytics because it's specifically designed to crunch large amounts of incoming data, fast, without requiring complex set up, maintenance or customization," said Paul T. Ryan, Chief Technology Officer of Yellow Pages Group. "Infopliance is simple to use and affordable to scale, which will allow us to keep up with the growth of our customer base, as well as the corresponding needs for data relevant to the success of their advertising and marketing efforts."

Each Infopliance node can efficiently manage over one petabyte of raw data at a fraction of the cost of general-purpose data-warehouse solutions. Infobright's patented Knowledge Grid, Rough Query and Infopliance Data Processor technologies combine to deliver unmatched performance for real-time analytic applications, enabling users to run ad-hoc and investigative queries on their data at the speed of business.

"Businesses that focus heavily on online products and services are knee-deep in Big Data from web logs, network logs, clickstream data and more," said Don DeLoach, CEO of Infobright. "We are proud to be working with YPG and see our role as a trusted business partner dedicated to transforming volumes of raw data into valuable insight that powers revenue growth, greater operational efficiency and market share expansion."

About Infobright
Infobright's investigative analytic engine extracts rich and useful insights from machine-generated data at the speed of business. Specifically focused on the rapid analysis of volumes of information from Web logs, call records, stock tickers, sensors and more, Infobright powers applications that enable organizations to ask all the questions they want, and get the detailed answers they need, to make better, faster and more profitable decisions. Affordable as well as simple to use, maintain and deploy, Infobright offers embedded and enterprise class solutions which enable companies in telecommunications and networking, financial services, media and advertising, and healthcare use investigative analytics to gain competitive success. For more information, and to learn how customers like Bango, JDSU, Sears and Yahoo! are using Infobright to investigate their data, please visit www.infobright.com.

All names referred to are trademarks or registered trademarks of their respective owners.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Media Contact:
Jill Hara
Kickstart Consulting for Infobright
Email Contact or Email Contact
+1 (310) 292-1213

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

IoT & Smart Cities Stories
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
If a machine can invent, does this mean the end of the patent system as we know it? The patent system, both in the US and Europe, allows companies to protect their inventions and helps foster innovation. However, Artificial Intelligence (AI) could be set to disrupt the patent system as we know it. This talk will examine how AI may change the patent landscape in the years to come. Furthermore, ways in which companies can best protect their AI related inventions will be examined from both a US and...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
DXWorldEXPO LLC, the producer of the world's most influential technology conferences and trade shows has announced the 22nd International CloudEXPO | DXWorldEXPO "Early Bird Registration" is now open. Register for Full Conference "Gold Pass" ▸ Here (Expo Hall ▸ Here)
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of ...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Cell networks have the advantage of long-range communications, reaching an estimated 90% of the world. But cell networks such as 2G, 3G and LTE consume lots of power and were designed for connecting people. They are not optimized for low- or battery-powered devices or for IoT applications with infrequently transmitted data. Cell IoT modules that support narrow-band IoT and 4G cell networks will enable cell connectivity, device management, and app enablement for low-power wide-area network IoT. B...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.