Welcome!

API Journal Authors: Pat Romanski, Elizabeth White, Kevin Benedict, Anders Wallgren, Amit Golander

News Feed Item

Sports Illustrated Swimsuit 2013: Spectacular Multiplatform Launch Features Swimsuit Models From Historic Shoots In All Seven Continents

Cover Model Kate Upton, 17 Swimsuit models, Four World Class Athletes, Overnight Sensation Katherine Webb and More Available on Newsstands, Tablet, Mobile, Web and a Travel Channel TV Special

NEW YORK, Feb. 12, 2013 /PRNewswire/ -- Sports Illustrated Swimsuit 2013 takes an unprecedented journey to all seven continents, delivering fashion, beauty and earth's most exotic destinations across print, tablet, mobile, web and television. Available on newsstands and on digital platforms now, the story of breathtaking SI Swimsuit models in equally beautiful locations around the world, including the red-hot cover shot of Kate Upton in Antarctica, provides fans access to over 650 high resolution images and more than two hours of high definition video.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/60110-2013-sports-illustrated-si-swimsuit-issue

(Photo: http://photos.prnewswire.com/prnh/20130211/MM55120)

Upton, a 20-year-old Melbourne, Fla. native, is the first back-to-back SI Swimsuit model to appear on the cover since Tyra Banks (1996, 1997) and joins Elle Macpherson (1986, 1987, 1988), Christie Brinkley (1980, 1981) and Paulina Porizkova (1984, 1985) in the elite group of women who've appeared by themselves on the coveted cover in back-to-back years.

"Kate Upton joins the legacy of repeat cover models that have risen to international stardom from appearing on the cover of our iconic brand," said MJ Day, senior editor of SI Swimsuit. "Adding to her legacy is the historic nature of SI Swimsuit 2013—we shot on all seven continents, including the first ever fashion shoot in Antarctica, where the beautiful images of Kate transcend photography, making it a great choice for the cover and all of the digital Swimsuit platforms."

The 220-page magazine features spreads of Swimsuit models in all seven continents, including four new Swimsuit model rookies, body paint in the Bahamas and four world class athletes. The magazine also includes essays on each of the exotic locations by SI editors and writers.  

New for the SI Swimsuit multiplatform effort include: a tablet edition and mobile app with more than 150 high resolution photos and over 75 high definition videos; a rebuilt website with a fully liquid homepage and supercharged with scrollable photo galleries and videos from each location shoot; Swim Daily, a new daily destination for Swimsuit news, photos, interviews and videos; a live show on Si.com leading up to a spectacular live projection mapping event; three Google+ Hangouts; and a Travel Channel special on Feb. 17 at 8:00 p.m.

A breakdown of SI Swimsuit multiplatform content:

  • Tablet: Available to download on major tablets and free to current SI subscribers, the tablet edition features all of the magazine content, plus 360-degree body painting, and over 75 videos, including three up-close videos of each of the 17 models and video features from all seven continents.
     
  • Mobile App: The newest app features pinch and zoom for all photos, 360-degree body painting, Swim IQ (the guess-the-model trivia game, which will allow users to earn points and unlock videos and photos), and is airplay enabled. Fans can update the 2012 app or download for free in iTunes. And if that's not enough, users can upgrade to the premium app at si.com/mobile to unlock all of the 2013 pictures and videos.
     
  • Website – www.si.com/swimsuit: The newly rebuilt SI Swimsuit website features images from each location shoot and more than 75 videos that take you behind the scenes with the models. Fans can vote for their favorite rookie model at SI.com/rookies and win a chance to accompany a crew on a forthcoming Swimsuit photo shoot at si.com/swimsweeps.
     
  • www.SwimDaily.com: A new daily online destination for non-stop news, photos, interviews and videos throughout the year. SwimDaily will have daily content from models, behind-the-scenes stories from the hard-working editorial team, exclusive interviews, an always-updating Instagram feed powered by the girls themselves, and more.
     
  • SI Swimsuit 2013 Live on SI.com: Swimsuit model Chrissy Teigen and SportsIllustrated.com managing editor Matt Bean will host a live show at 10:00 p.m. ET Wednesday, Feb. 13  powered by Lexus featuring model interviews, clips from the upcoming Travel Channel behind-the-scenes show, sit-downs with creative director Chris Hercik and senior Swim editor MJ Day, and more. The climax: a live stream of the Swimsuit projection mapping event on February 13 at 11 p.m., where a Swimsuit sizzle reel will be beamed on the facade of Caesar's Palace in Las Vegas.
     
  • Social Media: The Sports Illustrated Swimsuit launch is fully interactive. On Twitter check out @SI_Swimsuit and follow the hash tag #WhereIswim; become a fan on Facebook (Facebook.com/SISwimsuit) follow on Instagram; and participate in three Google+ hangouts at plus.google.com/+SISwimsuit:
     
    • Feb. 12: 2:30p.m. ET- Meet Swimsuit Editors MJ Day and Darcie Baum (NYC)
    • Feb. 13: 7:30p.m. ET- Meet this year's Swimsuit Rookies with host Chris Mannix (Las Vegas)  
    • Feb. 14: 6:00p.m. ET- Spend Valentine's Day with Kate Upton and Katherine Webb with host MJ Day (Las Vegas)
       
  • Television: To find out what is was like to visit every continent, fans can tune into a TV special "The Making of Swimsuit 2013: 7 Continents, 17 Wonders," which premieres Feb. 17 at 8 p.m. on the Travel Channel

The locations and models for Swimsuit 2013 included:

  • Antarctica: Kate Upton (3rd Swimsuit Appearance)
  • Australia: Genevieve Morton (4), Alyssa Miller (3), Nina Agdal (2), and Natasha Barnard (Rookie)
  • Chile: Chrissy Teigen (4), Jessica Perez (2) and Kate Bock (Rookie)
  • China: Anne V (9), Jessica Gomes (6) and Hannah Davis (Rookie)
  • Namibia: Cintia Dicker (5), Adaora (2), and Emily Didonato (Rookie)
  • Spain: Irina Shayk (2011 cover model and 7th appearance), Julie Henderson (7), and Ariel Meredith (3)

Kate Upton, Anne V, Chrissy Teigen, Alyssa Miller, Ariel Meredith and Nina Agdal are also featured in recreations of classic Swimsuit covers in the famous body paint section, which was shot on the sandy beaches of the Bahamas.

Overnight sensation Katherine Webb, making her first SI Swimsuit appearance, was shot in New York City. In addition, this year's Swimsuit continues the tradition of featuring world class athletes, as pro surfer Alana Blanchard, Australian hurdler Michelle Jenneke and Dutch field hockey players Eva De Goede and Ellen Hoog were photographed in Las Vegas.

Sports Illustrated will launch the 2013 issue with a destination-wide celebration February 12 to February 15. The Launch week schedule includes:

  • SI Swimsuit Launch Party hosted by Crimson in New York City: A party for SI Swimsuit partners, media and VIP guests to be attended by the 2013 Swimsuit models prior to jetting off to Las Vegas. Celebration begins at 5:00 p.m. on Feb. 12.
     
  • SI Swimsuit Live Projection Mapping Event hosted by Caesar's Palace: If you're near Caesar's Palace (or a computer) on Feb. 13 at 11 p.m. Eastern, prepare to have your mind blown. An SI Swimsuit sizzle reel will be beamed onto the hotel's facade, which will—thanks to the magic of projection mapping—be animated in 3-D. If you're not in Las Vegas, the event will be streamed live at SI.com/swimprojection, as well as people.com, ew.com and the Sports Illustrated Swimsuit YouTube channel.  
     
  • SI Swimsuit on Location hosted by MARQUEE Nightclub at The Cosmopolitan, Las Vegas: The SI Swimsuit launch week event will feature the 2013 Swimsuit models and bring to life all of the beautiful and exotic shoot locations from the 2013 SI Swimsuit issue in a marquee and exclusive nightclub setting. Event begins at 9:00 p.m. on Feb. 13.
     
  • Club SI Swimsuit hosted by 1OAK Nightclub at The Mirage, Las Vegas: This annual event features a main stage reveal of the 2013 Swimsuit models, and a super powered performance from an A-list performer. Club SI Swimsuit begins at 9:00 p.m. on Feb. 14.
     
  • SI Swimsuit Overtime hosted by The Bank Nightclub at Bellagio, Las Vegas: This by-invitation-only event is the final celebration of Swimsuit launch week in Las Vegas. The event begins at midnight on Feb. 15.                                                                   

ABOUT SPORTS ILLUSTRATED SWIMSUIT

The Sports Illustrated Swimsuit (www.SI.com/swimsuit) franchise reaches more than 62 million people annually, and more men 18 to 34 than the Super Bowl.  The iconic franchise now spans more than 20 product extensions in digital social, broadcast, publishing, mobile and consumer products, along with supporting a vibrant experiential marketing business. Since debuting in 1964 Swimsuit has become a pop-culture phenomenon and an established launching pad for successful careers in TV, fashion, business and film including those of Kathy Ireland, Cheryl Tiegs, Tyra Banks and Heidi Klum.  All of Swimsuit's product extensions are built upon a heritage of amazing photography and footage of gorgeous models and athletes from the most exotic locations in the world.

SOURCE Sports Illustrated

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
The demand for organizations to expand their infrastructure to multiple IT environments like the cloud, on-premise, mobile, bring your own device (BYOD) and the Internet of Things (IoT) continues to grow. As this hybrid infrastructure increases, the challenge to monitor the security of these systems increases in volume and complexity. In his session at 18th Cloud Expo, Stephen Coty, Chief Security Evangelist at Alert Logic, will show how properly configured and managed security architecture can...
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.