|By Marketwired .||
|February 5, 2013 08:00 AM EST||
ANAHEIM, CA -- (Marketwire) -- 02/05/13 -- Greengro Technologies (PINKSHEETS: GRNH) today has released clarity on what it calls its "Three Pillars to Success."
The whole sector is experiencing explosive growth, as demonstrated by recent activity. "The company is ecstatic about recent sector coverage and the enthusiasm that our investors share with us for future expansion. We are, however, singularly focused on long-term growth and sustainability," says David Rudat, CFO. The company enjoys its reputation in the investment community as a serious player that's in it for the long haul. "For that reason, we try our level best to only offer up real news that demonstrates growth and strategic direction," Rudat goes on to say.
The company has developed its "Three Pillars to Success" to help keep it focused and, in the interest of full transparency, it is volunteering these insights to aid investors in making informed investment decisions.
Revenue and profitability is king. However, as a development stage company we have carefully aligned our business objectives with the goal of crafting a diversified product and service offering that would serve multiple markets. This serves two purposes: First, it shields the company from exposure to a volatile political climate that seemingly shifts daily; second, it provides the company a solid path to multiple sources of revenue and profits. The infrastructure is finally in place to execute on this strategy and the company is seeing sales in earnest through its e-commerce channels.
Following is a high level outline of the three pillars and a method to gauge the progress of the company's future developments.
Pillar 1) Online and Offline Social Engagement
"One thing for certain, if we are not engaged with the right audience we are not part of the conversation," states Rudat. For that reason it is imperative that social engagement activities focus on three key areas:
1.) Social Media and Online Activities:
The company is very active on social media posting updates daily to various platforms, not the least of which are Twitter and Facebook. Additionally, the company tracks investor sentiment very closely so that it's clear about expectations from its constituents.
The company has recently established an affiliate program and is actively recruiting leading industry bloggers and webmasters. Sub-affiliates are also supported.
Enough data has now been collected to build a very targeted content strategy that will drive substantial growth through these channels.
2.) Active Involvement with Industry Groups:
With Vertical Farming in its nascent stages most significant projects are borne out of trade and industry associations or government funded pilots. The current market is small but the interest level is extremely high. Farming technologies are inherently inefficient and the world is waking up to the challenges of global over-population, dwindling natural resources, lack of arable land and the need for a paradigm shift that will utilize technology to increase yields with less.
In order to be active in these conversations the company is well represented with these types of groups with several projects, at various stages of development, in active discussions. The company is currently developing its restaurant segment in parallel to the larger vertical farming opportunities to ensure a quicker path to revenues and profitability.
3.) Speaking Engagements and Industry Press:
In order to capture these opportunities it is vital that the company positions itself as an engaged industry authority. This is achieved through the greengrotech.com website with timely industry information and, more importantly, through executive interviews in trade publications and speaking engagements at industry events.
The company is in the final stages of selecting a reputable PR firm that will bring these strategies to fruition.
Pillar 2) Sales Channel Development
The development of multiple sales channels, direct and indirect, is essential.
The company has recently announced the launch of it robust, mobile friendly, online store that has on offer over 1000 products including full hydroponic kits for consumer and commercial uses, as well as a bevy of related products, nutrients and accessories from leading brands.
On the wholesale side, channels that are actively progressing include developing relationships with the big-box retailers as well as smaller brick and mortar shops that will carry its VertaMax Vertical Gardening solution now and custom Greengro products in the future. This is a process and it takes time but the company understands the potential revenue volume from such outlets.
Retail represents another key sales channel for the company. With the recent opening of its new corporate office and showroom in Anaheim, CA, and plans to open a second store in 2013, the company is on track to meet its stated goal of three retail locations in the near term and plans for future retail locations are now under way.
Pillar 3) Mergers and Acquisitions
The final pillar of the company's strategy is growth through mergers and acquisitions of complementary green-technology companies. Previously announced acquisitions are now fully integrated and bearing fruit. Active discussions are underway with several others, at varying stages, and the executive team has confidence that these deals will finalize in 2013.
"As with any business, growth can be dramatically accelerated with proper financing, and we are aggressively pursuing multiple channels of equity investment," concludes Rudat. As important as this may seem the company is not solely reliant on this element for future success. The company believes that with the industry momentum, political and cultural change underway, and multiple catalysts for future growth, it can grow organically at a steady and measured pace.
It is a very exciting time for the company and its investors! However, the company understands the difference between growing a viable company with solid business fundamentals vs. building a stock for immediate gain. The pillars to success drive the company and it wholeheartedly believes that with proper execution it will be successful.
About Greengro Technologies:
Greengro Technologies is a world class provider of eco-friendly green technologies with specific domain expertise in indoor and outdoor agricultural science systems serving both the consumer and commercial farming markets. Its customers include restaurants, community gardens, small and large scale commercial clients.
The Company relies upon the Safe Harbor Laws of 1933, 1934 and 1995 for all public news releases. Statements, which are not historical facts, are forward-looking statements. The company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors. Factors which could cause actual results to differ materially from those estimated by the company include, but are not limited to, government regulation; managing and maintaining growth; the effect of adverse publicity; litigation; competition; and other factors which may be identified from time to time in the company's public announcements.
Greengro Technologies, Inc.
(714) 248 9297 Office
(714) 248 9669 Fax
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Aug. 25, 2016 09:00 AM EDT Reads: 3,862
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Aug. 25, 2016 09:00 AM EDT Reads: 547
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Aug. 25, 2016 08:45 AM EDT Reads: 2,106
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Aug. 25, 2016 08:30 AM EDT Reads: 1,703
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Aug. 25, 2016 08:30 AM EDT Reads: 407
Is the ongoing quest for agility in the data center forcing you to evaluate how to be a part of infrastructure automation efforts? As organizations evolve toward bimodal IT operations, they are embracing new service delivery models and leveraging virtualization to increase infrastructure agility. Therefore, the network must evolve in parallel to become equally agile. Read this essential piece of Gartner research for recommendations on achieving greater agility.
Aug. 25, 2016 08:30 AM EDT Reads: 531
Akana has announced the availability of version 8 of its API Management solution. The Akana Platform provides an end-to-end API Management solution for designing, implementing, securing, managing, monitoring, and publishing APIs. It is available as a SaaS platform, on-premises, and as a hybrid deployment. Version 8 introduces a lot of new functionality, all aimed at offering customers the richest API Management capabilities in a way that is easier than ever for API and app developers to use.
Aug. 25, 2016 06:00 AM EDT Reads: 1,424
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Aug. 25, 2016 02:30 AM EDT Reads: 2,158
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
Aug. 25, 2016 02:00 AM EDT Reads: 1,905
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Aug. 25, 2016 02:00 AM EDT Reads: 1,793
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Aug. 25, 2016 01:15 AM EDT Reads: 1,618
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Aug. 25, 2016 12:45 AM EDT Reads: 1,914
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 25, 2016 12:00 AM EDT Reads: 2,986
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Aug. 24, 2016 09:15 PM EDT Reads: 1,685
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
Aug. 24, 2016 04:15 PM EDT Reads: 2,573
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Aug. 24, 2016 02:15 PM EDT Reads: 1,452
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
Aug. 24, 2016 09:45 AM EDT Reads: 2,265
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Aug. 24, 2016 09:00 AM EDT Reads: 3,526
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
Aug. 24, 2016 04:30 AM EDT Reads: 2,196
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Aug. 24, 2016 12:00 AM EDT Reads: 2,868