Welcome!

Search Authors: Jnan Dash, Shelly Palmer, Carmen Gonzalez, Lori MacVittie, Liz McMillan

News Feed Item

TCL Shows Industry Leadership Through Innovative Cross-Field Partnership at CES 2013

LAS VEGAS, NV -- (Marketwire) -- 01/09/13 -- TCL Corporation (HKSE: 2618), one of China's largest consumer electronics enterprises, is not only unveiling its full line-up of new smart cloud products, but also making two exciting press announcements at the CES show today. The first is TCL's partnership with Hollywood-based Marvel Entertainment in the next installment in Marvel Studio's blockbuster franchise. The second is the momentous launch of TCL MoVo with Google TV 3.0 -- the result of the successful collaboration between TCL, Marvell Semiconductor, Inc. and Google.

The partnership between TCL and Marvel for Marvel's Iron Man 3 will include brand integration and a tie-in promotion and will be announced at the event with Li Dong Sheng, Chairman and CEO of TCL Corporation and Bob Sabouni, the Executive Vice President of Worldwide Marketing Partnerships at Marvel Entertainment in attendance. TCL's role as the official global partner in Iron Man 3's marketing and channel promotion has become public, marking another milestone for TCL in entertainment marketing. With its 110-inch ultra-panel TV selected as "Tony Stark's smart TV choice" in Iron Man 3, TCL has once again seamlessly integrated its video and communication technology into the entertainment business.

The exclusive appearance of TCL's flagship product in the movie also represents the high international recognition TCL has achieved for its TV manufacturing and technological innovation, especially in the 3D smart cloud TV area. To date, TCL has achieved 15.2 million TV sets in annual sales volume, following closely behind Samsung and LG to set a new benchmark for the fast-rising China enterprises and signify TCL officially steps into the first camp of the global color TV industry.

Another momentous event at CES is the joint release of the latest TCL MoVo with Google TV 3.0. The development of the new product represents the powerful partnership between leading brands of different industries. Li Dongsheng and Weili Dai, Co-Founder of Marvell Semiconductor, attend to witness this exciting moment. With the introduction of this new product, TCL has once again kick-started a new trend in smart technology customization.

TCL MoVo with Google TV 3.0 combines TCL's TV manufacturing expertise and newly introduced Personal Box Office (PBO) technology, Marvell Semiconductor's cutting-edge SoC design technology as well as Google's advanced search engine, to offer a highly intelligent system that is designed to recognize individual preferences and automatically recommend the best match content for the right user at right time.

"This newest innovation is based on our listening and understanding of consumer needs. TCL was inspired to develop a 'truly smart' TV to specifically meet customer demands and bring the ultimate free and premium experiences," said Li Dongsheng.

Beside the two major releases, the products that TCL brings to the CES this year are dazzling. With the theme "Color Your World," TCL showcases a colorful and cozy home living experience. The highlights are the latest Smart 3D TVs with various vibrant colors on top of the usual monotonous black and silver, with the stylish appearances literally lighting up every home. With regards to functions, the rich variety of programs such as point-read education, body-building game, convenient social media applications, as well as intelligent interaction through gesture and voice will provide a well-rounded interactive experience to offer a better colorful world. Other new products including the 110-inch ultra-panel TV and iCE SCREEN Touch are also on display.

"TCL's recent series of product launches, marketing efforts and cross-industry partnerships have proven highly effective in strengthening the brand's influence on the international platform," says Li Dongsheng. "Moving forward, we will continue to focus on our globalization strategy and spare no efforts in providing worldwide consumers with the latest best quality electronic products with richest experiences, so as to establish TCL as one of the most innovative and respected global leading enterprise."

Photos

With the theme "Color Your World," thousands of visitors are attracted and amazed by TCL showcase.
http://release.media-outreach.com/i/Download/721

TCL in partnership with Marvel Entertainment for Iron Man 3
http://release.media-outreach.com/i/Download/722

TCL Movo with Google TV 3.0 joint launch, Mr. Li Dongsheng and Ms. Weili Dai present
http://release.media-outreach.com/i/Download/723

Company Logo
http://release.media-outreach.com/i/Download/239

About TCL

Founded in 1981, TCL is one of the largest consumer electronics enterprises in China with a global presence. TCL has three listed companies: TCL Corporation (SZ.000100), TCL Multimedia (HKSE: 1070) and TCL Communication (HKSE: 2618). Currently, TCL Corporation has set up four business units -- TCL Multimedia Holdings, TCL Communication Holdings, China Star Optoelectronics Technology and Home Appliances Group, as well as six business groups -- System Technology Unit, Techne Group, Emerging Business Group, Investment Group, Logistic & Service Group and Real Estate Group.

TCL employs more than 60,000 people and has more than 40 sales offices around the world. In 2012, the brand value of TCL had exceeded RMB 58.326 billion, continuing to hold the No. 1 TV brand position in China today. For more information visit www.tcl.com

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit www.marvel.com.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2197206
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2197212
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2197209

Contact
Angela Zhang
Tel: +86.10.5775.5931
Cell: +86.13436991186
Email: Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. In the IoT vision, every new "thing" - sensor, actuator, data source, data con...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series data. By focusing on enterprise applications and the data center, he will use OpenTSDB as an example t...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it's a mix of architectural styles ...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics. He is co-author of t...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, described an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-device experiences grounded in people's real needs and desires.
Enthusiasm for the Internet of Things has reached an all-time high. In 2013 alone, venture capitalists spent more than $1 billion dollars investing in the IoT space. With "smart" appliances and devices, IoT covers wearable smart devices, cloud services to hardware companies. Nest, a Google company, detects temperatures inside homes and automatically adjusts it by tracking its user's habit. These technologies are quickly developing and with it come challenges such as bridging infrastructure gaps, abiding by privacy concerns and making the concept a reality. These challenges can't be addressed w...
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet-enabled ‘Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets. According to a recent IDG Research Services Survey this rate of traffic will only grow. What's driving t...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics is e...
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will want to use their existing identities, but these will have credentials already that are (hopefully) i...
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect at Hookflash, will walk through the shifting landscape of traditional telephone and voice services ...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, described how to revolutioniz...
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from hardware to software, or as we like to say, it’s an Internet of many different things. The difference ...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.