Welcome!

API Journal Authors: Shelly Palmer, Elizabeth White, Rishi Bhargava, Pat Romanski, Kevin Benedict

News Feed Item

OpenMoves Selects Conductor Searchlight to Enhance Its Search Marketing Services

Conductor Searchlight Enables OpenMoves to Scale SEO Operations, Delivering Faster Results for Clients and a Path for Agency Growth

NEW YORK, NY -- (Marketwire) -- 12/10/12 -- Conductor, the global leader in Search Engine Optimization (SEO) technology, today announced that Conductor Searchlight™ has been selected by digital marketing firm, OpenMoves to optimize its natural search operations and drive greater results for its clients. The Conductor Searchlight platform provides OpenMoves with a complete technology platform for monitoring, managing and improving the natural search efforts of its clients. The real-time business intelligence gathering and data-driven recommendations provided by the Searchlight platform enables OpenMoves to boost website traffic, identify new opportunities and win competitive edge for its clients, resulting in improved client service and satisfaction.

"I was impressed with Searchlight the moment I saw its trending keyword capacity," said Brian Cooper, Search Engine Marketing Lead at OpenMoves. "By integrating Searchlight into our search marketing practice we can manage the natural search needs of each client from a single platform and create customized dashboards for all clients that deliver relevant information instantly. The platform has also proven to be extremely helpful in new business, allowing us to identify weaknesses in a prospect's existing search initiatives and offer recommendations that can be put into practice immediately."

OpenMoves is a boutique online firm that services the SMB market and large e-commerce providers with SEO, PPC and email-marketing services using its propriety OM3 platform. Given the company's growing client base and non-formulaic SEO approach, OpenMoves knew they needed to increase efficiency with a more strategic technology-based approach to SEO. OpenMoves sought an SEO technology partner that offered a flexible infrastructure that could scale in lock-step with their business and meet the increasing demands of a rapidly growing client base. With an enterprise SEO platform in place, OpenMoves also looked to automate time-intensive and error-prone manual processes and reallocate staff resources to other revenue-generating activities.

Conductor Searchlight is the preferred cloud-based, SEO platform for Web marketers, SEO teams and the agencies that support them. As the first and most widely adopted SEO platform, Conductor has transformed SEO by providing users with the visibility, intelligence and control needed to stay ahead of the thousands of data points that affect a company's search ranking, while its superior reporting capabilities allow users to showcase the success and calculate the ROI generated by SEO initiatives. As a result, more digital agencies use Conductor Searchlight than any other enterprise solution.

"Natural search is the leading driver of website traffic and converts visitors at a higher rate than any other inbound marketing source including paid search and social media," said Seth Besmertnik, CEO of Conductor. "Strategic, innovative agencies like OpenMoves recognize the importance of natural search and are turning to industry-leading platforms like Conductor Searchlight to scale search marketing services, provide excellent client service and grow their businesses."

About Conductor
Conductor is the global leader in SEO technology. Thousands of brands and enterprise marketers use its cloud-based SEO platform, Conductor Searchlight™ to measure, improve and manage their natural search efforts to increase site traffic and boost revenues. The platform's highly responsive and scalable technology infrastructure is equipped to handle Big Data processing requirements on the backend, while delivering real-time business intelligence on the frontend for better, more informed decision making. Offering the most robust performance reporting and measurement solutions available in the industry, Conductor arms marketers with the intelligence needed to tie SEO success to business objectives, demonstrate the value of SEO across the organization, and identify new ways to increase share-of-search that will propel their businesses forward. One of New York City's fastest growing and most admired technology companies, Conductor is routinely recognized for excellence in business and corporate culture having been named as one of the best places to work by FORTUNE, Inc. and Crain's New York Business. To learn more, go to www.conductor.com or follow Conductor on Twitter @conductor.

About OpenMoves
OpenMoves is a New York-based, e-marketing company ready to help businesses grow and stand out from the herd. The company focuses on helping its clients "get found" on the web by leveraging SEO and PPC expertise, and then to stay "top of mind" with email marketing, social media and strategic marketing -- all powered by a team of top web developers, designers, editors and marketing pros handpicked for their excellence with technology, creative and people. OpenMoves is dedicated to bringing big business thinking and tools to the small business marketplace at affordable prices. To learn more go to www.openmoves.com or visit the company blog at http://blog.openmoves.com

Add to Digg Bookmark with del.icio.us Add to Newsvine

Press Contacts:
April H. Burghardt
For Conductor
646.246.0484
Email Contact

Amir Chitayat
Partner
OpenMoves
631.754.6181
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
ReadyTalk has expanded the capabilities of the FoxDen collaboration platform announced late last year to include FoxDen Connect, an in-room video collaboration experience that launches with a single touch. With FoxDen Connect, users can now not only engage in HD video conferencing between iOS and Android mobile devices or Chrome browsers, but also set up in-person meeting rooms for video interactions. A host’s mobile device automatically recognizes the presence of a meeting room via beacon tech...
It’s 2016: buildings are smart, connected and the IoT is fundamentally altering how control and operating systems work and speak to each other. Platforms across the enterprise are networked via inexpensive sensors to collect massive amounts of data for analytics, information management, and insights that can be used to continuously improve operations. In his session at @ThingsExpo, Brian Chemel, Co-Founder and CTO of Digital Lumens, will explore: The benefits sensor-networked systems bring to ...
On Dice.com, the number of job postings asking for skill in Amazon Web Services increased 76 percent between June 2015 and June 2016. Salesforce.com saw its own skill mentions increase 37 percent, while DevOps and Cloud rose 35 percent and 28 percent, respectively. Even as they expand their presence in the cloud, companies are also looking for tech professionals who can manage projects, crunch data, and figure out how to make systems run more autonomously. Mentions of ‘data science’ as a skill ...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet a...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...