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Cognitive Computing Authors: Pat Romanski, Elizabeth White, Yeshim Deniz, Liz McMillan, Shelly Palmer

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Groupon Announces New Merchant Centre

LONDON, December 10, 2012 /PRNewswire/ --

Local Businesses Can Now Use Online Dashboard to Help Them Manage the Performance of their Groupon Experience in Real-Time

Groupon (NASDAQ: GRPN) today announced that Merchant Centre is now available in the UK. Merchant Centre provides local businesses with analytics that will help them track the ROI from partnering with Groupon in real time, including a complete understanding of the performance across featured deals, customer acquisition and feedback, and redemptions.

"It is fantastic to have all the information regarding redeemed vouchers as it takes away a lot of stress. I can now be prepared when the end of a deal is coming as to how many clients to expect." - Bel Viso Beauty, Brighton:

"Groupon is taking steps to really keep the merchant in mind as we become the platform for local commerce," said Roy Blanga, UK Managing Director. "In the UK, merchants are constantly telling us they want more data about their Groupon features. We're excited to be able to give them more information to show the progress of their deals."

A highlight of the online dashboard is customer feedback. Groupon recently began surveying its consumers about their Groupon experiences immediately after redemption. With Merchant Centre, direct quotes and overall recommendation ratings from customers who have recently redeemed Groupons are updated in real time, further helping merchants understand how they're performing with customers and how to think about repeat business potential and incremental customer expenditure. 

About Groupon

Groupon (NASDAQ: GRPN) is a global leader in local commerce, making it easy for people around the world to search and discover great businesses at unbeatable prices. Groupon is reinventing the traditional small business world by providing merchants with a suite of products and services, including customizable deal campaigns, credit card payments processing capabilities and point-of-sale solutions to help them attract more customers and run their operations more effectively. By leveraging the company's global relationships and scale, Groupon offers consumers incredible deals on the best stuff to eat, see, do, and buy in 48 countries. With Groupon, shoppers discover the best a city has to offer with Groupon Local, enjoy vacations with Groupon Getaways, and find a curated selection of electronics, fashion, home furnishings and more with Groupon Goods. To subscribe to Groupon emails, visit http://www.Groupon.com. To learn more about the company's merchant solutions and how to work with Groupon, visit http://www.GrouponWorks.com.


SOURCE Groupon

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