Click here to close now.

Welcome!

API Journal Authors: Carmen Gonzalez, Pat Romanski, Liz McMillan, Elizabeth White, AppDynamics Blog

News Feed Item

TXU Energy Muestra Por Qué Ayuda a Sus Clientes a Usar Menos Electricidad

¿Por qué una compañía quiere ayudarle a usar menos de lo que vende? Esa es la cuestión que TXU Energy trata en una nueva película de dos minutos de duración. La película muestra cómo la compañía ayuda a sus clientes a controlar el consumo de electricidad y a ahorrar dinero a través de los dispositivos que ya están utilizando diariamente. También muestra las experiencias positivas que esto genera.

La película muestra algunas de las soluciones digitales para ahorro de energía de TXU Energy a través de los ojos de una clienta joven que las usa mediante su tableta mientras se encuentra en una cafetería. Comparte lo que está pensando esta joven a medida que encuentra maneras de usar menos electricidad en su hogar con el fin de ahorrar dinero.

Cuando comienza la historia, la mujer aprende que se parece que su uso de electricidad puede costar más que el máximo su presupuesto en electricidad – gracias a una alerta gratuita de TXU Energy. Reflexiona sobre por qué la compañía querría ayudarla a usar menos de lo que vende mientras el camarero llena su taza de café. Luego, la película demuestra el motivo al explicar cómo al darle las herramientas para controlar su consumo de electricidad y ahorrar dinero, se crea un vínculo entre ella y la compañía.

“Cuando las personas nos preguntan por qué ayudamos a nuestros clientes a ahorrar,” expresó Michael Grasso, Director de Comercialización de TXU Energy, “la respuesta es simple: se trata de proporcionar un valor a largo plazo, día a día. Sabemos que nuestros clientes se preocupan por el control de sus costos de electricidad; por eso, les damos el control a través de herramientas tecnológicas que se adaptan a sus estilos de vida y facilitan esta tarea. Es una de las maneras en las que estamos trabajando arduamente para ganar, y mantener, sus negocios para hoy y los próximos años”.

En la película, la cliente comienza y completa varias actividades de ahorro de energía mientras se encuentra en la cafetería, utilizando su tableta o su teléfono inteligente para acceder a:

  • Las alertas presupuestarias de TXU Energy, que son gratuitas para cualquier cliente de TXU Energy con un medidor inteligente. Después de optar por el servicio, usted recibe alertas por correo electrónico si su consumo doméstico podría llevarlo a superar el umbral presupuestario que estableció.
  • El tablero TXU Energy MyEnergy DashboardSM, que le muestra el consumo de electricidad de todo su hogar y el costo mensual, diario e incluso por hora, si tiene un medidor inteligente. El tablero también ofrece una proyección estimada de su consumo y la próxima factura, y una estimación de su consumo en comparación con hogares similares al suyo en su área de código postal.
  • El Brighten® iThermostat, una solución para ahorro de energía de TXU Energy, es un termostato programable que permite acceder, cambiar o ajustar la temperatura interna con facilidad mientras usted está en su vivienda o fuera de ella a través de una computadora, tableta o teléfono inteligente con conexión a Internet.
  • El consejero personal de energía Brighten® ofrece consejos personalizados y videos demostrativos que pueden ayudarlo a evitar el derroche de energía debido a fugas de aire, aislamiento insuficiente, configuraciones del calentador de agua, ineficiencia en la calefacción, ventilación, y acondicionamiento del aire, y mucho más.
  • La aplicación TXU Energy iPhone® le permite controlar y pagar sus facturas de electricidad, controlar la configuración de temperatura de su hogar a través del Brighten iThermostat, acceder a características clave del TXU Energy MyEnergy Dashboard, y mucho más. Los clientes que utilizan los teléfonos inteligentes Android™ también tienen acceso a las mismas características a través de la aplicación para Android de la compañía. Ambas aplicaciones pueden descargarse en forma gratuita. La aplicación para iPhone de la compañía está disponible a través de la App Store, y la aplicación para Android está disponible a través de Google Play y Amazon Appstore.

La cliente en la nueva película está en buena compañía cuando se trata de relacionarse con TXU Energy a través de las herramientas tecnológicas que usa en pantalla. Desde inicios de 2011, los clientes de TXU Energy han visitado las soluciones de ahorro de energía más de un millón de veces, ya que el tráfico móvil de la compañía ha aumentado más del doble y sigue en aumento.

La breve película está disponible en línea en txu.com/empowered.

iPhone es una marca comercial registrada de Apple Inc. Android es una marca comercial de Google Inc.

Acerca de TXU Energy

TXU Energy es un proveedor minorista de electricidad competitivo líder en el mercado, que brinda servicios a más habitantes de Texas que cualquier otro proveedor minorista. TXU Energy ofrece una variedad de soluciones y productos innovadores, lo que permite tanto a sus clientes particulares como corporativos elegir las opciones que mejor se adecuen a sus necesidades, incluyendo su excepcional servicio al cliente, planes de servicio de electricidad a precios competitivos, opciones innovadoras de eficiencia energética, programas de energía renovable, y otros productos y servicios de electricidad relacionados. Visite txu.com para obtener más información acerca de TXU Energy. REP #10004.

El texto original en el idioma fuente de este comunicado es la versión oficial autorizada. Las traducciones solo se suministran como adaptación y deben cotejarse con el texto en el idioma fuente, que es la única versión del texto que tendrá un efecto legal.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The WebRTC Meetup, where WebRTC enthusiasts exchange ideas, is being held on Wednesday, June 10, from 7 pm – 9 pm at the 4th WebRTC Summit, June 9-11, 2015, at the Javits Center in New York City, NY. The WebRTC Meetup is being hosted by the New York WebRTC Developer Group. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 4th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, ...
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust IT industrialization – allowing customers to provide amazing user experiences with optimized IT per...
Imagine a world where targeting, attribution, and analytics are just as intrinsic to the physical world as they currently are to display advertising. Advances in technologies and changes in consumer behavior have opened the door to a whole new category of personalized marketing experience based on direct interactions with products. The products themselves now have a voice. What will they say? Who will control it? And what does it take for brands to win in this new world? In his session at @ThingsExpo, Zack Bennett, Vice President of Customer Success at EVRYTHNG, will answer these questions a...
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS – software, platform, and infrastructure as a service.
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
2015 predictions circa 1970: houses anticipate our needs and adapt, city infrastructure is citizen and situation aware, office buildings identify and preprocess you. Today smart buildings have no such collective conscience, no shared set of fundamental services to identify, predict and synchronize around us. LiveSpace and M2Mi are changing that. LiveSpace Smart Environment devices deliver over the M2Mi IoT Platform real time presence, awareness and intent analytics as a service to local connected devices. In her session at @ThingsExpo, Sarah Cooper, VP Business of Development at M2Mi, will d...
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
Health care systems across the globe are under enormous strain, as facilities reach capacity and costs continue to rise. M2M and the Internet of Things have the potential to transform the industry through connected health solutions that can make care more efficient while reducing costs. In fact, Vodafone's annual M2M Barometer Report forecasts M2M applications rising to 57 percent in health care and life sciences by 2016. Lively is one of Vodafone's health care partners, whose solutions enable older adults to live independent lives while staying connected to loved ones. M2M will continue to gr...
The world is at a tipping point where the technology, the device and global adoption are converging to such a point that we will see an explosion of a world where smartphone devices not only allow us to talk to each other, but allow for communication between everything – serving as a central hub from which we control our world – MediaTek is at the heart of both driving this and allowing the markets to drive this reality forward themselves. The next wave of consumer gadgets is here – smart, connected, and small. If your ambitions are big, so are ours. In his session at @ThingsExpo, Jack Hu, D...
The multi-trillion economic opportunity around the "Internet of Things" (IoT) is emerging as the hottest topic for investors in 2015. As we connect the physical world with information technology, data from actions, processes and the environment can increase sales, improve efficiencies, automate daily activities and minimize risk. In his session at @ThingsExpo, Ed Maguire, Senior Analyst at CLSA Americas, will describe what is new and different about IoT, explore financial, technological and real-world impact across consumer and business use cases. Why now? Significant corporate and venture...
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Aria Systems, which helps enterprises grow recurring revenue, today announced that its co-founder and inventor of cloud billing Brendan O'Brien, will be a featured speaker at the Cloud Expo, June 9-11 at The Javits Center in New York. Aria also will be demonstrating its Active Monetization platform in Booth #424 on the Expo Floor. O'Brien will lead the following sessions: June 9 - 11:00 am - 11:35 am, Room 1A16 with participants from Constant Contact, MGI Research and ATG Enabling Complex Recurring Revenue Strategies – With IoT exploding, massive data will transform businesses with oppor...
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it!
SYS-CON Events announced today that the "First Containers & Microservices Conference" will take place June 9-11, 2015, at the Javits Center in New York City. The “Second Containers & Microservices Conference” will take place November 3-5, 2015, at Santa Clara Convention Center, Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The basic integration architecture, as defined by ESBs, hasn’t changed for more than a decade. Most cloud integration providers still rely on an ESB architecture and their proprietary connectors. As a result, enterprise integration projects suffer from constraints of availability and reliability of these connectors that are not re-usable across other integration vendors. However, the rapid adoption of APIs and almost ubiquitous availability of APIs amongst most SaaS and Cloud applications are rapidly redefining traditional integration approaches and their reliance on proprietary connectors. ...