Welcome!

Cognitive Computing Authors: William Schmarzo, Liz McMillan, Mehdi Daoudi, Automic Blog, John Walsh

News Feed Item

App Annie Index™: Japan Overtakes U.S. for Google Play Revenue

New monthly index provides insight into revenue and download trends across app stores globally

SAN FRANCISCO and BEIJING, Nov. 29, 2012 /PRNewswire/ -- App Annie today unveiled the App Annie Index, a monthly report that charts and analyzes major revenue and download trends within the iOS and Google Play stores worldwide. Leveraging data from the company's premium service, App Annie Intelligence, the Index will be freely available on the App Annie blog every month. "Our mission as a company is to help drive better business decisions in the app industry through analytics and market data," said Bertrand Schmitt, CEO, App Annie. "With the launch of the App Annie Index, we want to inform a broader audience and educate the public on key trends breaking every month."

"What has become clear from App Annie's first Index is that while iOS took home most of the global revenue pie in October, the rising adoption of Google Play in Asian markets, including South Korea and Japan, is already driving major revenue growth opportunities on the platform," said Schmitt. "We can also see from the data that app publishers have two options when it comes to becoming a global app store success—distributing a large quantity of apps or marketing one or two high quality apps. Both business models are working—from large publishers including EA and Zynga, which have been able to scale, to smaller publishers such as Supercell, which had runaway success last month with Clash of Clans."

Japan Overtakes U.S. for Google Play Revenue, Catches Up on iOS

According to App Annie Intelligence estimates, Japan overtook the U.S. in Google Play revenue in October, marking the first time the U.S. did not rank number one for revenue on Google Play. Since January 2012, Japanese app revenue on Google Play has multiplied by more than 10 times while U.S. revenue has doubled.

"Japan has seen tremendous revenue growth in the last few months, thanks to the average revenue per user being significantly higher than in other countries, considering that download volume in Japan is a only a quarter that of the U.S.," said Schmitt. "This represents a major tectonic shift in the international app store economy, and one that I'm sure publishers will be looking to take advantage of."

On iOS, revenue in Japan is still well behind the U.S.—14.4 percent compared to 32.7 percent respectively. However, Japan is catching up month-by-month, with the country taking an increasingly larger share of global revenue and the U.S. taking an increasingly smaller share.

iOS Revenue Still Four Times Greater than Google Play, but Google Play Gaining Ground

In October 2012, iOS global app store revenue was four times larger than that on Google Play. However, Google Play revenue grew an astonishing 311 percent for the year-to-date, compared to iOS revenue, which grew a modest 12.9 percent. It's a different story when looking at free downloads, where Google Play slightly lagged behind iOS in download volume, but grew an impressive 48 percent for the year-to-date compared to just 3.3 percent growth for iOS.

"The gap between global revenue on iOS and Google Play is still there," said Schmitt, "but the gap is shrinking every month, creating more opportunities for publishers to generate significant revenue growth in several countries on Google Play."

China Closes on U.S. in iOS Downloads

At the beginning of the year, the U.S. accounted for 33 percent of all global iOS downloads. Nine months later, in October, the U.S. accounted for just 25.3 percent, with China not far behind at 15.3 percent. On Google Play, it's a very different set of countries that are vying for worldwide downloads. Korea, home country to the Samsung Galaxy, now stands as the nation driving the most free downloads behind the U.S., eclipsing download volumes in Japan by nearly two times. India is also starting to show its distribution muscle, coming in at third place, ahead of Japan, and accounting for 6.2 percent of global free downloads.

"The flood of low-cost Android phones into the Indian market is starting to turn the country into a download superpower," said Schmitt. "Monetizing those downloads, however, is still a challenge that app publishers have yet to realize."

Less Proves to be More for App Publishers such as Supercell

App Annie also found that several app publishers are making more money from only one or two apps than large and established publishers are making from more than 50 apps. For example, publishers including Supercell, NextFloor, Kabam, WeMade Entertainment and Applibot are monetizing users from a small handful of apps at an astounding rate.

"On iOS, Supercell is the most impressive, second only to EA in generating revenue on the back of two apps," said Schmitt. "Applibot and Kabam also make it into the top 10 with just a few apps each to their names. On Google Play, it's the Korean game publishers WeMade Entertainment and NextFloor who make more money than many of the large multinationals."

U.S., Japanese and Korean Game Publishers Dominate Top Revenue Charts

In line with the macro trends App Annie has seen at a country level, publishers from the U.S., Japan and Korea are dominating publisher revenue charts. On iOS, Japanese and U.S. publishers account for eight of the top 10, while on Google Play, a staggering eight of the top 10 publishers by revenue are from Japan or Korea.

For October, the top 10 iOS publishers by revenue were:

  1. Electronic Arts (US)
  2. Supercell  (Finland)
  3. Zynga (US)
  4. Gameloft (France)
  5. Apple (US)
  6. Applibot Inc. (Japan)
  7. SQUARE ENIX (Japan)
  8. GungHo Online (Japan)
  9. Kabam (US)
  10. GREE (Japan)

On Google Play, they were:

  1. DeNA (Japan)
  2. COLOPL (Japan)
  3. GungHo Online (Japan)
  4. WeMade Entertainment (South Korea)
  5. Zynga (US)
  6. GAMEVIL (South Korea)
  7. GREE (Japan)
  8. NAVER (Japan)
  9. Gameloft (France)
  10. NextFloor (South Korea)

App Annie Resources

About App Annie

App Annie is the industry leader in app store analytics and market intelligence for the global app economy. More than 80 percent of the Top 100 iOS publishers use its services, and more than 150,000 apps rely daily on App Annie Analytics to track their downloads, revenues, rankings and reviews. The company is tracking more downloads and revenues than any other app store market data company – to date, over 11 billion downloads and more than US$1.5 billion in app store publisher revenues. App Annie is a privately held global company with offices in Beijing, San Francisco, Hong Kong and Paris.

For more information, please visit http://www.appannie.com/, check out our blog, and follow @AppAnnie on Twitter.

 

SOURCE App Annie

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...