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INFRAWARE Leads Smartphone Popularization with US $30 Android Smartphone

SEOUL, South Korea, Nov. 27, 2012 /PRNewswire/ --

  • INFRAWARE introduces PSS: Ultra low-cost Android smartphone platform
  • Enabling smartphone development to cost about US $30, compared to US $100 average by other manufacturers

INFRAWARE, technology innovator for Android software and services that helps people work and play better, announced today its launch of the ultra low-cost Android-based smartphone platform, Polaris Smartphone Suite (PSS).

Created to accelerate the removal of barriers to digital inclusion and allowing for true smartphone popularization, the PSS enables phone manufacturers to develop Android smartphones at a cost of approximately US $30. Manufacturers and wireless carriers can develop the platform further and modify it for end-user customization. Using MediaTek's MT6257 baseband processor and collaborating with phone makers, INFRAWARE plans to launch its first PSS smartphones in December, first in China followed by India, Russia and other markets in South East Asia and Latin America.

PSS users can search for information on the internet, send and receive emails, view and edit documents, enjoy high-resolution mobile games, share experiences through SNS, and take pictures and watch videos. Users are also able to download and enjoy more than 1000 Android applications at the Crossmo App store (http://crossmo.com) and the amount of applications will continue to increase.

NPD DisplaySearch reported on October 22, 2012 that the low-cost smartphone segment, defined as having a selling price of less than US $150, is strongly growing. Low-cost smartphone shipments are forecast to double annually from 2010 to 2016, increasing from 4.5 to 311 million, which represents an increase of 2% of the total in 2012 to 29% in 2016.

For more information on PSS, visit www.youtube.com/infrawareinc for global and http://u.youku.com/INFRAWARE for China.

About INFRAWARE

INFRAWARE (KOSDAQ: 041020) is a technology innovator in Android software and services. The company led the mobile web browser market during the feature phone era, providing its solutions to phone makers like Samsung and LG. The experience became a cornerstone for the development of PSS, allowing INFRAWARE to again make inroads in the mobile platform market. PSS™ is a trademark of INFRAWARE and Android™ is a trademark of Google Inc. Additional information about INFRAWARE is available at www.infraware.co.kr.

Contact:  

Jeeyoung Jung
Manager / Product Planning Team
INFRAWARE
Phone: +822-535-0478
E-mail: [email protected]                                                       

Jihye Seong
Senior Associate
Burson-Marsteller
Phone: +822-3782-6464
E-mail: [email protected]

SOURCE INFRAWARE

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