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UBM Tech Announces Mobile Commerce World

New Event Delves into State-of-the-Practice Strategies to Harness the Capabilities of Next Generation Mobile Commerce Solutions

SAN FRANCISCO, Nov. 13, 2012 /PRNewswire/ -- Today UBM Tech announces Mobile Commerce World, the only event of its kind designed to help business and technology executives of Global 2000 firms create the most effective mobile commerce strategies for their company. Mobile Commerce World will take place June 24-26, 2013 at the Palace Hotel in San Francisco. For more information visit www.mcommworld.com.

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Mobile Commerce World launches at a most critical time in the global mobile commerce market. As businesses worldwide are determining their mobile business strategy, Mobile Commerce World will be the only event for business executives and decision makers to learn the state-of-the-practice of mobile commerce today.  Mobile Commerce World will arm executives with the knowledge, competencies and contacts to capitalize on the emergence of this new commerce platform to remain competitive in the face of new revenue generation and business development opportunities. 

"As mobile commerce moves to its next generation, mobile payment technology becomes more pervasive and all industries, including governments, are looking to leverage this powerful new form of revenue generation and business development," according to Eliot Weinman, General Manager and Conference Chair of Mobile Commerce World. "Mobile Commerce World will bring together the entire mobile commerce ecosystem who are charting their own mobile commerce efforts in a variety of key industries, including retail, ticketing, online marketplaces, content and entertainment, health services and more."

"We're thrilled to present Mobile Commerce World and welcome the event into UBM Tech's elite portfolio of market-leading events," said Marco Pardi, President, Business Technology Events. "The mobile platform is the transaction platform of the future. This market is already growing at a meteoric pace and Mobile Commerce World will serve as the gathering place for the industry."

Mobile Commerce World is a critical event for executives and decision makers such as CMOs, Chief of Mobility, VP of IT, Head of Mobile App Dev, VP of Business Development, and other business and technology executives who are tasked with the responsibility of learning the state-of-the-practice of mobile commerce today.  Delegates will learn about new business models, how to develop effective mobile website and mobile app development strategies, how to engage the new 'mobile consumer', and which mobile commerce business and technology suppliers can help them to achieve their mobile commerce goals.

Mobile Commerce World will be a three day conference and expo complete with in-depth educational programs, workshops, case studies, demonstrations and real-world technology implementations.

The event will be complete with a rich sponsor exposition featuring companies at the forefront of mobile commerce products, strategies and initiatives.

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About Mobile Commerce World
Mobile Commerce World is the only event of its kind designed to help business and technology executives of Global 2000 firms create the most effective mobile commerce strategies for their company. Part of UBM Tech's family of global brands, Mobile Commerce World is the leading mobile commerce event driving the next-generation of business practice and commerce worldwide. The flagship event is scheduled for June 24-26, 2013 at the Palace Hotel in San Francisco. For more information visit www.mcommworld.com.

About UBM Tech
UBM Tech is a global media business that provides information, events, training, data services, and marketing solutions for the technology industry.  Its media brands and information services inform and inspire decision makers across the entire technology market— engineers and design professionals, software and game developers, solutions providers and integrators, networking and communications executives, and business technology professionals.  UBM Tech's industry-leading media brands include EE Times, Interop, Black Hat, InformationWeek, Game Developer Conference, CRN, and DesignCon. The company's information products include research, education, training, and data services that accelerate decision making for technology buyers.  UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.

SOURCE UBM Tech

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