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LifeLock Announces Third Quarter 2012 Results

LifeLock, Inc. (NYSE: LOCK), an industry leader in identity theft protection, today announced financial results for the third quarter ended September 30, 2012.

Third Quarter 2012 Financial Highlights:

  • Revenue: Total revenue was $72.1 million for the third quarter of 2012, up 44% from $50.0 million for the third quarter of 2011. Consumer revenue was $65.6 million for the third quarter of 2012, up 31% from $50.0 million for the third quarter of 2011. Enterprise revenue was $6.5 million for the third quarter of 2012.
  • Income from Operations: Income from operations was $6.2 million for the third quarter of 2012, up from a loss from operations of $0.5 million for the third quarter of 2011.
  • Net Income: Net income was $7.9 million for the third quarter of 2012, up from a net loss of $0.5 million for the third quarter of 2011. Net loss per diluted share was $0.16 for the third quarter of 2012 based on 19.5 million weighted-average shares outstanding, compared with a net loss of $0.33 per diluted share based on 18.8 million weighted-average shares outstanding for the third quarter of 2011.
  • Non-GAAP Adjusted Net Income: Non-GAAP adjusted net income was $8.9 million for the third quarter of 2012, up from $0.3 million for the third quarter of 2011. Non-GAAP adjusted net income per diluted share was $0.12 for the third quarter of 2012 based on 71.5 million weighted-average shares outstanding, compared with $0.01 per diluted share based on 53.3 million weighted-average shares outstanding for the third quarter of 2011.
  • Adjusted EBITDA: Adjusted EBITDA was $10.9 million for the third quarter of 2012, up from $1.2 million in the third quarter of 2011.
  • Cash Flow: Cash flow from operations was $17.6 million for the third quarter of 2012, leading to free cash flow of $16.2 million after taking into consideration $1.4 million of capital expenditures. This compares with cash flow from operations of $6.4 million and free cash flow of $6.2 million after taking into consideration $0.2 million of capital expenditures in the third quarter of 2011.
  • Balance Sheet: Cash and cash equivalents at the end of the third quarter of 2012 was $76.7 million, compared with $21.6 million at the end of the third quarter of 2011.

“We were very pleased with our financial results for the third quarter as we continued to execute at a high level”, said Todd Davis, LifeLock’s Chairman and CEO. “We saw continued improvement in our operating metrics with a growing member base, improving annual retention rates, and the strong performance of our LifeLock Ultimate product continuing to drive our revenue per member higher. We continue to gain share while transforming the identity theft protection market from reactive solutions to our proactive identity theft protection solutions. Market awareness of the growing risk of identity theft and fraud continues to increase and we are benefitting from the combination of our industry leading product offering and brand recognition.”

Mr. Davis added, “The completion of our IPO early in the fourth quarter provides us with increased financial resources and market awareness, which further strengthen our ability to execute our growth strategy and capitalize on a growing multi-billion dollar opportunity for proactive identity theft solutions.”

Third Quarter 2012 Business Highlights:

  • Recorded the 30th consecutive quarter of sequential growth in revenue and cumulative ending members.
  • Appointed Hilary Schneider as President of LifeLock. Most recently the EVP of Americas for Yahoo!, Hilary brings with her over 20 years of experience in leadership roles in global technology organizations.
  • Added approximately 187,000 gross new members in the third quarter of 2012 and ended the quarter with approximately 2.4 million members.
  • Improved retention rate to 85.9% for the third quarter of 2012 compared with 82.6% in the third quarter of 2011.
  • Increased monthly average revenue per member to $9.39 for the third quarter of 2012 from $8.68 for the third quarter of 2011.

A reconciliation of GAAP to non-GAAP financial measures has been provided in the financial statement tables included in this press release. An explanation of these measures is also included below, under the heading “Non-GAAP Financial Measures.”

Guidance:

As of November 7, 2012, LifeLock is initiating guidance for its fourth quarter of 2012 as well as the full year 2012.

  • Fourth Quarter 2012 Guidance: Total revenue is expected to be in the range of $73 million to $74 million. Non-GAAP adjusted net income per share is expected to be in the range of $0.06 to $0.07 based on approximately 97 million weighted-average shares outstanding. Adjusted EBITDA is expected to be in the range of $9 million to $10 million.
  • Full Year 2012 Guidance: Total revenue is expected to be in the range of $270.5 million to $271.5 million. Non-GAAP adjusted net income per share is expected to be in the range of $0.26 to $0.27 based on approximately 74 million weighted-average shares outstanding. Adjusted EBITDA is expected to be in the range of $28 million to $29 million. Free cash flow expected to be in the range of $38 million to $40 million.

Conference Call Details:

  • What: LifeLock financial results for the third quarter of 2012.
  • When: Wednesday, November 7, 2012 at 2PM PT (5PM ET).
  • Dial in: To access the call in the United States, please dial (866) 730-5769, and for international callers dial (857) 350-1593. Callers may provide confirmation number 60366425 to access the call more quickly, and are encouraged to dial into the call 10 to 15 minutes prior to the start to prevent any delay in joining.
  • Webcast: http://investor.lifelock.com/ (live and replay)
  • Replay: A replay of the call will be available via telephone for seven days, beginning two hours after the call. To listen to the telephone replay in the U.S., please dial (888) 286-8010, and for international callers dial (617) 801-6888 and enter access code 40405867.

About LifeLock

LifeLock, Inc. (NYSE:LOCK) is a leading provider of proactive identity theft protection services for consumers and identity risk assessment and fraud protection services for enterprises. Since 2005, LifeLock has been relentlessly protecting identities by providing consumers with the tools and confidence they need to help protect themselves from identity theft and manage their credit. In October 2012, Javelin Strategy & Research named LifeLock Ultimate™ a “Best in Class Overall” identity theft protection solution and also named it “Best in Detection”. In March 2012, LifeLock further demonstrated its commitment to combating identity fraud with the purchase of ID Analytics, Inc., a leader in enterprise identity risk management that provides visibility into identity risk and credit worthiness. ID Analytics, Inc. currently operates as a wholly owned subsidiary of LifeLock, Inc.

Forward-Looking Statements

This press release contains “forward-looking” statements, as that term is defined under the federal securities laws, including statements regarding LifeLock’s market share, the identity theft protection industry, market awareness of the growing risk of identity theft and fraud, LifeLock’s ability to benefit from its differentiated offering and brand recognition, and LifeLock’s expected total revenue, non-GAAP adjusted net income and non-GAAP adjusted net income per share, adjusted EBITDA, and free cash flow. These forward-looking statements are based on LifeLock’s current assumptions, expectations, and beliefs and are subject to substantial risks, uncertainties, assumptions, and changes in circumstances that may cause LifeLock’s actual results, performance, or achievements to differ materially from those expressed or implied in any forward-looking statement.

The risks and uncertainties referred to above include, but are not limited to, risks associated with LifeLock’s ability to achieve or maintain profitability on an annual basis; LifeLock’s ability to protect its customers’ confidential information; LifeLock’s ability to maintain and enhance its brand recognition and reputation; the competitive nature of the industries in which LifeLock conducts its business; LifeLock’s ability to maintain access to data sources; LifeLock’s ability to retain its existing customers and attract new customers; LifeLock’s ability to improve its services and develop and introduce new services with broad appeal; LifeLock’s ability to maintain existing and secure new relationships with strategic partners; the effects of laws, regulations, and enforcement; the outcome of any litigation or regulatory proceeding; LifeLock’s ability to protect its intellectual property and not infringe on the intellectual property of others; and other “Risk Factors” set forth in LifeLock’s most recent filings with the Securities and Exchange Commission.

Further information on these and other factors that could affect LifeLock’s financial results and the forward-looking statement in this press release is included under the captions "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in LifeLock’s prospectus included in its Registration Statement on Form S-1, as amended, copies of which may be obtained by visiting LifeLock’s Investor Relations website at http://investor.lifelock.com/ or the SEC's website at www.sec.gov.

LifeLock, Inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

Non-GAAP Financial Measures

LifeLock’s reported results include certain non-GAAP financial measures, including adjusted EBITDA, non-GAAP adjusted net income, non-GAAP adjusted net income per share, and free cash flow. Adjusted EBITDA is defined as net income (loss) adjusted for depreciation and amortization, interest expense, interest income, change in fair value of warrant liabilities, change in fair value of embedded derivative, other income (expense), income tax (benefit) expense, and share-based compensation. Non-GAAP adjusted net income is defined as net income (loss) adjusted for amortization, change in fair value of warrant liabilities, change in fair value of embedded derivatives, income tax benefit resulting from acquisitions, and share-based compensation. Non-GAAP adjusted net income per share is defined as Non-GAAP adjusted net income per share of stock assuming all preferred stock converted at the later of the start of the period or date of issuance and excluding the impact of warrants to acquire Series E and Series E-2 preferred stock. Free cash flow is defined as net cash provided by (used in) operating activities less capital expenditures, which consist of purchases of property, equipment, and software.

LifeLock has included adjusted EBITDA, non-GAAP adjusted net income, and non-GAAP adjusted net income per share in this press release because they are key measures used by LifeLock’s management and board of directors to understand and evaluate its core operating performance and trends, to prepare and approve its annual budget, and to develop short- and long-term operational plans. In particular, the exclusion of certain expenses in calculating adjusted EBITDA and non-GAAP adjusted net income can provide a useful measure for period-to-period comparisons of LifeLock’s core business. Additionally, adjusted EBITDA is a key financial measure used in determining management’s incentive compensation.

LifeLock has included free cash flow in this press release because it typically presents a more conservative measure of cash flow as purchases of property and equipment are necessary components of ongoing operations. LifeLock believes that this non-GAAP financial measure is useful in evaluating its business because free cash flow reflects the cash surplus available to fund the expansion of its business after payment of capital expenditures relating to the necessary components of ongoing operations. LifeLock also believes that the use of free cash flow provides consistency and comparability with its past financial performance, facilitates period-to-period comparisons of operations, and also facilitates comparisons with other companies, many of which use similar non-GAAP financial measures to supplement their GAAP results.

Although adjusted EBITDA, non-GAAP adjusted net income, and free cash flow are frequently used by investors in their evaluations of companies, these non-GAAP financial measures have limitations as analytical tools and should not be considered in isolation or as a substitute for financial information presented in accordance with GAAP. Because of these limitations, these non-GAAP financial measures should be considered alongside other financial performance measures.

LifeLock has not reconciled adjusted EBITDA guidance to net income guidance or non-GAAP adjusted net income per share guidance to net income per share guidance because it does not provide guidance for share-based compensation expense, provision for income taxes, interest income, interest expense, change in fair value of warrant liabilities, change in fair value of embedded derivatives, other income and expenses, depreciation expense or amortization of intangible assets, which are reconciling items between net income (loss) and adjusted EBITDA and net income (loss) and non-GAAP adjusted net income (loss). As items that impact net income (loss) are out of LifeLock’s control and/or cannot be reasonably predicted, LifeLock is unable to provide such guidance. Accordingly, reconciliation to net income (loss) is not available without unreasonable effort. For a reconciliation of historical non-GAAP financial measures to the nearest comparable GAAP measures, see the reconciliation tables included in this press release.

   
 

Supplemental Financial Information

 

LifeLock, Inc.

Condensed Consolidated Statements of Operations

(in thousands, except per share amounts)

(Unaudited)

 
For the Three Months For the Nine Months
Ended September 30, Ended September 30,
  2012       2011     2012       2011  
Consumer revenue $ 65,579 $ 49,998 $ 183,903 $ 140,994
Enterprise revenue   6,538     -     13,709     -  
 
Total revenue 72,117 49,998 197,612 140,994
Cost of Services   19,762     15,339     57,727     46,479  
 
Gross profit 52,355 34,659 139,885 94,515
Costs and expenses:
Sales and marketing 29,926 26,443 91,431 70,192
Technology and development 7,943 4,357 20,936 13,367
General and administrative 6,297 4,343 15,834 13,113
Amortization of acquired intangible assets   1,966     -     4,291     -  
  46,132     35,143     132,492     96,672  
Income (loss) from operations 6,223 (484 ) 7,393 (2,157 )
Other income (expense):
Interest expense (854 ) (17 ) (2,139 ) (215 )
Change in fair value of warrant liabilities 6,058 - 3,117 (4,124 )
Change in fair value of embedded derivative (3,499 ) - (2,785 ) -
Interest income 4 - 6 7
Other   (1 )   -     (3 )   -  
 
Total other income (expense)   1,708     (17 )   (1,804 )   (4,332 )
 
Income (loss) before provision for income taxes 7,931 (501 ) 5,589 (6,489 )
Income tax (benefit) expense   63     14     (13,834 )   96  
 
Net income (loss) 7,868 (515 ) 19,423 (6,585 )
Accretion of convertible redeemable preferred stock (4,207 ) (5,644 ) (8,959 ) (16,004 )
Net income allocable to convertible redeemable preferred
stockholders   (2,550 )   -     (7,067 )   -  
 
Net income available (loss attributable) to common
stockholders $ 1,111   $ (6,159 ) $ 3,397   $ (22,589 )
 
Net income available (loss attributable) per share to
common stockholders:
Basic $ 0.06 $ (0.33 ) $ 0.17 $ (1.21 )
Diluted $ (0.16 ) $ (0.33 ) $ 0.07 $ (1.21 )
Weighted-average common shares outstanding:
Basic 19,501 18,825 19,469 18,658
Diluted 19,501 18,825 52,993 18,658
 
 

LifeLock, Inc.

Condensed Consolidated Balance Sheets

(in thousands, except per share amounts)

(Unaudited)

 
September 30, December 31,
  2012     2011  
Assets
Current assets:
Cash and cash equivalents $ 76,662 $ 28,850
Restricted cash - 398
Trade and other receivables, net 7,193 1,446
Prepaid expenses and other current assets   7,131     5,637  
 
Total current assets 90,986 36,331
Property and equipment, net 7,267 4,049
Goodwill 129,553 -
Intangible assets, net 53,208 -
Other non-current assets   3,096     1,680  
 
Total assets $ 284,110   $ 42,060  
 
Liabilities, convertible redeemable preferred stock and stockholders’ deficit
Current liabilities:
Accounts payable $ 9,918 $ 4,084
Accrued expenses and other liabilities 23,386 18,300
Preferred stock embedded derivative 10,719 -
Deferred revenue 89,483 70,020
Current portion of long-term debt   17,000     -  
Total current liabilities 150,506 92,404
Long-term debt, net of current portion 45,560 -
Other non-current liabilities 306 521
Preferred stock warrant liabilities   19,451     18,195  
 
Total liabilities 215,823 111,120
Commitments and contingencies
Convertible redeemable preferred stock: 267,874 145,207
 
Stockholders’ deficit:
Common stock 20 19
Additional paid-in capital 21,606 17,391
Accumulated deficit   (221,213 )   (231,677 )
 
Total stockholders’ deficit   (199,587 )   (214,267 )
 
Total liabilities, convertible redeemable preferred stock and stockholders’ deficit $ 284,110   $ 42,060  
 
 

LifeLock, Inc.

Condensed Consolidated Statements of Cash Flows

(in thousands)

(Unaudited)

 
For the Nine Months
Ended September 30,
  2012       2011  
Operating activities
Net income (loss) $ 19,423 $ (6,585 )
Adjustment to reconcile net income (loss) to net cash provided by operating activities:
Depreciation and amortization 7,487 2,736
Share-based compensation 3,994 2,362
Loss on disposal of assets 3 -
Provision for doubtful accounts (10 ) (72 )
Change in fair value of warrant liabilities (3,117 ) 4,124
Change in fair value of embedded derivative 2,785 -
Deferred income tax (benefit) expense (13,834 ) 96
Change in operating assets and liabilities:
Trade and other receivables (2,344 ) 47
Prepaid expenses and other current assets 2,039 (1,571 )
Accounts payable 5,822 (490 )
Accrued expenses and other liabilities 959 2,478
Other non-current assets (1,184 ) (165 )
Deferred revenue 19,388 15,624
Other non-current liabilities   (690 )   (343 )
 
Net cash provided by operating activities 40,721 18,241
 
Investing activities

Acquisition of ID Analytics, net of cash acquired

(157,430 ) -
Acquisition of property and equipment (3,506 ) (1,474 )
Decrease in restricted cash   1,748     250  
 
Net cash used in investing activities (159,188 ) (1,224 )
 
Financing activities
Proceeds from:
Long-term debt 68,000 -
Issuance of warrants 4,372 -
Issuance of convertible redeemable preferred stock, net of offering costs 102,165 -
Stock option exercises 222 222
Payments for:
Term loan (5,440 ) -
Revolving line of credit - (13,010 )
Obligations under capital lease - (115 )
Initial public offering costs (1,530 ) -
Debt issuance costs   (1,510 )   (132 )
 
Net cash provided by (used in) financing activities   166,279     (13,035 )
 
Net increase in cash and cash equivalents 47,812 3,982
Cash and cash equivalents at beginning of period   28,850     17,581  
 
Cash and cash equivalents at end of period $ 76,662   $ 21,563  
 
Supplemental cash flow information
Cash paid during the period for:
Interest $ 1,650 $ 306
Income taxes 109 90
Supplemental information for non-cash financing activities:
Convertible redeemable preferred stock issued as part of purchase price for ID Analytics 11,542 -
Preferred stock embedded derivative issued as part of purchase price for ID Analytics 7,934 -
 
 

Share Based Compensation

   
Three months ended Nine months ended
September 30, September 30,
  2012     2011   2012     2011
Cost of services $ 186 $ 73 $ 437 $ 234
Sales and marketing 299 140 712 448
Technology and development 498 190 1,208 560
General and administrative   648   379   1,637   1,120
 
Total cost related to share-based
compensation expense $ 1,631 $ 782 $ 3,994 $ 2,362
 
 

Key Financial Metrics

   
Three months ended Nine months ended
September 30, September 30,
  2012     2011   2012     2011  
(in thousands)
Consumer revenue $ 65,579 $ 49,998 $ 183,903 $ 140,994
Enterprise revenue   6,538   -   13,709   -  
 
Total revenue 72,117 49,998 197,612 140,994
Adjusted net income 8,906 267 13,066 (99 )
Adjusted EBITDA 10,938 1,204 18,874 2,941
Free cash flow 16,196 6,179 37,215 16,767
 
 

Key Operating Metrics

   

Three months ended

Nine months ended

September 30, September 30,
  2012       2011     2012       2011  
(in thousands, except percentages and per member data)
Cumulative ending members 2,376 1,970 2,376 1,970
Gross new members 187 172 564 498
Member retention rate 85.9 % 82.6 % 85.9 % 82.6 %
Average cost of acquisition per member $ 147 $ 153 $ 153 $ 142
Monthly average revenue per member $ 9.39 $ 8.68 $ 9.18 $ 8.43
Enterprise transactions 57,295 46,958 162,774 127,591
 
 

Reconciliation of Net Income (Loss) to Adjusted Net Income (Loss)

   

For the Three Months

For the Nine Months

Ended September 30, Ended September 30,
  2012       2011     2012       2011  
(in thousands)
Net income (loss) $ 7,868 $ (515 ) $ 19,423 $ (6,585 )
Amortization of acquired intangible assets 1,966 - 4,291 -
Change in fair value of warrant liabilities (6,058 ) - (3,117 ) 4,124
Change in fair value of embedded derivative 3,499 - 2,785 -
Tax benefit from acquisition - - (14,310 ) -
Share-based compensation   1,631     782     3,994     2,362  
 
Adjusted net income (loss) $ 8,906   $ 267   $ 13,066   $ (99 )
 
 
Adjusted net income available (loss attributable) per share to
common stockholders:
Non GAAP Basic $ 0.14 $ 0.01 $ 0.22 $ (0.00 )
Non GAAP Diluted $ 0.12 $ 0.01 $ 0.20 $ (0.00 )
Weighted-average common shares outstanding:
Non GAAP Basic 64,100 48,064 59,976 47,898
Non GAAP Diluted 71,494 53,277 66,397 47,898

Reconciliation of Diluted Shares to Non-GAAP Diluted Shares

   
For the Three Months For the Nine Months
Ended September 30, Ended September 30,
2012     2011 2012     2011
Diluted Shares 19,501 18,825 52,993 18,658
Assumed preferred stock conversion 44,599 29,240 13,404 29,240
Dilutive securities excluded due to net loss 10,837 5,212 2,526 -
Other dilutive equity awards excluded (3,443 ) - (2,526 ) -
71,494   53,277 66,397   47,898
 
 

Reconciliation of Diluted EPS to Non-GAAP Diluted EPS

   

For the Three Months

For the Nine Months

Ended September 30,

Ended September 30,
2012     2011   2012     2011  
 
GAAP diluted earnings (loss) per share (0.16 ) (0.33 ) 0.07 (1.21 )
Net income attributable to participating securities - - 0.09 -
Non-GAAP adjustments to net income 0.01 0.01 (0.10 ) 0.14
Non-GAAP adjustments to diluted shares 0.27   0.33   0.14   1.07  
0.12   0.01   0.20   (0.00 )
 
 

Reconciliation of Net Income (Loss) to Adjusted EBITDA

   
For the Three Months For the Nine Months
Ended September 30, Ended September 30,
  2012       2011     2012       2011  
(in thousands)
Net income (loss) $ 7,868 $ (515 ) $ 19,423 $ (6,585 )
Depreciation and amortization 3,084 906 7,487 2,736
Interest expense 854 17 2,139 215
Interest income (4 ) - (6 ) (7 )
Change in fair value of warrant liabilities (6,058 ) - (3,117 ) 4,124
Change in fair value of embedded derivative 3,499 - 2,785 -
Other 1 - 3 -
Income tax (benefit) expense 63 14 (13,834 ) 96
Share-based compensation   1,631     782     3,994     2,362  
Adjusted EBITDA $ 10,938   $ 1,204   $ 18,874   $ 2,941  
 
 

Reconciliation of Net Cash Provided by Operating Activities to Free Cash Flow

   
For the Three Months For the Nine Months
Ended September 30, Ended September 30,
  2012       2011     2012       2011  
(in thousands)
Net cash provided by operating activities $ 17,622 $ 6,419 $ 40,721 $ 18,241
Acquisitions of property and equipment   (1,426 )   (240 )   (3,506 )   (1,474 )
Free cash flow $ 16,196  

$

6,179   $ 37,215   $ 16,767  

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The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participa...
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not the disruptee.
2015 predictions circa 1970: houses anticipate our needs and adapt, city infrastructure is citizen and situation aware, office buildings identify and preprocess you. Today smart buildings have no such collective conscience, no shared set of fundamental services to identify, predict and synchronize around us. LiveSpace and M2Mi are changing that. LiveSpace Smart Environment devices deliver over the M2Mi IoT Platform real time presence, awareness and intent analytics as a service to local connected devices. In her session at @ThingsExpo, Sarah Cooper, VP Business of Development at M2Mi, will d...
Thanks to widespread Internet adoption and more than 10 billion connected devices around the world, companies became more excited than ever about the Internet of Things in 2014. Add in the hype around Google Glass and the Nest Thermostat, and nearly every business, including those from traditionally low-tech industries, wanted in. But despite the buzz, some very real business questions emerged – mainly, not if a device can be connected, or even when, but why? Why does connecting to the cloud create greater value for the user? Why do connected features improve the overall experience? And why do...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.