Welcome!

Cognitive Computing Authors: Yeshim Deniz, Zakia Bouachraoui, Pat Romanski, Elizabeth White, Liz McMillan

News Feed Item

Bonfyre Takes on Private Mobile Sharing with New App Focused on Real Life, Not Newsfeeds

Bonfyre, a mobile app to plan, capture and share experiences with the people that matter, debuts today at DEMO Fall 2012, Santa Clara, CA, as a Showcase Sponsor. The app allows users to privately plan events, chat, share photos and create group photo streams. Bonfyre is built around experiences rather than static circles or newsfeeds. It’s what mobile sharing should be - private, simple and beautiful.

"Bonfyre redefines sharing in a way that more accurately reflects how people live real life: through shared memories," said Jim McKelvey, co-founder of Square and a member of Bonfyre's advisory board. "This focus makes Bonfyre a dynamic social graph built around experiences rather than an accumulation of connections that become less relevant over time."

Rather than following the “connection-based” framework of Facebook and other social networks, Bonfyre’s focus on real life experiences makes sharing content highly intimate, valuable and relevant.

“We believe that it’s time to share around events, not everything with everyone,” said Mark Sawyier, CEO of Off Campus Media, the company behind Bonfyre. “People have many options when it comes to chatting and sharing photos, but we believe that none combine planning, capturing and sharing content around experiences in a private setting with the people that matter.”

Bonfyre brings this all-in-one, real-time sharing concept to everyday life:

- Plan and capture epic nights out from the bar, concerts and festivals, road trips, and sports games.

- Experience your kid’s or grandkid’s little league game, school play or other important events while on business or living away. Or, just have one private place for all the parents to share without having to become Facebook friends.

- Follow your friend’s trip through Europe, create a group photo stream of a hiking trip or girls night out or simply relive the special moments of your honeymoon.

With Bonfyre, getting everyone’s pictures together if effortless and users don’t have to worry about who has access to the content - Bonfyre is private by design and simplifies group photo sharing.

According to Pew Research Center, texting and picture taking are the most common mobile phone activities. Bonfyre is tapping into the popularity of these features with a focus on a specific event first and the people participating in it second.

Bonfyre has a simple, visually appealing interface for users to plan, capture and share privately in one app. Features include:

  • Plan and coordinate before or during your event
  • Connect in real-time with Bonfyre’s group chat feature
  • Capture and share pictures through private photo streams, called Memories
  • Private by design to allow only those people invited to each bonfyre
  • Easily upload photos from your shared experiences to a private Facebook album
  • Easily invite and join from SMS, Facebook or current Bonfyre friends

As part of this week’s launch, Bonfyre is partnering with the St. Louis Rams around their Thursday night football game versus the Arizona Cardinals on Oct. 4th. The app will provide Rams fans who join the official bonfyre with exclusive content from the team and its players before, during and after the game as a part of deepening their event experience.

Bonfyre is free and is available via Apple’s App Store and Android’s Google Play. Bonfyre will host demonstrations beginning today at Booth S38 in the DEMO Fall 2012 pavilion.

About Bonfyre

Bonfyre is a mobile app to plan, capture and share experiences with the people that matter. Bonfyre is one private place to create and relive many aspects of an experience - from setting up an event to group chats, photo sharing and a group photo stream. Bonfyre redesigns the sharing experience by focusing on being relevant to your real social sphere, being private, being easy to use, and being mobile.

For more information, go to http://bonfyreapp.com or http://blog.bonfyreapp.com. Follow us on Twitter at @bonfyreapp and like us at www.facebook.com/bonfyre.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Every organization is facing their own Digital Transformation as they attempt to stay ahead of the competition, or worse, just keep up. Each new opportunity, whether embracing machine learning, IoT, or a cloud migration, seems to bring new development, deployment, and management models. The results are more diverse and federated computing models than any time in our history.
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...