Welcome!

Cognitive Computing Authors: Yeshim Deniz, Elizabeth White, Zakia Bouachraoui, Liz McMillan, Pat Romanski

Blog Feed Post

Jadu helps Norgren connect “global” to “local” through powerful web platform

Robust multilingual web CMS helps global businesses optimize local content, improve search results

CHICAGO, IL (July 23, 2012) - With more than 30 websites covering 75 countries, in 25 languages, some sites as old as 10 years, Norgren, Inc., a world leader in pneumatic motion and fluid control, had an online problem. From a marketing point of view they needed a suite of fresh-looking, informative, easy-to-navigate websites. From a business point of view, they needed a timely, localized way to present specific content to multiple industries and multiple markets in multiple languages while maintaining a consistent corporate brand.

Norgren found the solution they needed in Jadu Inc., a global web content management, forms, portal and mobile products company. Jadu worked with Norgren, learning about their business, customers, ethos and desired results. Based on a design-once-deploy-many strategy, Jadu then developed a solution using Jadu CMS and its innovative Jadu Galaxies international language pack feature.

The new Jadu CMS system used by Norgren is a highly sophisticated, simple-to-use, multilingual content management system that allows the fast creation, publication, management, analysis and control of content on both external websites and employee intranets.

While development was spearheaded in the U.K., Norgren communications experts around the world were enlisted. A corporate website and country and industry sites were launched in early 2012 at www.norgren.com. The scalable Jadu platform makes it simple to add new sites and features so the Norgren presence will continue to develop along with the pace of technology.

Jadu CMS is designed to be easy to use for people with no technical skills. All local content is created and published by Norgren employees around the world. This means they can create content directly relevant to their country, culture, community and customers. "You don't have to be a coder to update the website," said Ryan Sullivan, E-Marketing Coordinator for Norgren Americas. "It's extremely simple to use and it makes you look like an experienced programmer."

"The Norgren sites now use responsive web design (RWD) and will display on any mobile and tablet device in a way that is optimized and user friendly." Says Suraj Kika, CEO of Jadu. "Norgren now has a cutting edge global web presence to match its cutting edge products and brand."

In addition, because each Norgren website has its own domain name, Google search results are automatically optimized for each country. Google have recently announced their support for responsive web design as the standard for device optimized content delivery.

"I'm extremely pleased with the results," said Ciaran Crowley, General Manager of Norgren Express. "In the space of a few months of focused work we have built 30 websites in 25 languages. This, combined with work done in Norgren to develop 20 transactional web stores, means we have transformed our global web presence in the space of 18 months. Jadu is a responsive, proactive partner who understands the needs of today's global businesses."

To find out more about meeting local requirements with a global Internet presence, contact Matt Culpin, Marketing Manager, at [email protected]

# # #

About Jadu
Jadu is a leading global provider of Web Experience Management software, specializing in CMS, Forms, Search and Mobile for enterprise websites, intranets and extranets. Jadu powers hundreds of government, education and private sector organizations across the world and is a leading innovator in providing customers with the tools needed to simplify and empower the multi-channel web publishing and management process. Jadu recently launched the www.weejot.com mobile app publishing service, which provides a SaaS platform for delivering mobile apps in real-time.

www.jadu.net
www.weejot.com

About Norgren
A world leader in pneumatic motion and fluid control technologies, Norgren works closely with customers to gain a deeper understanding of their engineering needs, and then connects its people, products and expertise to give their equipment and their business a clear advantage. Norgren's reputation rests on a world-class portfolio of high performance products, the innovation and technical expertise of its 6000 people, and an ability to deliver exceptional local service. A subsidiary of the £1.9 billion turnover engineering group IMI PLC, Norgren has a sales and service network in 75 countries, technical centers in the USA, Germany, UK and China, and manufacturing facilities around the world.

www.norgren.com

Media contact:
Matt Culpin, Marketing Manager
[email protected]
Phone: 0116 222 7242

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

IoT & Smart Cities Stories
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Disruption, Innovation, Artificial Intelligence and Machine Learning, Leadership and Management hear these words all day every day... lofty goals but how do we make it real? Add to that, that simply put, people don't like change. But what if we could implement and utilize these enterprise tools in a fast and "Non-Disruptive" way, enabling us to glean insights about our business, identify and reduce exposure, risk and liability, and secure business continuity?