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Cognitive Computing Authors: Carmen Gonzalez, Zakia Bouachraoui, Elizabeth White, Pat Romanski, Liz McMillan

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It's a Networked World

Networking. It's all about Connecting, Linking, and Reaching Out.

Networking is one of the most important  keys to advancing your personal brand in your organization.  Every time you make a connection, your brand gets elevated.


We all know that getting our name out there in Facebook, LinkedIn and other social networking sites is important.  So is building up Google hits.

But what can you do within your organization to develop your brand? There are a number of ways you can make your brand stand out in your working world.


Three Tips for Publicizing Your Brand at Work

1. Volunteer. When a project needs a coordinator or someone to take on  extra work, come to the plate and volunteer for the duties!  Your supervisor will certainly take notice, and many projects can span across departments, so it's a good way to get other units in your company to know who you are are what you are capable of. By networking across units, you extend your brand company wide, not just within your department.

2. Be Proactive. Actively seek out individuals outside of your group or unit for conversations and interactions.  This can be at a lunch break, around the water cooler, at company events or meetings, or even in the parking lot.  Take the time to introduce yourself and give a snapshot of your role in the organization. Friendly encounters can lead to solid business results.

3. Ask About Others.  One of the best networking tips is to show an interest in someone else. Actively inquire about a project a colleague is working on, or ask how a meeting with a client went. The key to asking questions is to then offer to help. Asking simply shows you are interested; offering assistance shows you are committed.

One of the keys to networking at work is to keep your name top of mind. The more you reach out, the more your brand stays in the corporate  limelight!

Read the original blog entry...

More Stories By Core Ideas

Loraine Antrim is co-founder of Core Ideas Communication, a communications consulting agency focused on presentation development and media training for C-suite executives. Core Ideas enables executives to package and communicate relevant and compelling messages in their presentations and interviews. Loraine's expertise is killing butterflies. You know, butterflies: the feeling in your stomach before you have to present or speak in public. Loraine works with executives to create a powerful story, memorable messages and an authentic delivery style. Confidence kicks in, and butterflies scatter. Nice work killing butterflies! You can contact Loraine at: manager at coreideas.com

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