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SLI Systems' Hosted SEO Offerings Help BedBathStore.com Rease Sales

Learning Search and Site Champion Deliver More Relevant Results to Customers

SLI SystemWith the holiday online shopping season underway, SLI Systems, a provider of on-demand search services for Internet and e-commerce sites, announced that BedBathStore.com has deployed the company's Learning Search and Site Champion hosted offerings. One of several Yahoo! Merchant customers with which SLI Systems is working, BedBathStore.com has seen reases in sales and customer conversion rates of nearly five percent se implementing SLI's search solutions just three months ago.

BedBathStore, which started its operations in 1970, sells bedding, bath accessories, furniture and housewares. In 2000, the company took its operations online and has se grown to one of the most successful e-commerce sites, due largely to its commitment to customer satisfaction, according to COO Michael Reichman.

As part of its continuing focus on customer service, BedBathStore decided earlier this year to offer advanced online search capabilities that would help site visitors find what they're looking for more quickly and easily. Additionally, the retail site wanted a solution to perform search engine optimization without spending vast amounts of time and money. The company turned to SLI Systems for its Learning Search site search and Site Champion search engine optimization offerings, which "learn" from visitor behavior over time to improve the relevancy and effectiveness of results.

"SLI Systems has enhanced our search functionality in more ways than we imagined," said Reichman. "As we hoped, we're now giving customers deeper search capabilities and a better shopping experience. The product also helps me make more accurate buying decisions as I'm able to capture useful data about our customers' purchasing behavior. It's a totally hands-off solution for me, but gives me powerful information instantaneously.

With higher sales and conversion rates, we're well positioned to capitalize on the record numbers of people doing their holiday
shopping online this year."

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SYS-CON Media's Search Developer's Journal (search.sys-con.com), is the first and only global publication to present the hottest timely topics on the merging search engine companies, search optimization and search engine marketing industry, and all related articles, feature and news stories for search technology professionals.

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Brentt 12/16/05 04:51:07 PM EST

With the holiday online shopping season underway, SLI Systems, a provider of on-demand search services for Internet and e-commerce sites, announced that BedBathStore.com has deployed the company's Learning Search and Site Champion hosted offerings.

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