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Search Engine Optimization

I have to say, this was a refreshingly easy to read book. It focuses on the business of search, and not just the technology, which is refreshing. And I say this when I am a technologist first and all other things later. Enterprise Search provides a concise summary of the whys of impl...
Every young software business is different. Yet regardless of niche, competitive pressures or economic conditions, all startups face the same key issues. It’s possible to survive those hectic, early years as a bootstrapped business – even thrive during them. All you need is… 1) An ide...
We are often asked how our clients use WebRenderer in their projects. There are thousands of different use cases our ingenious clients have come up with that have both delighted and surprised us. WebRenderer is more than just an embeddable Java Swing browser. WebRenderer also gives you...
Businesses are now focusing on Mobile Search Visibility. The increased consumption of Smartphones and other mobile devices make mobile search an important medium to reach the targeted consumers. In the last decade, we have witnessed the phenomenal growth of the internet and the number...
Recently Microsoft conducted research [1] [2] indicating that a delay of 1 second in page load time means a loss of revenue of 2.8%. Obviously, faster websites lead to huge revenue benefits for ecommerce companies, hence why speed is the dominant industry trend today. That said, improv...
If you have recently checked your category’s Google search results, you may well have been as surprised as was when I recently checked  our first page placement in the  ‘content marketing’  topic.
With the information explosion, the petabyte enterprise needs search capabilities within the organization. Cloud provides a perfect platform towards that. The growth in unstructured content further iterates the need for Cloud platform. As evident from the above discussion, this could ...
No doubt by now you would have heard of the black hat search engine optimization (SEO) tactics JCPenney’s pursued in order to be ranked well for various search terms particularly in planning for the 2010 holiday season. The news was uncovered by the New York Times in quite a bit of det...
Timed with our new product launch we also updated our corporate website. Not only did we update the content, we also applied some of the Best Practices that Alois and I have been talking about in the past 12 months. When we introduced the new Performance Report in dynaTrace AJAX Editio...
In the same week that Google reveals plans to launch a system that will allow publishers to charge for content, executive business channel MeetTheBoss.tv sits down with Yahoo’s Jeff Russakow, EVP of Customer Advocacy, to discuss consumer satisfaction and engagement - and how to moneti...
In his latest blog post, Steve Souders writes about the impact of performance on business success. I am not going to duplicate his content here as you can just go ahead and read his blog. I just want to highlight some very interesting points and give you some links to follow up resourc...

If you’re a new business owner, you’re probably familiar with search engine optimization (SEO). But you may not yet be convinced that search engine optimization is critical to the success of your business, or that it’s in your best interest to hire an SEO professional to take care o...

This past weekend I set out explore some of the extension capabilities of Google Wave. One of the weaknesses that have been identified by many is the lack of integration with email. For me, in particular, because Wave is new, many Waves are being orphaned as those playing and testing o...
LookStat Announces Free Trial of its Back Office Services for Stock Photographers Microstock keywording, retouching, uploading and analytics web platform provider to offer a free 25-image trial of microstock keywording, uploading and submission services. LookStat will keyword and uplo...
Most of us are unaware of the fact that Google toolbar Page Rank (PR) varies from Google actual (internal) Page Rank. Within Google's actual databases, each of your pages is stored and does have some form of numerical Page Rank calculated value. This is quite likely to differ from the ...
I’ve been playing about with Google news seeing as most “seo news” pulled in there is absolute low grade bollocks. If you’re running a site, Google News syndication is certainly something to mess [...]
Elastic Path Software announced today the general availability of Elastic Path 4.1, an update of its Java-based ecommerce software, enabling marketers to engage in advanced search engine optimization (SEO) campaigns.